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10 Reasons Market Research is Critical to Social Media

Adam Cohen

Here is a quick list of reasons to get Market Research engaged early in order to give social media (People fueled) initiatives the best chances of long term success. Either way, the market research team should be established pros at getting feedback from existing and target customers. Will there be future demand for products?

Research 265
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[Answered] Are Guest Blog Posts Even Worthwhile Or Am I Just Giving Away My Content?

SocMed Sean

Here’s what my Google Analytics looked like last month: Yep.that’s right. Emailing a blogger and asking them to “swap links” or “add you to their blogroll” is a thing of the past and just doesn’t work. You have 2-3 hours each week to engage in research and outreach to influencers, AND.

Content 209
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I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

Badge 201
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Free Tools for Social SEO

Saying It Social

The changing nature of social media marketing and optimization create the need for tools whether for research, marketing and promotion or analytics. Keyword optimized social content and channels of promotion provide abundant signals to search engines for improved visibility on standard, social and real-time search.

SEO 128
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Hearst Skiff Reader Looks Cool

Adam Sherk

My professional, analytical opinion is it looks pretty darn good. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! What Horrible Things Did Time Magazine Do in 1964?

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Measuring Public Relations Outcomes With Seth Duncan

Waxing UnLyrical

The outcome for [the] early stages of a campaign might be increased consumer awareness measured through primary research …&# And then he said something that sparked a LOT of debate: “… I also think there’s agreement that business outcomes are a subset of PR outcomes that are specific to behavior.&# Read All About It!

Postrank 193
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Social Media Chat Tuesday, July 21st

Adam Cohen

This weblog does not represent the thoughts, intentions, plans or strategies of my employer or clients.