article thumbnail

Five Reasons Why You Absolutely, Positively Need to do Online Brand Monitoring

Webbiquity SMM

And you’d certainly never talk about your brand or product at a business conference or networking event…while wearing noise-cancelling headphones. Why then do so many brands fail to do basic brand monitoring on social networks, and across the Internet more generally? Your fans are advocating for your brand.

article thumbnail

What is brand monitoring and why is it important?

Sprout Social

There are more ways than ever for your audience to talk about you, but luckily, it’s never been easier to track your brand mentions through online brand monitoring and have a comprehensive understanding of how people feel about your brand. What is brand monitoring? Brand monitoring vs. social monitoring.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

From memes to larger social trends, social listening platforms are like an advance alert system for what’s happening in the social sphere. Free 30-Day Trial The post 14 Social Listening Tools for Effortless Brand Monitoring appeared first on Social Media Marketing & Management Dashboard. Get in early on trending topics.

article thumbnail

How to create a complaint management system to protect your brand reputation

Sprout Social

In this article, we’ll provide a breakdown of a complaint management system and offer tips to improve your reputation managemen t processes. What is the importance of a complaint management system? An effective system will accept, categorize and track customer complaints from initiation to resolution. Complaints happen.

article thumbnail

How to Use Social Listening to Retain More Customers

Webbiquity SMM

In fact, almost 61% of businesses currently have a social listening system. Social listening, and more broadly online brand monitoring, is essential. It’s a natural language processing system that identifies and analyzes the sentiment and intent of texts. Through social listening.

Sentiment 142
article thumbnail

Twitter for Business: Is It Time?

Webbiquity SMM

Most providers of brand monitoring tools don’t even bother monitoring their own brand mentions on Twitter. Replacing the heart icon with a five-star rating system would enable users to vote on the actual importance and usefulness of a tweet. And it’s not just enterprise accounts.

Twitter 228
article thumbnail

6 Savvy Tips for Social Media Monitoring

Harp Interactive

Decide What to Monitor. Whether you are a Fortune 500 or an entrepreneur, what you monitor is important. Sarah Evans outlines what to monitor in her post, HOW TO: Set up a free online monitoring system. In her article, she covers key terms to monitor including: You. The company name. Company spokespeople.