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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Those are among the findings from a trio of this year’s best research reports, from WordPress VIP , Hootsuite , and Metricool. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports. Here are 10 of the key findings from the report.

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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Bonus : Discover the best way to gather insights and intel from your audience, competitors, industry, and favorite aspirational brands in our complete guide to advanced social listening. Social listening is the practice of using social tools to monitor what people are saying about your brand online.

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What is brand monitoring and why is it important?

Sprout Social

There are more ways than ever for your audience to talk about you, but luckily, it’s never been easier to track your brand mentions through online brand monitoring and have a comprehensive understanding of how people feel about your brand. What is brand monitoring? Brand monitoring vs. social monitoring.

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21 best social media analytics tools

Unmetric

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. You can also benchmark your social media performance with competitors from the same industry.

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8 Best Google Alerts Alternatives For Brand Mentions And Industry News

Keyhole.co

Keyhole Pricing: Starts from $79/mo Keyhole is an amazing social media monitoring tool that scours the net for your brand mentions in real-time. Keyhole offers social media listening and analytics for top social media platforms and other online media sources, like news, forums, blogs, etc., The reporting was fine, however.

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6 best Twitter analytics tools

Unmetric

Brands use Twitter for a whole bunch of reasons. Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI. G2Crowd Rating: 4.2.

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Benchmark Performance with the New Instagram Competitors Report

Sprout Social

In fact, research shows that 65% of the top performing posts feature products, and 7 out of 10 hashtags included in captions are branded. Monitoring some of the most inspirational brands on Instagram will likely reveal that strategic product promotion and hashtag usage results in better audience engagement and growth.

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