Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. Because you are tapping into the expertise AND networks of other people, so the result is greater than anything you can do on your own. Visits are up. Page views are up.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

JULY 20, 2010

I've been asking co-workers for suggestions on books/articles about content strategy. RT @jaybaer: 5 Steps to Winning Fans with Content Strategy [link] Stacey4fam Great article! Very helpful as our company moves forward with our plan for Social Media. looking to learn more and share my knowledge with the team here.

Social Media 141

Social Media Strategy Consultant Blogger 141

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. But, it’s widely disparate content usage across social outposts that’s the real mystery.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. The FTC encourages social media policies be in place and reviewed. All that stuff?

Social Media 155

Social Media Policies Consultant Social CRM 155

Mindjumpers

JUNE 19, 2014

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. Social CRM & Risk Management – How to put out a firestorm? .

Research 194

Research Data Social CRM Wikipedia 194

Convince & Convert

SEPTEMBER 21, 2010

Many brands these days use social media to promote themselves and to reach out to their target audience. There is an interesting article about it. link] [link] Mary Hey Jason, An interesting post about Developing a Social Media Strategy in 7 Steps. There is an interesting article about it.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

MARCH 25, 2010

Easy, One Time Set-up To build your Swix success metrics (which they call “pods&# ), you just log-in to your various social outposts or hubs, and agree to a data exchange. Social media statistics and reporting, without the hassle [link] [link] Marc Westenburg anyone use #swix? Eventually, I hope. link] [link] Arekibo Yea!

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

SEPTEMBER 21, 2010

Social media is hard False. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&#

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

JULY 28, 2010

Here are some tips to help you uncover the transactional or informational rough edges that you can smooth using the sandpaper of good, relevant content: Ask your customer service team. Great article Jay! link] [link] Brake Associates Excellent article, helpfulness marketing…great concept! You should be.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

MARCH 4, 2010

jaybaer article: [link] [link] Jon Buscall This is great, Jay. It's important to educate businesses about the different permutations of business blogging, and measurement is going to part of that.

Metrics 132

Metrics Strategy How To Tourism 132

Convince & Convert

MAY 25, 2010

Interesting article about online marketing. Interesting article about online marketing. This is a very helpful post — I am passing along to my leadership team. This is a very helpful post — I am passing along to my leadership team. Sandi McCann Jay — this is great. link] Abbie S.

Marketing 124

Marketing Social CRM Conference Social Media 124

Convince & Convert

JUNE 3, 2010

Why do Cleveland teams get involved in ridic. What #BP Can Learn From the Umpire [link] [link] Steve App Absolutely brilliant article via Mr. Jay Baer RT @jaybaer: Truth, or Consequences? RT @sawaob12: brilliant article @jaybaer: Truth, or Consequences? games, btw? What BP Can Learn From the Umpire. Schatschneider agreed.

Social Media 157

Social Media Strategy Consultant Social CRM 157

Convince & Convert

MARCH 3, 2010

I'm working with a Fortune 250 company right now on their social media strategy and I feel like I'm trying to make these points over and over and over with various senior management teams. You just did so very succinctly and sounded so much better than I do. I may steal this.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

AUGUST 18, 2010

How can we convince our clients that we’re good at social media? How can we find a social media guru to add to our team? Better question: How can we distribute social media knowledge across the entire firm, including ongoing training and knowledge sharing? What do you think? link] jaybaer Small world Bob.

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

SEPTEMBER 21, 2010

Are you working with a team or collaborating with a client? • We have keyword searches that trigger email notifications to selected people on the social media teams or within the organization who need to be aware of what is happening in connected channels. Third – how will you be handling the monitoring? •

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

MAY 11, 2010

I would also make a point to solicit input from customer service and sales teams, as they have more day-to-day interaction with fence-sitters. Not in a “here’s our FAQ&# way, but in a vigorous, social media way. Social media clearly has the ability to mitigate doubt and confusion among fence-sitters.

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

APRIL 15, 2010

Second, huge thanks to Joe and his team for the honor. The very blog that you’re reading came out #1. Thank you to everyone who reads Convince & Convert. Your feedback, comments, and support are what keep me doing this.

Content 125

Content Marketing Consultant Social Media 125

Keyhole.co

JULY 9, 2023

Automate generating custom reports with vital social media metrics and share links to real-time dashboards with team, clients, and stakeholders. Actionable insights and analytics to track social media engagement, campaign performance, and measure impact. Val S The analytics tools are useful but confusing to get started.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Facebook is the Model T of social networks.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Convince & Convert

JULY 8, 2010

In fact, it’s quite telling that every single social network still requires members to sign-up with an email address. One might even argue that social media isn’t email’s Van Helsing, but rather it’s Bella or Sookie. The reasons that social networks require email addresses are numerous: 1. Why is this?

RSS 129

RSS Research B2B Consultant 129

Convince & Convert

JULY 22, 2010

Let’s look at a few examples of companies that have done this successfully: Yelp’s Elite Squad: Yelp operates a social networking, user review, and local search website for members to post reviews and get user feedback on local businesses and restaurants.

