Trending Sources

How to Write a Social Media Strategy in 9 Steps

Laurel Papworth

Which Covers: Purpose vs Values, Tribes & Customer Avatar (Targeted Comms),Spaces and Platforms, Roles and Personal Brand Gamification, Engagement Life Cycles & Call To Actions, Key Influencers, Voice & Etiquette, Campaign & Activities, Rituals & Conversation Diary. Do you have to write a social media strategy for a client? Which Social Media Platforms?

Your Definitive Guide to Social Media Image Sizes

Convince & Convert

Social media platforms are always being updated, which means they’re constantly changing their profile and cover photo dimensions, layouts, and dimensions for uploaded images. It However, high-quality and creative imagery is imperative to your social media marketing success, so it’s important that you know the proper dimensions for each network you use. Facebook. Tumblr.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). However, as the posts and articles highlighted below show, plenty of questions remain, such as how much should we budget for social media?

Tips 125

The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases.

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.

How to Create Visual Content for Social Media on the Fly

SocialFish

It’s all over the Web: the future of social media is becoming more and more visual. Photos, graphics, and other visual content are ruling nearly every popular social media platform. Pic Monkey is an amazing desktop app that lets you do everything from making photo and image collages to quickly designing Facebook cover photos, banners, featured posts, avatars and more.

How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Business , Marketing , Social Media > How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself by Tamar Weinberg on June 16, 2010 Share This is a guest post by Kwame Boame.

When Social Media Freed the Inadvertent Bigot

Waxing UnLyrical

But one answer in particular made me look twice: I’ve obscured the person’s name and avatar for reasons you will understand shortly. When Social Media Freed the Inadvertent Bigot is a post from: Waxing UnLyrical. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. As free as we want to be.

Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Rewarding badges and points systems on your intranet – social scorecards – could be the turning point for turning your enterprise 2.0 Foursquare becomes Social Work and all the better for it. Now we can see leaderboards and games played out in social spaces, it’s easier to buy into as a concept. note: today most community software has a spam removal system).

Social Media "Pioneers" Tell Why

Diva Marketing Blog

Recently many of my social media conversations seemed to be about the perception that social is a young person’s game. However, many of the people who began exploring social media 7, 8, 9, 10, 12 years ago were 30+ when they/we started working in this industry. Some realized that blogs could shape opinons beyond the influence and gatekeeping of traditional media.

Create a World-Class Online Community for Your Business

mashable.com

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Twitter List Directory Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky DynDNS Intridea Welcome to Mashable! longtailseo communities socialmedia

Class 52

Social Media From A to Z: A Glossary

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Social Media From A to Z: A Glossary by Pam Dyer on June 30, 2010 Share The social media landscape is changing quickly, and it’s filled with terms that are strange to those who aren’t familiar with it. Comments are a primary form of two-way communication on the social Web.

A Brief History Of Social Media

socialmediarockstar.com

Home Consulting About Contact Subscribe Social Media Rockstar Social Media Blog – ::Social Media Rockstar:: A Brief History Of Social Media by Brett Borders on June 2, 2009 S ocial media isn’t really “new.&# These early social media explorers built “ boxes “… homemade electronic devices that could generate tones allowing them to make free calls and get access to the experimental back end of the telephone system. The first “tweetup&# type social media events were 2600 meetings.

Interview with Social Media Citizen: Laurent Blondeau

Social Media Citizens

With 13 years experience in media business, previously managing the Business Development unit at Canal+ ,  he has become an expert in all kind of media activities in all kind of TV’s: Pay, Free, VOD and Web TV. Finally, I was in, without any forecasted plan, and still continue to like social media, as it starts to improve people, relations and knowledge. Facebook.

Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

For example, you might not know that I helped one newspaper go from a limited social media presence to helping them hit the Digg homepage over 40 times. Together, these people have been involved in social media as long as anyone else and discovered tactics to help you get the most out of the services. StumbleUpon is one of the most forgiving social sites. Twice.

Digg 39

What has Social Media Network done to us

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. About Me - Social Media Network Online Contact Me - Social Media Network Online Your Contribution To This Blog - Social Media Netw. What People Have To Say About Pervara - Social Med. In web 2.0

What the Future Holds for B2B Social Media Marketing

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Business Small business Social media Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Learn more. million followers).

