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Snapchat – Proof That Simplicity & Authenticity Wins

Mindjumpers

Since the mid-90s, SMS has been seen the same way, with mostly the UI advancing. Because of its “in the moment” nature, Snapchat began as a more personal and authentic alternative to Instagram and all its filters. Shortly after, they incorporated Geofilters – something you can’t quite imagine working on any other social media network.

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Snapchat – Proof That Simplicity & Authenticity Wins

Mindjumpers

Since the mid-90s, SMS has been seen the same way, with mostly the UI advancing. Because of its “in the moment” nature, Snapchat began as a more personal and authentic alternative to Instagram and all its filters. Shortly after, they incorporated Geofilters – something you can’t quite imagine working on any other social media network.

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. Check their Amazon app or social media sites for reviews from other customers. Create Omnichannel Marketing Campaigns. Practice Proper Channel Management.

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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan.

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Everything You Need to Know on Real-Time Engagement Platform

The Realtime Report

Social Media Monitoring Monitoring social media is tracking comments about your company, its goods, or its services. Social media marketing tools are necessary for any business to maintain a healthy public image and engage with customers. To achieve this, you should set a realistic goal.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

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6 Lessons I learned from Seth Godin at SmartHustle Conference

yMarketingMatters

He is a marketing genius. He has a deep understanding of the human psyche which is a winning formula for successful marketing. It’s very important to focus on a niche market as opposed to a broad market or industry. The smallest viable market is the biggest insight any company can have. His answer: .