article thumbnail

Co-creation: Why creators should be part of your product development team

Sprout Social

Tabitha Brown for Target features apparel, home goods, office supplies, food, pet items and kitchenware. The post Co-creation: Why creators should be part of your product development team appeared first on Sprout Social. Each piece is inspired by her outgoing personality, commitment to health and overall charisma.

article thumbnail

Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. But going beyond football, they have sponsorships with notable athletes, sports clubs, and national teams worldwide. million Their football-specific and apparel accounts also have millions of followers. million Twitter: 4.38

Sports 59
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Trends in Digital Marketing Creative

Convince & Convert

Guided Creative: Amazon, Comcast, American Apparel, Free People It’s time to get creative with scrolling! The stacked sweatshirts from American Apparel and the right product at the right time approach that Free People took with its gifting decision tree were great examples of this idea in action.

Apparel 164
article thumbnail

Strategic brand collaborations: Finding successful partnerships

Sprout Social

Not only can the partnership save costs, but you also have access to more talent across teams. For example, one brand might have an excellent product team, but a small creative team, so collaborating with a company that is known for its originality and innovation could be a perfect match.

article thumbnail

5 Brands Successfully Using IGTV

Ignite Social Media

They began to create time-lapse try-on videos so that their 230,000+ followers could see how to create cute looks with their apparel and accessories. Additionally, Altar’d State uses their buying team’s knowledge of products to develop content related to the seasons and latest trends.

Brands 132
article thumbnail

How Brands Can Collect Higher-Quality UGC

Pixlee

It’s common for even experienced marketing teams to fall into a state of a lull with templates and repetitive elements. HYLETE, a fitness and apparel company, has a place on their website in the “Community” section for consumers to upload content. . User-generated content (UGC) can help solve the content lull.

UGC 92
article thumbnail

How companies use video content on social media

Visually SM

When you go for the interview format, you can invite specialists of the market, influencers, team members, or even customers. Here is a cool and inspiring example, brought to you by apparel brand Everlane: Instagram. Learn what works and delegate the execution to your team. Facebook is a good social media for longer videos.