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Instagram Stories Analytics: How to Measure the Metrics that Matter

Hootsuite

Learn how to measure Instagram Stories analytics and which metrics to track so you can optimize Stories to achieve your goals. Only basic Interaction and Discovery metrics are viewable. In addition to standard Instagram Story analytics, you can track Product Page Views and related metrics. Start here. Source: Creator Studio.

Metrics 145
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How to Build a B2B TikTok Strategy from Scratch!

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Don’t know where to start with social metrics and reporting? Dani dives deep into the social metrics every B2B Social Media Manager should be tracking, and what social media success means to her. Episode Summary. Want to launch a podcast?

B2B 129
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Sales Rep Turned Social Media Manager: Expert Tactics For Success

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Jordan Tennenbaum , Social Media Manager at Celigo , joins host Olivia Messina to discuss his transition from a 7-year sales career to social media and the framework he used to triple nearly every metric at his organization.

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Breaking Silos and Unlocking the Potential of Social for Business Growth

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary How do you use social to support business growth? Or subscribe on Spotify , Apple Podcasts , or YouTube Alex Taylor Noble takes the hot seat to reveal how to use social for business growth. Watch the live recording: Love going Behind the Post?

Banking 131
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Expert Tips for Crafting a Strong Social Strategy

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary People want to follow people on social media. She gives her insights into measuring success beyond vanity metrics to track brand awareness and conversions. Or subscribe on Spotify , Apple Podcasts , or YouTube

Strategy 118
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The Best Way to Generate Quality Leads from Facebook

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. She even discloses her “no fluff metric” mantra. Watch the recording: Subscribe to the Radically Transparent Podcast, brought to you by Oktopost, today: We’re on Apple Podcasts. Want to hear more from renowned B2B marketing leaders? Episode Summary.

B2B 155
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Are Branded Podcasts Worth the Investment in 2024?

Convince & Convert

The former is in reference to the early 2000s Apple music device that has unfortunately already met its demise by being discontinued from production. Marketers must rely on a combination of metrics such as downloads, listens, and audience engagement to gauge the success of podcast efforts. Investment is needed for success.

Brands 134