B2B 41

Social Media Professional's Skill Sets

Social Media Network Marketing

If you think that Social Media is an easy job then yes you are correct. Many a times I come across people asking why is Social Media not measurable. Or that since it is just the task of setting up of a profile, putting an image to the avatar and there you are your teenage kid can also put up Tweets and Posts. Answering the question of measuring Social Media, well it is very much measured and checked against ROI. Social Media requires the person to have the following skill sets: Dedicated professional, who 'likes' the Social Media sites.

Need Social Media Coaching?

Taylor Marek

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Need Social Media Coaching? What does this have to do with Social Media? Well, hang on, you’ll find out… Everything changed in my world three years ago when I first learned about blogging, podcasting, vlogging, and something called, “New Media&#. This held a small community of vibrant people that quite literally can shake the world upside down and rightside up again. SOCIAL MEDIA!

15 Tips To Optimize Your LinkedIn Initiative

Techipedia: Tamar Weinberg

LinkedIn is so much more than social networking for businesses and business people – it can totally change how you run your business as a whole. Remember, you’re not on Facebook, Google+, or MySpace here – this is a social network for business professionals. great tool for adding social media to your signature is Wisestamp. Add Your Personality.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search The 6 Dangerous Fallacies of Social Media October 8th, 2008 |Written By: Jay Baer | View Comments Tweet (Amazing Gangsta Chimp image by the talented Matt Cioffi ) You may have heard of social media.

Are Social Causes a One Click Pony?

Convince & Convert

Social Media Controversies Addressed, Fresh Each Week. In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about thousands of Facebook and Twitter users temporarily changing their avatars in support of marriage equality , currently being debated by the United States Supreme Court. Social Media’s Weak Ties.

Uncovering The Remarkable In Your Social Networks

Waxing UnLyrical

Social media is an interesting animal. We talk often – myself included – about using it to build relationships , about getting to know one’s community, about deepening human interaction. And that made me think some more: what is the hidden remarkability in the lives of those we encounter every day – or, at least, every few days – in social media?

How to Go Off-Topic in Social Media

Engaging Brand

There's nothing new about networking to build business relationships, but social media has turned networking on its head by allowing businesses and customers to connect on new levels. Unlike advertising, which is built around one-way commercial messages, social media promotes two-way conversations and relationships. Many businesses recognize the potential of social media platforms like Facebook, Twitter, LinkedIn and YouTube, but many are also at a loss about how to tap into the real power of social media.

How to Build Community for Niche Site Success

ProBlogger

But then again, I never expected the little website I created to keep friends and family informed about Jerry’s progress to become the largest online community for canine amputees and their people either. We considered a number of different ventures during our three years on the road, but that thing turned out to be right under our noses, and the Tripawds Blogs community was born.

If You Want a Culture of Collaboration, You Need to Accept the LOLCats Too

Social Media Strategery

particularly like it because it illustrates the period many organizations find themselves in when trying to integrate social media internally. Before wikis were used by the Intelligence Community to develop reports on IEDs , people were creating user badges to show off their favorite NFL teams. But media abundance never works that way. It doesn't work like that.

Facebook talks like a pirate. Movember and online community rituals

Laurel Papworth

Ahoy Me Hearties: One of the tasks our online community managers undertake with clients (PR or Marketing agencies, or companies) is to build out a Social Media Conversation Diary – a list of tasks and engagement activities to keep online community members entertained and loyal. But this is what it looks like on Sunday: Every community has rituals.

18 Tweetable Twitter Tips for Newbies

Waxing UnLyrical

They include tips on how to get set up with , and use smartly, a social network I still love. Use a real photo of yourself for your avatar. (I know, sounds like a d’uh moment, but you’d be surprised). < tweet this > 2. Make sure your avatar is “SFW” (safe for work… and yes, you’d be surprised again). < tweet this > 3.

Tips 112

Tactical Tips for Building an Online Community

ProBlogger

With all the wonderful feedback on my guest post about how we utilize WordPress multisite and discussion forums to build community for our rather niche market, I thought I might offer some detail about specific tactics and network plugins we use to keep members informed, active and increasing in number. How to build community on membership sites. Here’s how we did it. Epilogue.

