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10 Examples of Brands Leading the Way with NFTs

Social Media Strategies Summit

For many brands and consumers, the value of NFTs doesn’t come from the token itself but the sense of community built around it. Clinique’s press release cited research that claims NFTs with avatars of color and disability have lower values than white avatars. Sign up for our next social media strategy conference !

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5 Reasons You Need a Personal Branding Strategy and Plan

Pam Moore

One of the most overlooked aspects of social business and social media is the power of the personal brand. Unfortunately, many marketers and business leaders wrongly assume that personal branding is only for those looking to be “famous” or become some type of online or social marketing “guru.” How about called you?

Strategy 167
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This is All You Need to Write the BEST Social Media Bio

Rebekah Radice

When was the last time you updated your social media bio? That’s why I’ve put together a 4-step process to help you create a bio for every social network. This is All You Need to Write the BEST Social Media Bio. No phony avatars or grainy pics. STEP 1: Bio Audit. You want instant recognition.

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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

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How to Create a Reader Avatar for Your Blog

ProBlogger

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog.

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Social Media for Schools #NBN October 2016

Laurel Papworth

Hey there, teachers and school type people, tomorrow (Tuesday 19th October) I’m running some webinars with TTEDSC and NBN on how Schools can us Social Media Marketing Strategies. Session for Staff managing social profiles, pages & groups (Eg. WRITING A SOCIAL MEDIA STRATEGY. Facebook or elsewhere).

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Facebook talks like a pirate. Movember and online community rituals

Laurel Papworth

Ahoy Me Hearties: One of the tasks our online community managers undertake with clients (PR or Marketing agencies, or companies) is to build out a Social Media Conversation Diary – a list of tasks and engagement activities to keep online community members entertained and loyal. Movember and Social Media.