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12 Ways to Incorporate Your User-Generated Content on Different Channels

Social Media Strategies Summit

Web plugins like Bazaarvoice offer a simple way to add a gallery of all your UGC to your website. According to Bazaarvoice , Parachute’s UGC retargeting ads produce a 35% higher click-through rate and a 60% lower cost per click than regular ads. But it’s not just about generating efficiencies.

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Forrester: Email and search drive online sales, not social

Dave Fleet

As Marketing Pilgrim noted, Forrester’s report shows that 30% of repeat sales involve email in the process. Social can help to drive that – whether through advocacy programs or through tools like Bazaarvoice. You know what I don’t hate, though? Email that I’ve signed-up for.

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Top 5 Best Performing Post Types and How to Use Them for Your Brand

Ignite Social Media

75% of social media users say that user generated content makes branded messaging more authentic, and a report from BazaarVoice revealed that shoppers that interact with UGC are 97% more likely to convert with a retailer than customers who do not. That’s a lot of untapped potential! Wondering where to start? We’d love to chat.

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What A CMO Wants. What A CMO Needs.

Twist Image

That's nothing to laugh about and it creates a world of chaos for both companies and agencies who are trying to not only build a brand, but maintain some level of cohesion in the process. Our good friends over at Bazaarvoice decided to take a swipe at this question, and released the results in a nine page (and free!) corporate blog.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Ian Greenleigh , who’s the Manager of Social Media Strategy and Content for Bazaarvoice is going to be joining us in just a minute. They’re thinking about content marketing in a buying process context. Listen Now.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Ian Greenleigh , who’s the Manager of Social Media Strategy and Content for Bazaarvoice is going to be joining us in just a minute. They’re thinking about content marketing in a buying process context. Listen Now.

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How to Make the Zero Moment of Truth Work for You

Buzz Marketing for Technology

Mobile tech and devices are crucial to this process. Use A/B and Multivariate testing on as many site elements as possible—namely, content, design, shopping cart process—to see what gets your mobile audience excited. At home, they’ll respond to a TV or radio ad by firing up search engines on their second screens.