Seven truths about online influence

SocialFish

With all this talk about influence metrics , here’s my take on what I think you should pay attention to when looking for influencers in your open community. 1. It’s because my friends include many other people who have blogs and followers of their own, as well as people who aren’t much online at all but are engaged in the association community in real life.

Addicted to Social Media | Spin Sucks

Spin Sucks

and I am…addicted to social media. Sure, social media is the last thing I do before bed and the first thing I do when I get up in the morning. And we social folks live for interactions. And looking at an avatar is a whole lot easier than looking a person in the face. Comments Pingback by Are you a social media addict? In the Midwest?

Why Marketers Need to Rethink Influencer Targeting

Convince & Convert

Over the past few years, we’ve seen a significant shift in the way brands utilize social media. It’s no longer simply about brand awareness, or even community building, though those elements remain foundationally important. As companies have built out their social media teams, the tools those teams use mature, and best practices have been honed. But should it be?

How to Use Analytics to Increase Instagram Engagement

Peg Fitzpatrick

It's always important to start with the basics for social strategy. Have a clear, fantastic avatar that you use on Instagram as well as Twitter, Google+, Facebook. It helps people to recognize you across social media if you use the same photo. From Rebekah Radice , “There’s no sense in getting active on a social network if no one knows about it. Add Likes.

11 Sure-Fire Ways to Get Me to Unfollow You on Twitter

Almost Savvy

Like all social media tools, there is no one right way to use Twitter. Yeah, I don’t really know what you’re wearing, or not, when you’re actually tweeting, but please put some clothes on that avatar. Way to take the “social&# right out of social media. You don’t get that authenticity is a key component of social media success.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search The Science of Inequality – Finding Your Influential Customers April 28th, 2010 |Written By: Jay Baer | View Comments Tweet Does social media breed inequality? million followers on Twitter? population.

Forget What the Experts Say…You CAN Shortcut Your Way to Success with Social Media

www.mytechopinion.com

There is some validity however, to the shear amount of effort required in implementing social media marketing strategies….or And that’s why I’m not surprised when agents ask me if I can do “the social media” for them. Now the reason I’m so passionate about social media as a real estate marketing strategy is because it gives agents who are willing to be a participant….a

Powwowing With Pepco on Social Media

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. started out a disgruntled customer and ready to rip Pepco’s social media.

20 Top Twitter Monitoring and Analytics Tools

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact 20 Top Twitter Monitoring and Analytics Tools by Pam Dyer on April 26, 2010 Share Image via Wikipedia Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. How social are they? Wide reach.

Saying Goodbye to Digital Marketing: Meet the New Me

Ari Herzog

spent four wonderful years self-employed as a digital marketing trainer, consultant, and community manager. managed online footprints for nonprofits and a Fortune Global 500 company. I led national conference panels on social media marketing. Looking back six months, I progressively relied less on social media. drank the social media Kool-Aid and I had my fill.

22 Twitter revenue streams – monetizing tweets

Laurel Papworth

Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. Social Media Monetization Models on Flickr [link]. Social media Donations it works for Wikipedia. SMS other social networks are built on SMS revenues such as SMSFun. Different types of Social Networks (3). 20 million?

API 41

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Nobody Said Social Media Was Easy April 21st, 2010 |Written By: Jay Baer | View Comments Tweet Social media isn’t inexpensive, it’s different expensive. The same is true of social media.

5 Ways to Humanize Your Brand on Twitter

Convince & Convert

True, scrutiny is magnified when community and content managers become a voice for large brands. Add your community or content manager’s Twitter handle to the bio. If you’re a smaller company you might consider using your headshot as your avatar.  In this example, Matt Martin works for Sam’s Club and has a dedicated employer account. 3. Include Host Twitter chats.

Facebook Credit: Zuckerberg next Treasurer of the Internet App2User

Laurel Papworth

Called Facebook “Credit&# it includes a real world component named, rather fetchingly, “App2User&# , which aims to encourage merchants and loyalty programs like Qantas Frequent Flyer points and Flybuys and whatnot to use the Facebook points social media system. Social Networks and Online Communities – maybe Twitter? Facebook Money for Social Games.