Convince & Convert

JANUARY 31, 2024

Managing multiple marketing projects on social media can be challenging. But how do you manage all these tasks across multiple social media platforms without compromising your content quality, consistency, and sanity? Planning is one of the most important factors for success in your social media marketing initiatives.

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Ignite Social Media

DECEMBER 14, 2020

In a year where 90% of social media plans were thrown out the window, we’re still trying to predict what major occurrences will happen in the months ahead. Below our agency has broken down several 2021 social media predictions, accompanied by valuable resources designed to help you set the foundation for your 2021 strategy.

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Social Media Influencer Instagram API 203

Hootsuite

APRIL 25, 2023

Fake social media accounts are an ongoing problem for both social media platforms and for brands. Impostors on social media present a real challenge for all major brands. Impostors on social media present a real challenge for all major brands. Often, it’s scammers.

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Social Media Brands Tips HootSuite 88

Sherrilynne Starkie

JANUARY 2, 2018

When you figure that nine out of ten Canadian adults use social media, it’s clear where the best marketing opportunity is. Many organizations are on social media, yet they don’t see tangible business advantages. It can seem like social media is a waste of both time and resources in a world of competing priorities.

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Sprout Social

NOVEMBER 10, 2022

In a nutshell, your social media bio is your brand’s most basic elevator pitch—a snapshot of what you do, who you are and how you meet customers’ needs. While he died before the turn of the 20th century (so the timing’s a little off), he could have easily been describing the perfect social media bio.

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Social Media Engagement Brands Template 92

Buffer Social

OCTOBER 16, 2023

Thanks to ever-changing social media algorithms and the ever-growing list of platforms that make them, it’s easier than ever to become a creator. A content pillar is a key theme or topic you want to focus on in your content and become known to your audience on social media. What is a content pillar?

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Template Templates Social Media Content 102

Ignite Social Media

APRIL 6, 2020

Please see prior posts: Changing Consumer Behavior and How to Adjust Your Strategy (March 16 th ) Organic vs Paid Social Media Marketing Before and After the Virus (March 23 rd ) Top Questions Brands Have About Their Social Media Strategy During COVID-19 (March 30 th ). Social Media Usage During Covid-19.

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Ignite Social Media

SEPTEMBER 18, 2023

One of the most common questions we get from clients is how to create branded TikTok videos. But creating high-quality branded TikTok content can be a challenge or a mystery for many brands. Who Can Brands Put in Their TikTok Videos? As a brand, figuring out who will be in your TikTok videos is important.

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Sprout Social

MARCH 25, 2024

The short-form video format has quickly become a favorite of both brands and consumers. In this post, you’ll find a curated list of the top Instagram Reel hashtags for travel, fitness, food, fashion and other categories. This not only gets you more exposure, but also positions your brand as relevant and up-to-date. Let’s dig in.

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Hashtag Instagram Engagement Brands 90

Socialized

JANUARY 31, 2021

Restaurateurs used to market their restaurants by distributing pamphlets and by promoting their restaurants through shopping malls or by providing offers via other brands. However, in the present decade, people are very much inclined towards social media. Make sure that the quality of the pictures are good.

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Social Media Tips Marketing Discount 130

Sprout Social

OCTOBER 18, 2023

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook.

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Examples Social Media Sentiment Influencer 122

Ignite Social Media

AUGUST 31, 2021

2020 also made a significant impact on the state of social media , evolving trends, and what the world deems important in life and from brands. Here’s a look at a few of the social media trends of 2021 that top organizations are capitalizing on this year: . Cause Marketing Continues to be a Top Social Media Trend.

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Trends Organization Social Media Travel 184

Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights.

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Analytics Report Social Media Google 140

Ignite Social Media

OCTOBER 9, 2023

Are you looking to launch social media ad campaigns on platforms like Meta, TikTok and Snapchat, but aren’t sure where to start with targeting your ads? Below, we’ve created a detailed tutorial in which experienced social media ad buyers Victoria Rogers and Toiia Duncan walk you, step-by-step through the process.

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Convince & Convert

MAY 20, 2012

The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. There are five specific categories of social media software, and lumping them all under “social media management” does us all a disservice.

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Crimson Hexagon Software Social Media Attensity 140

Webbiquity SMM

NOVEMBER 8, 2022

This psychological phenomenon has further expanded thanks to the growth of social media. People praising a product or brand through ratings and reviews increases its credibility and authority. Testimonials: People who bought a product or service provide short, quotable statements reflecting their positive brand experiences.

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comScore Marketing Case Study Review 299

Oktopost

MAY 11, 2022

We build a product and tend to focus more on the product itself rather than the identification around how our customers value our brand. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Make no mistake, a solid product matters.

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Hootsuite

SEPTEMBER 7, 2022

Your social media bio is one of your first opportunities to make an impression on your audience. To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. Why a good social media bio matters.

