Webbiquity SMM

MAY 10, 2011

More recently, numerous writers including Olivier Blanchard , Neil Glassman and Mark Schaefer have tried to make the case that social media ROI is real, can be measured, and must be measured. Promote white papers / eBooks / reports for lead generation. What should they promote? Here are 20 ideas. Answer questions in your blog posts.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Techipedia: Tamar Weinberg

JANUARY 5, 2011

10 Practical Twitter Tips for Publishers (Adam Sherk): Adam works with some of the biggest publishing media companies on search and social strategy, so his advice here is sound. Facebook SEO Ranking Factors, 2010 Study Results (aimClear): Wow, the depth of this report is incredible. Ever see a press release become popular on Digg?!

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

They’re tasked with contacting bloggers about different initiatives, sending out story ideas and “press releases&# (hopefully with a social component, since those are preferred by many bloggers). B2B correspondence should be polite and respectful foremost. There is supposed to be a wall between the two.

Blogger 177

Blogger Press Release Advertising Review 177

Buzz Marketing for Technology

DECEMBER 1, 2010

I think it is fair to say that Social Media has hit the mainstream these days but the big concern on every B2B Marketers mind has been where is the ROI? As a result I hear of many Social “science experiments” going on across several organizations that may or may not yield the results the marketer is hoping for. Tweet This Post.

ROI 258

ROI B2B Social Media Press Release 258

Buzz Marketing for Technology

APRIL 1, 2010

In the recent Edelman Trust Barometer report they detail out how trust is rebounding in a handful of Western countries especially in the United States where trust in business jumped 18 points to 54 percent. Related posts: B2B Marketing: Trust + Community = ROI Trust is not a new thing when it comes to. And then what is the timing?

B2B 252

B2B Content Press Release Marketing 252

Convince & Convert

JUNE 22, 2010

Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. If anything, social media is MORE important for B2B companies than it is for B2C companies.

Social Media 130

Social Media B2B Company Consultant 130

Techipedia: Tamar Weinberg

MARCH 24, 2010

Don’t make me read a press release to figure out what’s special about whatever you’re trying to highlight. and the Silicon Alley Reporter. I’ve read so many bad email press releases. March 27, 2010 at 11:04 am How Are YOU pitching to editors and reporters? …and so on.

Influencer 278

Influencer How To Press Release Blogger 278

Webbiquity SMM

JANUARY 19, 2011

Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Tips 179

Tips Press Release Reputation B2B 179

Koka Sexton

DECEMBER 20, 2009

Free Report: Twitter Jump Start – The Twitter Guide for Small Non-Profits From CorporateDollar Blog: Download a free comprehensive guide to Twitter for non-profits. From Feverbee: Fantastically rich post on getting an online community up and running successfully with hyperlinks to detailed information.

Case Study 99

Case Study Wiki Software List 99

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Koka Sexton

DECEMBER 20, 2009

Free Report: Twitter Jump Start – The Twitter Guide for Small Non-Profits From CorporateDollar Blog: Download a free comprehensive guide to Twitter for non-profits. From Feverbee: Fantastically rich post on getting an online community up and running successfully with hyperlinks to detailed information.

List 96

List Social Media Case Study Wiki 96

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Webbiquity SMM

JULY 14, 2015

Here are five actionable takeaways from the two-and-a-half dozen noteworthy social media marketing and PR statistics and facts presented below: Image credit: i-SCOOP. People expect to hear back from the brands they interact with on Twitter and other social networks. Know your market (B2B). Social Media Today ).

Social Media 80

Social Media Marketing Statistics Tumblr 80

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? How are marketers measuring social media success?

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

JANUARY 19, 2012

Yes, you could do this from Google Analytics (GA) as well (in fact, gShift pulls a fair amount of its reporting data from GA) but gShift presents it all in one spot, attractively graphed out. gShift currently provides about 75% of the data available natively from the top social networks, with more metrics on the product roadmap (e.g.

Software 140

Software Review SM2 Alterian 140

Webbiquity SMM

NOVEMBER 12, 2013

What role does social play in a brand’s overall online visibility? How does social media use differ in B2B vs. B2C companies? are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. Deloitte University Press ). B2B Marketing Insider ). B2B Marketing Insider ).

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. 71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television.

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

APRIL 12, 2016

Although 93% of B2B companies are doing content marketing, less than half view themselves as successful with it. The Reporter’s Questions. Reporters are taught to ask key questions to get the story. This may include text (blog posts, articles, ebooks, lists, guides, reports, etc.), The Inverted Pyramid.

Report 100

Report Strategy Content Marketing 100

Webbiquity SMM

APRIL 29, 2014

Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility.

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. Links to news releases (current year and archive of past years). .

Press Release 200

Press Release scribd Vimeo How To 200

Convince & Convert

JULY 13, 2010

Would love to do it after work, but I'll be writing press releases until the wee hours. Maybe once a month everyone can report one new thing they learned about using online media… Cheers! So, until it becomes something I can bill and include in my review, I'll leave it to the other department.&#

Social Media 138

Social Media Strategy Consultant SEO 138

Convince & Convert

SEPTEMBER 20, 2010

Try that with a press release… Nowhere to Run. link] Joseph Manna I saw that report last week; very cool of ExactTarget to compile all the trends in an easily-digestible format. Was their any distinction in B2C and B2B brands? Was their any distinction in B2C and B2B brands? Interesting read.

Social CRM 145

Social CRM Twitter B2B CoTweet 145