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Google News Optimization Tips

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. This is data driven and not an “arbitrary decision.”

News 158
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How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. So far, early research indicates little difference in the length of searches since Google Instant.) Search algorithms.

Google 254
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Rich Snippets: Increase Google Visibility for Reviews through.

Adam Sherk

Initially Google is supporting data on reviews and people. Initially Google is supporting data on reviews and people. You can follow Google’s guidelines for marking up structured data to learn how to do it, including the specific properties for reviews. But now is a good time to begin experimenting with it.

Review 100
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Google News Now Recrawling Updated Articles

Adam Sherk

Google employee “Inbal” later provided a more specific time window, indicating “the rate at which we recrawl may vary, but we try to go back and check for changes in article content within the first 12 hours after we first find it.” I went looking for an updated story in Google News today and was able to find an example.

News 101
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Does Google News Sitemaps New Format Help Publishers?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? by Adam Sherk on December 1, 2009 In November Google announced a new format for Google News Sitemaps with several changes including new tags that provide additional detail on each submitted article.

News 104
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[Answered] Are Guest Blog Posts Even Worthwhile Or Am I Just Giving Away My Content?

SocMed Sean

The idea is that if a high-quality site links to your content, Google is going to reward you with the potential for higher ranking for your content. It’s not that I don’t agree that Google rewards sites that are linked to by high-quality domains. Google is smart and getting smarter. Don’t get me wrong.

Content 209
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Pew Research Survey: Findings on Search Engines, Social Networks.

Adam Sherk

Yahoo and Google were among the most frequently mentioned websites for online news, indicating that users see them as sources for news (be it original reporting or aggregation) and not just search vehicles. Related posts: Google Social Search: Are You in Your Target Audiences’ Social Circles?

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