Remove Analytics Remove Flickr Remove Sentiment Remove Social Media
article thumbnail

BP Facebook Sentiment

Firebelly

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: Im A Social Media Guru! Main | Jakes Take: Comcast Cares & You Can Too » May 27, 2010 BP Facebook Sentiment I spent some time evaluating sentiment towards BP on Facebook based on the number of 'pro' and 'con' pages.

Sentiment 161
article thumbnail

What Marketing Can Learn From Public Relations Analytics

Waxing UnLyrical

How to be more analytical. Here’s what he had to say (emphasis/italicization mine): “There are two really important things that PR has been doing in measurement that are fairly new to marketing – and both are due to the emergence of social media channels. Image: Angelo Juan Ramos via Flickr, CC 2.0.

Analytics 168
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Jim Sterne on #MeasurePR: Using Analytics For Better Public Relations

Waxing UnLyrical

Image: Nwardez via Flickr, CC 2.0. I’d hear about his work in the analytics field , about eMetrics and always think, wouldn’t it be neat if I actually got to meet him sometime? What are some of the most basic mistakes PR pros make when it comes to using web analytics? c) Treating social media as a broadcast channel.

Analytics 199
article thumbnail

Harnessing the Power of Big Data for Public Relations

Waxing UnLyrical

Image: The IBM Curiosity Shop via Flickr, CC 2.0. Late last year, Kingsford Charcoal sought to identify “The Nicest Person in Social Media.” The algorithm also accounted for people with positive sentiment scores and those who avoided “foul” language. It is surely becoming part of your daily PR research function.

Data 230
article thumbnail

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social Media Monitoring Tools. Create animations?

Tools 208
article thumbnail

The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. People mention what they are doing on social media channels and they also look for advice. Sentiment Analysis. Social Analytics.

article thumbnail

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.