Pam Moore

JUNE 22, 2017

Not only can even small businesses with tiny budgets more quickly create quality content at a lower cost when partnering with micro-influencers, but they can also immediately tap into an audience that has a trusted leader, the influencer! – Influencer marketing for small business.

Course 163

Course Influencer Training Small Business 163

Pam Moore

MARCH 31, 2017

It is THE social media training academy for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU! Build community and earn support of evangelists to amplify your story and purpose.

Training 165

Training Social Media Brands Small Business 165

Pam Moore

OCTOBER 9, 2017

Using different communication mediums and social networks to tell brand stories. Personal Branding: Authenticity vs Transparency – Do You Know the Difference? Supporting Resources: 5 Reasons You Need a Personal Branding Strategy and Plan. Video + blog post + podcast). Audience Analysis Worksheet. SoundCloud.

Brands 166

Brands Small Business Communities Authentication 166

Pam Moore

MARCH 5, 2019

Related Stories Staying Relevant in a Digital World Not Pushing Play Brand Humanization: Transparency vs Authenticity Facebook for Small Business: How to Reduce Overwhelm and Increase Results. Take Action: Download the Ultimate 2019 Content Calendar Template. .

Marketing 109

Marketing Template Templates Analysis 109

Pam Moore

MAY 12, 2019

You are either earning trust, building thought leadership and relationships or you are not! A good brand architecture and strategy will enable you to better share your brand story in an authentic way. Don't make the mistake of thinking your logo or business card is your brand. How to Subscribe to Social Zoom Factor Podcast .

Brands 109

Brands Strategy Reputation Authentication 109

Buffer Social

MAY 10, 2022

I didn’t just want a platform where dog parents could come to get expert advice and find the best local pet businesses; I wanted a place where they could all support each other on their journey. Of course, wanting a community and actually creating one are two very different things.

Communities 89

Communities Collaboration Influencer Instagram 89

Buffer Social

DECEMBER 3, 2020

They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. Be authentic and make it work for you. You can’t ignore it.

Communities 81

Communities Engagement Community building Instagram 81

Later

SEPTEMBER 1, 2020

If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Keep in mind also that some social platforms are better suited to certain kinds of businesses.

Platform 78

Platform Social Media Small Business Instagram 78

Pam Moore

JANUARY 17, 2018

It means you must step up your game and learn how to do real marketing, branding, community building, advertising and the list goes on. What it DOES NOT mean… No Facebook for business is not doomed for every business. No Facebook is not trying to kill your business on Facebook or make businesses leave the platform.

Facebook 164

Facebook Training Template Templates 164

agora pulse

DECEMBER 23, 2020

“Instagram Secrets” is all about building an audience that gets you tangible results—like profit—rather than followers alone. The Lead Machine: The Small Business Guide to Digital Marketing | Rich Brooks. It follows the BARE method, which involves building a website, attracting leads, retaining customers, and evaluating results.

Skills 195

Skills Social Media Marketing Influencer 195

Pam Moore

JUNE 12, 2019

Communities create markets, but only after you make the first investment in the human beings within. You must be willing to share yourself, share your knowledge and give without expectation of anything in return. Content Inventory Worksheet (conduct your own content audit and asset inventory analysis). SoundCloud.

Communities 101

Communities Brands Content Authentication 101

Pam Moore

MARCH 26, 2019

Empowering franchisees to properly represent the corporate brand promise, learn how to have authentic conversations with their local market and community, the more consistent the brand will be across different locations. It is not about control. Instead franchisors must think of it as empowerment.

Organization 106

Organization Social Media Brands Training 106

Pam Moore

NOVEMBER 29, 2017

Not only can even small businesses more quickly create quality content at a lower cost when partnering with micro-influencers, but they can also immediately tap into an audience that has a trusted leader, the influencer! . – Influencer marketing for small business. – Ideas for working with influencers.

Influencer 160

Influencer Training Marketing Small Business 160

Pam Moore

NOVEMBER 14, 2017

Related Stories Facebook Messenger: The Unfair Competitive Advantage for Small Business Webinar Facebook Advertising: 5 Things You Must do Before Spending 1 Dollar 5 Reasons You Need a Personal Branding Strategy and Plan. Join me and register for FREE Webinar: Audience Marketing 101 Your 2018 Competitive Weapon! Click To Tweet.

Training 158

Training Marketing Small Business ROI 158

Pam Moore

OCTOBER 1, 2017

8 Steps to Develop a Social Business Plan (white paper). Related Stories Facebook Messenger: The Unfair Competitive Advantage for Small Business Webinar 5 Reasons You Need a Personal Branding Strategy and Plan 15 Reasons You Need to Stop Random Acts of Marketing & Social Media (RAMs) Now. SoundCloud.

Strategy 166

Strategy Marketing Training Small Business 166

Pam Moore

AUGUST 8, 2019

Your brand is the foundation and one of the most important aspects of your business. It doesn’t matter if you are a solo entrepreneur, small business, large, super size, business to business, business to consumer or anything in between. Your brand is who you are. It's your promise delivered.

Brands 60

Brands Strategy Reputation Training 60

Pam Moore

MARCH 8, 2018

They know that investing in people is the only way and that relationships are both the cake and the icing of business and personal or professional success. They value real human to human interaction and authentic relationships. Listen to other humans. Human brands listen more than they talk.

