Techipedia: Tamar Weinberg

article thumbnail

How to Use Social Media Strategy to Reach Mommy Blogs

Techipedia: Tamar Weinberg

If you have a brand or product for parents, targeting and partnering with mommy bloggers is a great way to get exposure. For example, if you have a product for teenagers you would not want to pick a pregnancy blogger. Mommy bloggers do not love broad press releases. Come to your mom blogger event?

article thumbnail

How Consistent Branding is Being Challenged in the Digital Age

Techipedia: Tamar Weinberg

For example, even simple things such as your Twitter background should match your brand colors. Take Eurostar for example who successfully rebranded earlier this year. For example, imagine you were thinking of buying a new car. But what happens if you don’t maintain a consistent brand? Like this post?

Brands 185
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

13 Characteristics Of Successful Digital Schmoozers

Techipedia: Tamar Weinberg

Sharing with your network something they created (a valuable blog post for example), a product, cause, whatever it might be. For example, uber-entrepreneur and blogger, Neil Patel is the master of the intro. For example (and this is made up I hope): “Hi Mary, Just wanted to reach out and introduce myself and connect.

Industry 248
article thumbnail

How to Spice up Your Social Media Strategy in 2011

Techipedia: Tamar Weinberg

For example, you might have launched a Twitter account hoping it would drive tons of customers to your e-commerce site quickly. It might happen after solving a customer’s problem because of a social network complaint, for example. Now forget what I said. And forget about the sale. Like this post?

article thumbnail

When to Thank Your Social Media Fans

Techipedia: Tamar Weinberg

Here’s an example: “Thanks to all those who told us what new social media sites they’re on. On Twitter, NBA reporter and blogger Alex Kennedy gave the following hashtag love to his 20,000 followers: And a milestone doesn’t necessarily have to end in a zero. So make fans feel like they’ve done you a favor – because they have.

article thumbnail

Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

Example Social Media / Online Marketing Strategies Based on Industry. If you have a blog-based website (through WordPress or Blogger), you may be able to automate some of the posting process by installing the Social RSS application. Join relevant groups and join in the conversation. Photos by Shutterstock. Like this post?

Industry 231
article thumbnail

Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

It’s certainly not unthinkable that someone will import your RSS feed into another website without ever gaining any permission to do so. Content aggregators, RSS readers and new social networks are all aiming to deliver the most sought-after content to the people who want the news, wherever they are comfortable. Again, I kid.)