Remove B2B Remove Definition Remove Download Remove Engineering
article thumbnail

B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C. How do we apply that through the lens of B2B?

B2B 306
article thumbnail

Content Strategy Tips from Top B2B Brands

Writtent Blog

If your entire strategy to date has relied on doing what you competitors already did, a few weeks later, it’s definitely time to pause and reset. Don’t Be Like Your Competition Image source How do you draw the attention of Cimation’s target buyer personas , oil and gas engineers? Their download rates improved 300%.

B2B 93
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Will Clubhouse be the Next Apple?

Webbiquity SMM

As of late March 2020, the iPhone app had been downloaded more than three million times. In Other Words… For her recent Search Engine Watch article , Marissa Pick (no relation) gathered insights from several social media influencers about how brands may be able to use Clubhouse for online community building.

Apple 215
article thumbnail

Small Business Lessons from B2B Brands with Amazing Content Strategy

Writtent Blog

If your entire strategy to date has relied on doing what you competitors already did, a few weeks later, it’s definitely time to pause and reset. How do you draw the attention of Climation’s target buyer personas , oil and gas engineers? B2B buyer personas aren’t necessarily buttoned-up professionals. Let Your Freak Flag Fly.

article thumbnail

Anyone with a New Idea is a Crank Until the Idea Succeeds

Webbiquity SMM

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Perhaps the definitions below will help to clarify the role of WPO as an overarching management framework.

AJAX 194
article thumbnail

Demand Generation vs. Lead Generation: Comprehensive Comparison

Oktopost

It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . For instance, a fitness supplement company may offer a free PDF detailing an excellent bodybuilding or newbie workout guide, downloadable when you enter your email address in a simple lead magnet form. .

article thumbnail

24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity SMM

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. by B2B Digital Marketing. 20 Google+ Terms and Definitions You Need to Know by Sprout Insights. So what makes Google+ special? ” Google+ for SEO?

Google 216