Convince & Convert
APRIL 25, 2024
In his latest book, The Time to Win , C&C founder Jay Baer shares a universal truth: speed is important. figure reflects the proportion of content consumed by C-Level executives that comprises eBooks, cheat sheets, book summaries, and tips and tricks guides. The C-Suite wants clear, concise content. The power of brevity!
Buffer Social
NOVEMBER 27, 2023
Financial transparency is especially close to our hearts, which is why we’re proud to share Open Books, a series of small business owners giving us a peek inside their books in the spirit of being open about finances as well. Potentially anyone with a shower could find a use for this product, and that was a huge number.
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Janet Fouts
SEPTEMBER 11, 2018
In their newly released book, The ROI of Compassion: Unleashing the Ultimate Performance, Production and Profits with Strategic Caring in Traumatic Times , Lisa and Loren Murfield tells the story of their personal experiences of loss and how one company responded with heart and compassion, while another did just the opposite.
Laurel Papworth
MARCH 17, 2024
We have data sheets in other areas, pharmaceuticals. We just look at them and say if it’s good enough for pharmaceutical companies, for electronics, and for cereal and Tim Tams, it’s good enough for you, mate. It’s a secret recipe, although they’re happy to do that in their marketing. And remember, stay human.
Social Media Strategies Summit
FEBRUARY 24, 2021
Soon, people are queuing out the door to buy a book, a hot drink, and a snack. Pharmaceutical brand Tylenol did exactly that when it discovered headaches are a common complaint in members of a sizable niche: knitting. “Me too,” says the other. “I I just wish they sold food and drink too – I’d spend all my time here!”.
Webbiquity SMM
MAY 3, 2011
Minnesota-based keynote speaker, sales trainer, motivator, creator of fresh strategies for selling to crazy-busy people; author of SNAP Selling (#1 Amazon sales book) and Selling to Big Companies. Sally is a scientist with Icarus Consultants in New Jersey, a pharmaceutical / biotechnology-focused marketing strategy firm. @jillkonrath.
Webbiquity SMM
OCTOBER 20, 2015
That is not the case; these experts are highly trained when it comes to Facebook Ads (hence the term “experts”) and they know the rule book front to back, as will the person next to them. Medical and pharmaceutical companies can’t advertise products requiring prescriptions to acquire.
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