Techipedia: Tamar Weinberg

MARCH 13, 2012

Companies always strive for ways to create brand awareness. As everyone knows, the big companies will always have an advantage in this field due to their surplus of money which forces the smaller companies to think more creatively. Timberland is one of the best examples of a company that is socially responsible.

Brands 132

Brands Yahoo CSR Widget 132

Buffer Social

DECEMBER 12, 2023

By following a set process , creators can ensure that their content maintains a consistent quality and style, which can help to strengthen their brand identity and build trust with their audience.  Systems enable creators to produce high-quality content consistently, build a strong brand identity, and grow their operations over time.

System 89

System Content Fashion Template 89

Keyhole.co

FEBRUARY 9, 2024

Facebook marketing creates awareness and promotes a company or individual via the platform. Companies often overlook the potential of the free promotional tools Facebook has. However, these are highly effective methods for creating brand awareness and boosting your company’s sales with the right marketing strategy.

Strategy 52

Strategy Facebook Marketing Groups 52

Direct Marketing Observations

MAY 28, 2010

More importantly what struck me was that as much as I had done, in the grand scheme of things, a lot was predicated on how much the company I was working with embraced what I was doing. Increase awareness of and interaction with a company’s brand through brand mentions and participation in social networks.

Social Media 203

Social Media Marketing Social Bookmarking Widget 203

Pixlee

DECEMBER 22, 2021

This means consumers are far more trusting of third-party opinions on a product than brand-generated content. There are many easy ways to integrate social proof into your marketing, including: Incorporating Ratings & Reviews or Community Q&A on your product pages . Starting an ecommerce referral program with brand ambassadors.

UGC 52

UGC Marketing Mobile Review 52

Keyhole.co

MARCH 7, 2023

Instagram, with more than 2 billion active users monthly, has become a game-changer for personal and business branding. Why do brands run after getting more Instagram followers? Why is having a massive Instagram following so crucial for brands? This can lead to a significant boost in brand awareness and, ultimately, more sales.

Instagram 52

Instagram UGC Hashtag Collaboration 52

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. Now, marketers are striving to build a YouTube presence for better brand visibility and engagement. Engaging with comments lets you connect with your audience and build a community.

Metrics 52

Metrics Analytics YouTube Video 52

agora pulse

JUNE 9, 2020

Now, as director of Contentworks Agency , I am now working with several big brands on their Pinterest marketing, and things have changed. By doing this, brands can encourage specific actions like increased signups or online checkouts. The campaign resulted in a meaningful brand lift for the company and its products.

Engagement 138

Engagement Retail Case Study How To 138

Harp Interactive

OCTOBER 9, 2009

Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs.

Social Media 232

Social Media Press Release Marketing Widget 232

Hootsuite

NOVEMBER 24, 2021

Whether you’re an established brand or an aspiring YouTuber, understanding how YouTube Creator Studio can help grow your channel is a valuable tool in any marketer’s pocket. YouTube is a video channel first and foremost, but it’s still important to create community and engagement on your channel. Click on the video you want to analyze.

YouTube 137

YouTube How To Metadata Metrics 137

Hootsuite

JANUARY 12, 2022

These 15-60 second videos are designed to entertain audiences and help brands and creators drive engagement. But, what sets YouTube Shorts apart is its ability to convert viewers into subscribers for your channel, a must-do for brands and creators. Here are a few ideas to get you started: Company events. EMBED] [link].

YouTube 136

YouTube How To Authentication HootSuite 136

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I spent a long time in a very large brand.

Communities 117

Communities Groups Groups Social Media 117

Likeable

OCTOBER 22, 2018

We were curious how brands that were already winning the social game and still receiving organic traction in the heart of a pay-to-play market were using this format to further extend their reach. We looked, specifically, at pet brands. Here’s what we uncovered. Total # of Stories: 19. Average Per Week: 4. Average Segment Per Story: 4.

Instagram 47

Instagram Brands UGC Widget 47

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

Now, small and medium businesses can compete with the big guys when it comes to getting their brand out there and establishing awareness where it matters. However, recent data implies that such companies are failing to make use of the opportunity to build a brand and reputation because of a lack of a coherent social media strategy.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Social Media Network Marketing

AUGUST 23, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Monday, August 23, 2010 Your Social Media Output Should Be An Extension Of Brand Personality Social Media Networking is part of the overall marketing scenario. Hence, we need to understand the brand personality as a person.

Social Media 95

Social Media Brands Reputation Widget 95

Josh S Peters

JULY 24, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Business , Social Media » People, Brands, and Social Media at the Orsm09 People, Brands, and Social Media at the Orsm09 Written on July 24, 2009 by Josh Peters in Business , Social Media 0 Comments - Leave a comment!

Social Media 100

Social Media Brands Meeting Retail 100

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. Who is a Brand Ambassador?

UGC 52

UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. Who is a Brand Ambassador?

UGC 52

UGC Marketing Influencer Authentication 52

Josh S Peters

NOVEMBER 30, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in a Brand Marketing Campaign Using Social Media in a Brand Marketing Campaign Written on December 1, 2009 by Josh Peters in Social Media 10 Comments - Leave a comment!

Campaign 113

Campaign Social Media Brands Marketing 113

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265

Research Social Media Marketing Retail 265

Kikolani

DECEMBER 1, 2014

If you’re in the process of creating a brand, don’t make the mistake of creating one that you can’t claim on social media. They are broken into categories including blogging, bookmarking, business, community, design, entertainment, health, information, microblogging, music, news, photo, tech, travel, and video.

