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How to Avoid a Social Media Crisis During COVID-19

Oktopost

Like many industries, the marketing industry has been feeling the impacts of Covid-19 worldwide. While clearly, the main focus continues to be mitigating the disease itself, for many companies brand management and communication on social media is becoming even more strategic. Crisis Management Module.

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13 Powerful Takeaways From the #Inbound13 Marketing Conference

Writtent Blog

Marketers worldwide are still buzzing about Inbound 13, the world’s largest inbound marketing conference. Between over 100 amazing speakers like Seth Godin and Arianna Huffington, an on-site concert and tons of networking opportunities, it’s no surprise the designated hashtag of #Inbound13 was trending on Twitter for much of the conference.

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Viral and Cultural Moments: How and When Brands Should Tap into the Conversation

Social Media Strategies Summit

Things can be more challenging for marketers in conservative industries, like Dylan at EY Canada. So it could be viewed as a bit of a reputational risk if they see me, as the social media manager, doing the Cuff It dance on TikTok.” Want to level up your social media strategy? Featured image by Freepik.

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How to Become a Social Media Manager: 18 Experts Share Advice

agora pulse

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? And this, my friends, is an opportunity for you.

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How to Use Hashtags, Expand Your Reach and Develop Brand Awareness

Socialmedia.biz

Forward-thinking social sellers, digital marketers, and social media managers can benefit from the audience and awareness growth that hashtag marketing brings to the table. Any large event can be searched for and discussed using specific hashtags on social networks. Conversational hashtags. Trending Hashtags.

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Marketing Automation vs Sales Automation

Oktopost

B2B marketing and sales professionals are fighting a daily battle to convert a finite number of leads. This is why automation of B2B marketing and sales activities appears inevitable. Marketing Automation is the use of software and Web-based services to execute, manage and automate marketing tasks and processes. Stakeholders.

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Start Growing Your Twitter Profile With These Tips and Tricks

agora pulse

75% of B2B businesses market their products and services on Twitter. minutes on the social platform per session. Takeaway for social media managers: Brand involvement in culture is particularly important for the Twitter population who are passionate and informed, and feel strongly about brands aligning with culture.

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