Brands 167

Brands Training Policies Template 167

Pam Moore

JUNE 26, 2020

Do you know how to connect with your audience authentically and emotionally? Do you know how you can inspire, empower and delight them? How is your product or service positioned? Does your target customer see you positioned in the way you desire? Do you know what the barriers are for them to purchase?

eBook 78

eBook Template Templates B2B 78

Pam Moore

JULY 11, 2018

Why should they talk to you, listen to you, tweet you, like your Facebook page, follow you or give a rip that your business exists on this planet? Many small business leaders think they are done with brand when they receive the logo and business card set from the local print shop designer. A logo does not equal a brand.

Apple 139

Apple Brands Tips Consultant 139

Pam Moore

APRIL 29, 2019

Related Stories Digital Marketing 2019: 5 Mindset Shifts Marketers Must Make Brand Humanization: Transparency vs Authenticity Staying Relevant in a Digital World Not Pushing Play. Take Action: Download the Ultimate 2019 Content Calendar Template. .

Metrics 96

Metrics Social Media Marketing ROI 96

Buffer Social

SEPTEMBER 18, 2016

Sharing your brand’s story through user-generated content (UGC) is one of the best ways to build an authentic and engaging community on social media. 3 Community-Building and UGC Takeaways from Dom. Dom Garrett – marketer at BTC Revolutions (one of Inc.’s In Dom’s words… 1.

Brands 40

Brands Content UGC Social Media Management 40

Pam Moore

MAY 27, 2016

Brand Humanization: Authenticity vs Transparency (episode 16). Fake Followers, Spam, Trolls & Bullies – Quit Faking it Until You Make it (episode 37). Social Trust Factor: Ignite Results with Trust and Authority (episode 20). Brand Humanization in a Nutshell (episode 5).

Facebook 113

Facebook Marketing Groups Groups 113

Pam Moore

MARCH 4, 2018

Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed? What if I told you there is no magic easy button?

Feed 165

Feed Feedly News Social Media 165

Pam Moore

MARCH 9, 2020

They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche?

ROI 78

ROI Strategy How To Marketing 78

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 2020 will be like nothing we have seen before in the digital landscape.

Trends 78

Trends Brands Marketing Influencer 78

Pam Moore

MARCH 5, 2020

It's every smart and social, savvy digital marketers dream to reach their audience in a human, relevant, memorable and meaningful way. Video marketing provides marketers the unique opportunity to connect with their audience in the most human and relevant way. With video marketing, you can almost look your audience in the face eyeball to eyeball.

Video 78

Video Twitter Content How To 78

Later

MARCH 30, 2020

Video is one of the best tools in a marketer’s toolbox, and thankfully Instagram has made video marketing more accessible for small businesses! One of the original social media giants, Facebook still serves as an excellent platform for community building, product awareness, and driving sales. View this post on Instagram.

Statistics 67

Statistics Social Media Marketing Instagram 67

Pam Moore

MARCH 17, 2020

Does your audience need more content from you? The answer is pretty simple.

Video 78

Video Content Training Template 78

Pam Moore

MARCH 17, 2020

Does your audience need more content from you? The answer is pretty simple.

Content 78

Content Training Template Templates 78

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Advertising the campaign and making it seem popular already can help build that success. The less authentic option (I’m not recommending it, just letting you know that the option exists) is to use Amazon’s Mechanical Turk to pay people to create activity within your contest. Chris Brogan.

Tools 277

Tools Tips Marketing Social Media 277

Pam Moore

NOVEMBER 14, 2018

We're jumping smack dab into the middle of the time of year where digital and content marketers must balance keeping their family and own soul fed while at the same time ensure they are giving their audience, community and customers the content they need and expect. The holiday season is here.

Tips 60

Tips Content Marketing Training 60

Pam Moore

APRIL 23, 2020

They are the people who will build you up, tell you the truth even if it hurts and celebrate your successes because they helped you get there. Scott Peck, the author of “The Different Drum: Community – Making and Peace” has some good words on this topic. Healthy competition is good and healthy. Reality check.

Communities 78

Communities Social Networking Community building Avatar 78

Pam Moore

JANUARY 25, 2016

The Social Zoom Factor podcast has enabled us to differentiate, diversify, build community, provide value to our audience, establish thought leadership, earn trust, generate leads, increase revenue by creating new and diverse revenue streams, make new friends and the list goes on.

Social Networking 106

Social Networking ROI Analysis Brands 106

ProBlogger

JANUARY 6, 2013

She is extremely talented at curation, and combines her community-building skills with her keen sense of strategy. Jennifer is another person whose blog started out as a personal project and has grown into a popular resource in her community. Well, I disagree. I believe her archives have a lot to offer beginner bloggers.

Blogger 55

Blogger Twine Fashion Project 55

Buffer Social

JANUARY 10, 2019

However, this number is expected to grow significantly in 2019 as people turn to authentic sources of information. This can help boost your brand’s reputation and build trust among your users. What will cut it are authentic, human-forward stories that allow your brand to connect with customers on a personal level.

Research 111

Research Content Facebook Curation 111

Pam Moore

FEBRUARY 1, 2016

Know how to not only build community but build real relationships with human beings built on trust and authenticity. Build, tweak and optimize conversion funnels, content strategy and plans, digital platforms and more over time and that results are not achieved overnight.

Social Media 113

Social Media ROI How To Marketing 113

Techipedia: Tamar Weinberg

JULY 8, 2008

The result of their work is that it helps the business grow by genuinely and authentically helping customers. Total authenticity with the client, to the point of being willing to terminate an engagement when it’s clear that the client is not ready for social media counsel. It’s not about any of the tools.

Social Media 163

Social Media Marketing Consultant Communities 163