Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. That depends upon how many other people/brands they are following, and how often they check Twitter. The same dynamic is present on Facebook. What percentage of your status updates are seen by each of your Facebook fans? Very, very few.

Social Media 137

Social Media Strategy Social CRM Consultant 137

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0

Social Media 124

Social Media Social CRM Strategy Consultant 124

Sprout Social

DECEMBER 8, 2016

Instagram empowers brands to distribute compelling media in a way that tells a story and engages consumers. Because of its highly visual nature, many brands view Instagram as an extension of their print or display advertising efforts. Information your team can use to provide context to your community and keep engagement top-of-mind.

Engagement 40

Engagement Instagram Avatar Social CRM 40

Convince & Convert

JULY 29, 2012

There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact. ” The people that are fans of your company on Facebook?

ROI 141

ROI Social Media Social CRM Survey 141

Koka Sexton

MARCH 2, 2011

Today Social Selling University officially launches as the first program to educate sales professionals on how to leverage social media technologies and methodologies to increase sales productivity and drive revenue throughout the entire sales cycle. Isn’t social media for marketers? About Social Selling University.

Training 66

Training Social Media Social CRM Education 66

agora pulse

JUNE 22, 2020

When you want to provide efficient, effective social media management, using native tools for Facebook, Twitter, and other platforms just isn’t enough. Instead, a social media dashboard is a must for saving time, collaborating with teams, and tracking results. A Quick Look at Social Media Dashboard Basics.

Features 147

Features Social Media Social CRM Social Media Management 147

Visually SM

JULY 27, 2020

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. These channels are a direct connection between brand and audience. Hootsuite allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, and Instagram.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Convince & Convert

FEBRUARY 15, 2010

A way for consumers to stay up-to-date with the brand, hear about special offers, and occasionally advocate to their friends. But, if email marketers don’t actually use the data they have at their disposal to increase message relevancy, then the email versus social debate become more viable. But, it's not all conversational.

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. The Timberwolves on Facebook page has no mention of a manifesto, not even a link on the Info tab.

Social Media 121

Social Media Content Analysis Sports 121

agora pulse

OCTOBER 26, 2020

Finding the right social media management tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. But with dozens of available options, how do you know which is the best social media tool? The Top 10 Social Media Management Tools.

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Convince & Convert

FEBRUARY 10, 2010

Both seek to keep your brand top-of-mind with customers and prospects, communicating in a relevant, timely way that ideally is measurable and testable. But the problem with email and social media is that too many people are positioning it as an either/or scenario. link] ethan Hi Josh, Great feedback will share with the team.

Social Media 129

Social Media Marketing Social CRM Consultant 129

Convince & Convert

JUNE 17, 2010

Has it given me brand exposure? Has it given me brand exposure? I do wnode about more followers, and do more followers equate to more business opportunities. We have focused on relevant followers, in our industry by and large. Have a learned a ton? Has it led to any deals? Has it made me a local expert in technology?

Twitter 126

Twitter Metrics Social CRM Consultant 126

Convince & Convert

MAY 27, 2010

The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides.

Consultant 124

Consultant Metrics Social Media Social CRM 124

Convince & Convert

FEBRUARY 11, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Starbucks the Most Dangerous Competitor to Facebook? What I found most interesting is the continued shift in the perception of the Apple brand. Thats convenience!

Social Media 114

Social Media Strategy Apple iPhone 114

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

FEBRUARY 24, 2010

I developed 6 new requirements that all social media savvy, marketing-centric organizations need to have. Why Social Media Makes Everything About Marketing View more presentations from Jay Baer. Active Listening Social media doesn’t create negativity about your brand, it puts a magnifying glass to it.

Compete 116

Compete Conference Organization Social CRM 116

Convince & Convert

AUGUST 19, 2010

The contents of this form are scanned by the Western River team, and are then posted (usually within minutes) to the company’s blog , which resides on the Compendium software. The brand relationship starts to look like a friendship and not a transaction. said Brandon Lake, Vice President of Western River. Awesome post!!

Social Media 143

Social Media Strategy Tourism Social CRM 143

agora pulse

MAY 12, 2020

Want to respond to Facebook dark post comments? If you’re a seasoned Facebook admin and have an active Facebook page, you’re probably pretty good at responding to comments on your organic posts. Why You Shouldn’t Ignore Facebook Dark Post Comments. dark posts)? dark posts)?

Comments 185

Comments Facebook HootSuite How To 185

Convince & Convert

AUGUST 28, 2011

But indeed your employees and customers ARE messing around on Facebook, Twitter, YouTube and blogs on their free time, the same space you’re trying to invade (and admit it, profit from) for corporate purposes. Does it make me care about this brand more?&#. Which Side Are You On? I know the economy remains tight.