Social Media 129

Social Media Strategy Influencer Case Study 129

Convince & Convert

JUNE 11, 2010

[link] Martin Kulakowski I loved those bizAZ articles from Jay way back in the day! link] Martin Kulakowski I loved those bizAZ articles from Jay way back in the day! link] Martin Kulakowski I loved those bizAZ articles from Jay way back in the day! Congrats on the book dealy! Congrats on the book dealy!

Upcoming 125

Upcoming Project News Social Media 125

Convince & Convert

FEBRUARY 25, 2010

link] Geeknet Do You Know Your Customers Enough to be a Social Media Hit? Check out this article [link] #thinkgeek #geeknet kahuna7 WOW, Jay, Susan is awesome! It’s so important for to know you’re facts and your customer while using social networking. The opportunity social networking provides in incredible.

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

MARCH 18, 2010

I don’t want to poach or poorly paraphrase anyone else’s content, so here’s what I wrote in Letters to the C-Suite: To The Executive Team: I realize everyone is telling you social media is a unicorn, but maybe it’s just a horse? I agree fully.

Social Media 119

Social Media Strategy Consultant Publishing 119

Convince & Convert

MAY 20, 2010

Success metrics are established from day one, with a shared understanding among all team members of how score will be kept. Get your cross-functional social media team together, and agree on reasonable success metrics before you get started in social media. Mankhey @jaybaer Great article (RE: [link].

Metrics 117

Metrics Social Media eBook Social CRM 117

Convince & Convert

MARCH 9, 2010

A recent feature on CIO.com on “ 10 of World’s Strangest Social Networks &# gets it all wrong. Somebody’s “strange&# social network is someone else’s potentially thriving customer community. link] RT @leeodden @jaybaer [link] Jenny DeVaughn Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Strategy YouTube LinkedIn 135

Convince & Convert

AUGUST 4, 2010

Every marketer should spend some time with the customer service team at least once a month listening to complaint calls. Every marketer should spend some time with the customer service team at least once a month listening to complaint calls. They shine the light on your problems, so you don't have to go searching for them.

Social Media 132

Social Media Strategy Comments Course 132

Convince & Convert

SEPTEMBER 21, 2010

Flowtown allows you to take email addresses (like the people subscribed to my newsletter) and determine in which social networks they are active. Also check out Gist [link] – helps with seeing the connection between your various social networks in a dashboard setting. I will share this on my social media Blog.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

JUNE 8, 2010

Guitars that were thought to be ruined, were brought back to life by the nurturing hands of the Taylor team. And then you must empower your team members to capitalize on those opportunities immediately by using their best judgement. 450,000 views on YouTube, and counting. For a two minute video about guitar repair.

Social Media 129

Social Media Foursquare Consultant Airlines 129

Sprout Social

DECEMBER 20, 2022

Stay active on social media when your audience is most engaged or outside business hours—without you being there. Check social data in real-time across social media networks. Enhance team collaboration to boost productivity with workflows. Social Publishing: Schedule and approve content with your team and clients.

Social Media 92

Social Media Tools Sentiment Small Business 92

Convince & Convert

SEPTEMBER 20, 2010

Twitter also offers a lot to the PR teams within brands who need to seed constant updates and handle crisis management issues. You certainly covered some great reasons to that point. I see Twitter for branding working in only the rarest of examples.

Social CRM 147

Social CRM Twitter B2B CoTweet 147

Convince & Convert

SEPTEMBER 23, 2010

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. Either way, the implications for Kurrently and the real-time Web are profound. As Gilbert pointed out, our own intersection is a good example.

Social Media 165

Social Media Strategy Engineering Social CRM 165

Convince & Convert

AUGUST 25, 2010

If you were Starbucks, how would you take advantage of this new network? Free access to a WSJ article or a free iTunes song I can instantly download will have me (personally) seeing what the SDN offers first, THEN going back to my old stand-by(s). link] [link] Gregg Morris #LocationBased social networks w/value.

Facebook 144

Facebook Yahoo Collaboration Social CRM 144

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. 30 Tips: The Productivity Guide of Social Media by WebStudio 13. 5 Ways That Sales People Can Benefit From Using Social Media by OPEN Forum.

Social Media 202

Social Media Tools Strategy Tips 202

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. Sounds like the merger is a winner.

CoTweet 117

CoTweet CoTweet Analysis Consultant 117

Convince & Convert

SEPTEMBER 23, 2010

Succeeding on the social Web requires daily participation. Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. So, you have two options.

Social Media 148

Social Media Strategy Energy Consultant 148

Convince & Convert

SEPTEMBER 21, 2010

Both companies (as well as a second tier of contenders) are working on new features and ramping up their business development teams. Twitter is so 2008 The buzz about location came largely at the expense of Twitter, as most of the social media brigade updated their Twitter status infrequently, if at all.

Social Media 127

Social Media Strategy Conference Eventful 127