Social Media Management 165

Social Media Management Social Media Tools Microblogging 165

Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . Shoppable content is growing in popularity as consumers expect convenience from the brands they’re loyal to. Convenience in Social Shopping.

Social Media 52

Social Media Video Content UGC 52

Bill Hartzer

JANUARY 28, 2010

MashedIn provides a widget that you can add to a web site or blog where your users can authenticate with either Facebook , Twitter , or LinkedIn to reveal common connections to the widget owner. MashedIn provides a key value to companies and business professionals. Share this on Reddit. Stumble upon something good? Tweet This!

Applications 116

Applications Social Media Widget Technorati 116

Mindjumpers

JUNE 28, 2010

If you wanna try it out for the first time, you can go for one of the free services, but if you are a company or a brand, you should go for the selfhosted Wordpress option. It does not have options, widgets and plugins, but it is stylish and you can add your own domain for free.

Tumblr 189

Tumblr WordPress Blogger Domain Name 189

Adam Cohen

JULY 19, 2010

I’m honored to be included among company like this, and from participating in prior sessions I’m looking forward to hearing from some passionate folks. If I name dropped them all, it would actually like correlate to a good portion of my RSS feeds , and the weekly chat is a way to interact and answer some questions real-time.

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Kikolani

JUNE 27, 2013

This is Youtility , and, quite simply, companies that practice it are followed, subscribed to, bookmarked, and kept on the home screen of mobile devices. Companies that don’t… aren’t. Instead of marketing that’s needed by companies, Youtility is marketing that’s wanted by customers. Youtility is marketing upside down.

Tools 141

Tools Patterns Adwords Advertising 141

Adam Sherk

APRIL 26, 2010

The Huffington Post The Huffington Post has added a “Hot on Facebook” module to its home page and in a sidebar on posts: I like this and think it will do a good job of encouraging user clicks, similar to the Digg widget that has worked well on news sites. Seeing that stories have been liked thousands of times certainly caught my interest.

News 149

News Module Widget Facebook 149

Adam Cohen

JULY 16, 2010

Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. More about this blog here. Thanks for dropping by.

Badge 201

Badge Disqus Web 2.0 Retail 201

Sprout Social

MAY 28, 2020

Managing your community and monitoring social for all campaign mentions and engagement opportunities. Whether you’re a brand marketer running multiple campaigns or an agency marketer managing multiple clients, an easy-to-use, turnkey solution that facilitates collaboration, execution and reporting all in one place can work wonders.

Campaign 83

Campaign Report Social Media How To 83

Postcron

MAY 27, 2019

That alone should tempt you to see how Instagram can work for your company. Here are some examples of how to frame your company’s Instagram goal: “My company is using Instagram to: Increase traffic on my website by 20%. Get 150 pre-orders for our new widget.”. Gain 300 new email subscribers per month. Make captions count.

Instagram 83

Instagram Hashtag Influencer Collaboration 83

Buzz Marketing for Technology

JUNE 27, 2008

The Brand Gap. favoring the go- getters adapted (a little) from Un-Managing: Unleashing the Creative Beast in your Team Tara Hunt, GOVIS 2007 Slide 12: widgets Slide 13: understanding of what constitutes knowledge work is narrow [link] Slide 14: What does this mean for Knowledge Workers and Knowledge Management? Slideshare.net (beta).

Folksonomy 270

Folksonomy Web 2.0 Wiki Collaboration 270

Social Media Strategery

APRIL 23, 2012

About making the public think your product is the best or that your company is awesome. Public Relations is about – you guessed it – building and maintaining relationships with the public, the very public buying your products, walking into your stores, writing about your company, and telling their friends about their experiences.

Foursquare 101

Foursquare Widget Advertising Flickr 101

Laurel Papworth

JULY 4, 2012

I teach classes on social media monitoring – computer classes – and the students set up iGoogle to find and monitor Media, blogs, Twitter, Facebook, images, key influencers, keywords, CEO and brand mentions and so on. It can’t be a purely RSS play as we need gadgets/widgets for API only based services. Really grumpy

RSS 86

RSS Social Media Netvibes Radian6 86

Almost Savvy

NOVEMBER 23, 2009

Nametags are awkwardly enormous as they include name, company, website and Twitter @username. During breaks, everyone leaves their brand-new Macs behind because, “Who’s going to take it? On their computers, I see Gmail, Facebook, Tweetdeck, Skype, Flickr and a host of other apps and widgets.

Conference 249

Conference Microsoft Tweetdeck Lijit 249

Laurel Papworth

APRIL 21, 2010

Sorry Brand Page. and we don’t Fan brands anymore, we like, Like them. They then assumed companies would pay at least $5 per CPM ( cost per 1000 impression s). API Widget Economy: Social Media Business Podcast (12). An interesting way to calculate Return on Investment (ROI) of a Facebook Fan Page. Related posts.

CPM 77

CPM Facebook ROI Web 2.0 77

Buzz Marketing for Technology

JUNE 23, 2009

Similar to the.com land grab that happened in the late 90’s, you should secure your company name on as many social sites as you can. Encourage them to become fans and drive the conversations to create a thriving community. Be sure to get your employees involved. application to import any bookmarks you may have made in your Del.icio.us

Facebook 150

Facebook Syndication Tips Marketing 150

Josh S Peters

JULY 22, 2009

There are 2 brands that stand out from the pack in all of this. One is a great company called Horny Toad which makes great clothing and is involved in a multitude of charities. The second is a slightly larger company called Keen. The second company that blew me away when talking to them was Keen.

Social Media 100

Social Media Lijit eBook Retail 100