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Monitor Your Brand Online-Part 1

Harp Interactive

One of the main objectives for all social media marketing initiatives for a brand is to “ navigate the narrative&#. In order to cultivate the conversations taking place in the social media arena, you need to know that they’re happening! Blogs (WordPress, Blogger, Twitter etc). Video Sites (Youtube). Press releases.

Brands 307
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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

Review 152
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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are stepping back and retooling their social media strategies.

Vocus 184
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Fetching Friday – Resources Mashup, An Interview & Gift Wrap Inspiration

Kikolani

The Blog World eBook – for those who missed Blog World Expo, check out this free ebook on one awesome blogger’s experiences. 4 ways to get traffic to your blog via LinkedIn Answers – great tips for bloggers on LinkedIn. 7 social link building tips – how engagement can build links.

Mashup 128
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s 2007.

Marketing 265
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The 11 Types of Alexa Hot URLs and How to Get There

Bill Hartzer

Longer if the article has gone popular or hot on a social bookmarking site like Digg. Linkbait is not just for bloggers, the mainstream media has been using it for years and still use it. Retweeting and Socializing it on the main social bookmarking sites is primarily how it gets around.

URL 112
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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. This turns bloggers sour, thinking that everyone in public relations or blogger outreach is just a spammer. In social media, it may be more important to market slowly and the right way or not at all.