Mindjumpers

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Twitter: Real-Time Analytics And How It Can Help Your Business

Mindjumpers

Tweet Being a company present on social networks – such as Twitter or Facebook – the given platform gets an even more important role in the business, when it is possible to analyse the company’s marketing effort. Real-time Analytics allows companies to: • Select counts and tweets from users. Twitter API.

Analytics 188
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How To Make Your LinkedIn Page Talk About Your Brand

Mindjumpers

The network for professionals can be seen as a good place to highlight the USPs of your company, attract the right talent and probably recruit the biggest and the brightest in the industry. A Company Page comes with four different tabs: Overview Tab. Overview page: This works as the reception area of your Company Page.

LinkedIn 241
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The Impact of Social Media

Mindjumpers

Tweet Harvard Business Review Analytics Services has released a study on the impact of social media. These are some of the main results from the survey: • Three-quarters (75%) of the companies in the survey said they did not know where their most valuable customers were talking about them. Facebook, Twitter, Linkedin, blogs etc.

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How to Use Pinterest And The New Rich Pins Features

Mindjumpers

However, remember to also use Pinterest as a way to tell more about your company and your values. Ben & Jerry’s has for instance created various boards on Pinterest such as On A Mission, Our Factory, Inspired Flavors, Flavor Graveyard and many more, which reflects the company and how it works. See examples. See examples.

Features 240
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Social ROI: The Quest of Creating Business Value Through Social Data Takes a Step Up

Mindjumpers

It’s undeniable that a large part of the global focus amongst companies right now is on data and ROI when it comes to social media. More and more companies are starting to use the Klout score from for instance a job recruitment perspective. My first impression was that the product would be most suited for a BtB company.

ROI 199
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Is Snapchat for brands?

Mindjumpers

An example is the American company, 16 handles, which sells frozen yoghurt ice cream. Snapchat still lacks analytics and a business model, but marketers like MTV and Taco Bell have already seen the app’s potential. In May 2013 the app was even the most downloaded non-game app on iOS globally.

Brands 264
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Social Business + Big Data = Business intelligence

Mindjumpers

I have introduced the white paper on Actionable Social Analytics by Awareness before, but I would like to show a relevant illustration to underline the purpose of SPS in handling Big Data from BDAs: Let the data revolution begin! So, SPS enables us to perform data mining in the relevant BDA data.

Data 262