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Template Templates Social Media UGC 145

Social Media Today

JULY 2, 2021

There are three major categories of media coverage that PR teams use to reach and connect with their target audiences: Owned Media — Content created and published by your brand. Paid Media — Any ads or media coverage that you have paid to run. Earned Media — Any unpaid mentions, coverage or c.

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Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

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Brands Sentiment How To Analysis 113

Ignite Social Media

JULY 31, 2019

Social media marketing is one of the fastest changing forms of marketing online and this past month was no exception! There has been a whole host of new features and updates that have rolled out so without further ado let’s dive into some of this month’s social media trends. Facebook Makes Ad Targeting More Transparent.

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Trends Social Media Price Retail 126

Sprout Social

JANUARY 10, 2024

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. The higher the volume, the more overwhelming it can be for your team, but a complaint management system helps your brand respond and engage with unhappy customers at scale.

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Reputation System Brands Knowledge Base 105

Sprout Social

DECEMBER 6, 2023

Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. It’s time for B2B brands to embrace the power of influencers. However, influencer marketing is not only viable for B2B brands; it can play a crucial role in B2B social media strategies.

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Ignite Social Media

MAY 29, 2020

So now that all eyes are on TikTok, how do brands create an active presence that drives business results? Below are five examples of content types that your brand could easily leverage without compromising your brand’s tone of voice on social media. cloflo72 ##fireinthehole ##fireintheholechallenge ?

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Types Brands Content Remix 171

Ignite Social Media

MAY 14, 2020

As a social media agency , we’ve been on a different kind of frontlines during COVID-19: helping our clients navigate and communicate individual business plans on their social channels. Below, we’ve outlined the key areas to consider in your re-opening communication on social media.

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Social Media FAQ Guidelines Sample 132

Hootsuite

SEPTEMBER 23, 2022

Writing for social media is not an easy job. . Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. Keep reading for expert tips and tools that will help you become a more confident and effective social media writer in no time.

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Social Media Tools Tips HootSuite 145

Oktopost

MAY 18, 2021

Here you will find a summary of our latest webinar, “From the Experts: What’s in a Brand: Managing your Brand’s Reputation” with Kevin Mulrane, VP, Head of Sales, US at ProQuo AI. What Makes Up Peoples Relationships with Brands. Flip the Switch on Your Brand’s Relationship.

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Reputation Brands B2B Loyalty 117

The Realtime Report

FEBRUARY 13, 2020

Beginners Tips for Marketing with Social Media. billion people on social media across the globe! Whether you’re trying to reach the masses or just a few blocks, marketing with social media is an absolute must in today’s digital world. Social media is a broad category when you think about it.

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Social Media Real Estate Tips Marketing 125

Hootsuite

JULY 19, 2023

In this blog, we’ve got 71 realtor hashtags that will help increase the curb appeal of your social media strategy PLUS our free tool that makes generating hashtags a breeze. Bonus: Get a free social media strategy template designed specifically for real estate agents, brokers, and marketers.

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Hashtag Real Estate Social Media HootSuite 80

Oktopost

MAY 26, 2020

A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now. They’re acquiring customers, developing a brand identity, and expanding their market share. Why Fintech needs social media. There’s another angle to social media to keep in mind, too. .

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Social Media Banking Marketing Mobile 141

Buffer Social

DECEMBER 20, 2023

As the year winds down, it's time to stroll down memory lane and revisit the moments that defined 2023 on social media. From box office records to a near-clean sweep of the Academy Awards, each moment resonated deeply on social media, sparking discussions, celebrations, and, yes, memes. So many memes. 

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Social Media Film Meme Apple 93

Sprout Social

OCTOBER 8, 2018

While individuals build up followings and influence their audience, what are brands doing to stay relevant? Let’s take a look at how five fitness brands are winning at social media. This powerhouse fitness clothing brand brings a multi-pronged approach to their social media and digital marketing efforts.

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Social Media Brands Instagram Training 93

Ignite Social Media

MARCH 5, 2019

RALEIGH, NC, March 5, 2019 — Ignite Social Media, the original social media agency®, announced that they will be offering FREE social media consulting sessions for brand marketers each Friday throughout the month of March. Sign up here: Ignite Social Media Free Audits.

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Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? But as volume increases, so does the need to stand out from other brands.

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Sprout Social

SEPTEMBER 7, 2022

TikTok is the fastest-growing social media platform we’ve seen thus far, reaching 1 billion users in September 2021, a record five years since its worldwide launch in 2016. TikTok marketing is the process of using TikTok and TikTok content to promote your brand and its products or services. What is TikTok marketing?

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Brands Marketing Influencer Analytics 89

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. How do they identify brand mentions for competitive analysis? For example, in the sentence “Sprout Social, Inc.

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Brands Sentiment Analysis Marketing 85

agora pulse

NOVEMBER 5, 2020

Partnering with social media influencers can help you grow your brand and build a community of engaged fans. Let’s look at effective ways to connect with Instagram influencers and strategies for forging successful partnerships on social media. Track Engaged Followers With a Social Media CRM.

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