Pam Moore

SEPTEMBER 9, 2020

Did you know that the average buyer researches and consumes 10-12 pieces of content before making a buying decision? A sales and marketing conversion funnel can help ensure that your target buyer finds your content, consumes your content and hopefully chooses to buy from YOU and your business! Bottom of Funnel.

Conversation 78

Conversation Template Templates Marketing 78

Convince & Convert

FEBRUARY 11, 2010

As mobile browsers become more powerful, Google and its partners decided to do things their own way. I believe the mobile Web will eventually win, and that apps are here as a transitionary measure until we can sort out browsers that are good enough to emulate the Web experience on mobile.”

Social Media 114

Social Media Strategy Apple iPhone 114

Convince & Convert

JUNE 24, 2010

Authenticity You can’t lie in infomercials. link] Yaz Maziar Jay aptly speaks to importance of authenticity: 3 Ways Infomercials Can Inspire Your Social Media [link] (via @jaybaer) [link] Seth Etter RT @r_d_freeman: love this post by @jaybaer. Authenticity and customer testimonials build loyalty and advocacy.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Social Media Strategies Summit

FEBRUARY 21, 2019

You can buy followers but you can’t buy authentic engagement, especially about a business with a long tail such as a catalog of over 80,000 titles. Any company, whether B2C or B2B, cannot go wrong cultivating a group of authentically passionate advocates. Make sure your campaign is mobile-enabled.

Influencer 100

Influencer Authentication Guidelines Communities 100

Hootsuite

JUNE 27, 2022

Because TikTok is wildly embracing things that aren’t traditionally or mainstream cool—so long as it comes across as authentic. Authenticity rules on TikTok. Authenticity is just good business: 56% of users and 67% of creators feel closer to brands they see on TikTok—particularly when they publish human, unpolished content.

B2B 97

B2B Trends Authentication Film 97

Techipedia: Tamar Weinberg

AUGUST 2, 2011

The less authentic option (I’m not recommending it, just letting you know that the option exists) is to use Amazon’s Mechanical Turk to pay people to create activity within your contest. Jay Berkowitz is is the owner and founder of B2B marketing company TenGoldenRules.com. Jay Berkowitz. Please sound off in the comments! [

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

MAY 25, 2010

I first heard you on Marketing Profs — very impressed with your authentic teaching style. I first heard you on Marketing Profs — very impressed with your authentic teaching style. I bought a dozen pair, found shoes-vip website selling shoes best, where I can buy cheap Nike Shox Shoes , and is still original.

Marketing 124

Marketing Social CRM Conference Social Media 124

Convince & Convert

APRIL 13, 2010

Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? I also learned the lesson and critical importance of being authentic and transparent. That experience made me explore different industries, which lead me to B2B PR.

Social Media 112

Social Media Strategy Influencer Education 112

Sprout Social

DECEMBER 20, 2023

Discover authentic and impactful creators to partner with, and use Tagger to manage your relationships, contracts, campaigns and more in one centralized platform. Oktopost Oktopost touts itself as a tool best suited for B2B companies looking for a full social engagement suite. Source: Buffer) 4.

HootSuite 112

HootSuite Brands Price Collaboration 112

agora pulse

OCTOBER 1, 2019

In addition to having all of your promotional content, have a few genuine, authentic-feeling holiday messages. The holidays, after all, are a time where people are consistently buying gifts for other people. If you’re worried about not keeping up, download the Agorapulse mobile app. Slacking on engagement monitoring.

Social Media 135

Social Media Small Business How To Campaign 135

agora pulse

OCTOBER 1, 2019

In addition to having all of your promotional content, have a few genuine, authentic-feeling holiday messages. The holidays, after all, are a time where people are consistently buying gifts for other people. If you’re worried about not keeping up, download the Agorapulse mobile app. Slacking on engagement monitoring.

Social Media 135

Social Media Small Business How To Campaign 135

Convince & Convert

SEPTEMBER 8, 2010

Authenticity is Important When MySpace was growing rapidly, the Web was a different place. finally shut down Geocities last year, a decade after buying it for $3.5 Mobile is Critical MySpace was slow to adopt mobile technology, and the lack of MySpace in your pocket was part of what killed them. But back to MySpace.

MySpace 137

MySpace Facebook Social CRM Consultant 137

ProBlogger

MARCH 15, 2016

According to a survey of 1000 people by UK internet security firm SecurEnvoy, two-thirds of people are afflicted by “ nomophobia ” – the mortal fear of having no mobile phone. The trend: Internet access via mobile has overtaken PCs. Mobilise . Get Appy . This has the potential to increase RIO on advertising as well.

Social Media 34

Social Media comScore Small Business Mobile 34

Kikolani

NOVEMBER 29, 2010

Her blog based on the book, Stories That Sell Guide , covers B2B marketing, case studies, leveraging customer stories, video testimonials, and more. Her blog, She Geeks , covers education, mobile, social media, web, and technology. Her blog, A Digital Girl , covers social strategy, Twitter, technology, mobile, and more.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

JANUARY 5, 2016

The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. Tony Zambito explains why some traditional B2B marketing tactics no longer works—and what does now. J-P De Clerck explains how, in words and pictures.

Content 60

Content B2B Marketing Hubspot 60

Convince & Convert

FEBRUARY 9, 2010

Now, authenticity and acknowledgement of shortcomings is an incredibly effective marketing and communications approach ( see Dominos, as I wrote about here ). How many brands or people do you know who are truly authentic? Who better to help me buy a flat screen TV than the employee who sees 100 customers a week?

Social Media 119

Social Media Strategy Survey Social CRM 119

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Local/Mobile Search. 18 Ways to Walk the Talk on Content (Conversation Agent): Good content can help your site soar to great heights, but if you are having trouble getting there, follow advice like this: be more authentic, focus on creativity, and hire good writers. Local/Mobile Search. Web Development and Website Strategy.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

AUGUST 16, 2010

10 Principles for B2B Sales by Better Closer. Social media has dramatically altered the buying process as well as marketing practices. 10 Essential Social Media Tips for B2B Marketers by Mashable. Sharon Lane lays out the basic elements for social media success, such as knowing your audience, being authentic and being patient.

Social Media 200

Social Media Tools Strategy Tips 200

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Sprout Social

OCTOBER 17, 2016

37% of Twitter users will buy from a brand they follow. source ) Uses an authentic and conversational tone in its Tweets. If you're in the B2B space, LinkedIn is a must. Advertising on LinkedIn LinkedIn is the perfect network for social media advertising in the B2B arena. Uses eye-catching photos in the feed.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Convince & Convert

JUNE 23, 2010

As the ability to deliver these tasks via mobile meshes with geo-location technologies and intelligent advertising, this ‘C’ of the three C’s will truly blossom and become powerful for the brands that get it right. Now, take this a step further, you buy a new car once every 3 – 6 years, but how often do you buy a cup of coffee and a bagel?

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122