Social Media 157

Social Media Discount Loyalty Software 157

Convince & Convert

MARCH 25, 2010

Easy, One Time Set-up To build your Swix success metrics (which they call “pods&# ), you just log-in to your various social outposts or hubs, and agree to a data exchange. Future Plans for Facebook For now, Facebook doesn’t allow outside access to Facebook fan page metrics, so that’s the one large hole in the Swix data set.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

APRIL 12, 2012

Instagram and Facebook , which I guess won’t be big news by the time you guys are listening to this on Thursday, but on Monday it was a big bomb that was dropped on everyone. Facebook buying Instagram makes perfect sense to me. Eric : But back to the task at hand here in terms of Facebook and Instagram. Jay : Yeah.

Hotels 119

Hotels Instagram Authentication Social Media 119

agora pulse

APRIL 7, 2020

Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. But with dozens of available options, how do you know which is the best social media tool? 10 Social Media Management Tools for 2020. Agorapulse.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Convince & Convert

JULY 20, 2010

looking to learn more and share my knowledge with the team here. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.

Social Media 142

Social Media Strategy Consultant Blogger 142

Convince & Convert

JUNE 24, 2010

Testimonials are a huge part of the infomercial world, as they are for effective social media. Sure, you can tell your company story ad infinitum in social media, but ultimately you’ll benefit so much more if you can make your customers part of your marketing team. Your social media strategy should do this too.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Convince & Convert

AUGUST 11, 2010

Want to cheer for a historically mediocre college football team. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 11 Whys I’m a Social Media Addict Is Starbucks the Most Dangerous Competitor to Facebook? No idea what a Hoosier is.

Social Media 116

Social Media Strategy Travel Team 116

Convince & Convert

JULY 21, 2010

Have you read the Terms link provided by Facebook, Twitter or YouTube? This is particularly important when managing branded client materials. Did your content creator (photographer, writer, designer) give you permission to post their work on Facebook or YouTube and hand over their control to Mark Zuckerberg? Generally not.

Social Media 156

Social Media Policies Consultant Social CRM 156

Hootsuite

SEPTEMBER 16, 2022

And by creating extra time in the content creation workflow, social media tools actually help with a lot more than scheduling. Social media scheduling tools provide a workflow that allows teams to work together more effectively. This can be especially important for large teams or organizations in regulated industries.

Social Media 134

Social Media Tools Marketing Analytics 134

Convince & Convert

MARCH 10, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.

Social Media 117

Social Media eBook Strategy Consultant 117

Hootsuite

OCTOBER 19, 2021

If you’re managing social accounts on Facebook, Instagram, or both, you can likely benefit from the management dashboard that is Facebook Business Suite. It can’t tackle all of your daily social media needs, but it can help a lot. What is Facebook Business Suite? Source: Facebook Business Suite.

Facebook 132

Facebook HootSuite Marketing Comparison 132

Convince & Convert

SEPTEMBER 21, 2010

And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. That’s the brand engagement holy grail that we’re all seeking. It’s not hard, it’s complicated.

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Convince & Convert

MARCH 4, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.

Metrics 132

Metrics Strategy How To Tourism 132

Convince & Convert

MAY 25, 2010

This is a very helpful post — I am passing along to my leadership team. This is a very helpful post — I am passing along to my leadership team. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Marketing 124

Marketing Social CRM Conference Social Media 124

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Keep Score Social media metrics are widely available, but require effort and integration to be gathered and analyzed successfully.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

APRIL 13, 2010

Sounds like the playbook for successful brand/customer relationships on the social Web, does it not? See my review of the iPad review here) This content would also make a fantastic Facebook application. My first PR job was in consumer product goods and one of our clients was a bagel brand. Dale Carnegie Wisdom 2.0

Social Media 113

Social Media Strategy Influencer Education 113

Convince & Convert

JUNE 7, 2010

Whether or not the employee guesses the correct identification, the bio of the team member is shown, building familiarity in the ranks. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Social Media 119

Social Media Strategy Review Consultant 119

agora pulse

OCTOBER 28, 2020

Read on for solid reasons why it might be time to ditch the native tools and go with a social media scheduling tool. If you’ve been using native social media tools to manage your brand’s social channels, you probably feel like you have to be everywhere at once. Facebook Marketing. Instagram Management.

Social Media Management 105

Social Media Management Tools Social Media Aggregator 105

Convince & Convert

MAY 11, 2010

I would also make a point to solicit input from customer service and sales teams, as they have more day-to-day interaction with fence-sitters. Not in a “here’s our FAQ&# way, but in a vigorous, social media way. Digital Dandelion Take your written and video content, and spread it as widely as possible on the social Web.

FAQ 139

FAQ Content Consultant Social Media 139