Sprout Social

OCTOBER 18, 2023

One computer software company uses Sprout Listening to measure sentiment around their brand and products ahead of rebranding. Measuring sentiment can also help brands establish an overall baseline to answer the question, “how do people feel about us, and has that changed?” Then, dig in further.

Examples 118

Examples Social Media Sentiment Influencer 118

Hootsuite

SEPTEMBER 21, 2023

1 Analytics Tool for Growth Beautiful reports. In the words of the all-mighty Hootsuite glossary : A vanity metric is an analytics item that can be measured but is not a signifier of real return on investment. And any metric can be meaningful when presented in context with the proper analysis. Clear data.

Metrics 107

Metrics Examples Marketing HootSuite 107

Sprout Social

MARCH 24, 2020

A SWOT analysis can point you toward the answers ASAP. In this guide, we’ll break down the principles of social media SWOT analysis and how performing one can result in a more actionable social strategy. SWOT analysis is unique in that it requires you to really dig into both qualitative and quantitative metrics.

Analysis 87

Analysis Social Media ROI How To 87

Sprout Social

JANUARY 19, 2021

Our Competitive Analysis Topic Template , released for Sprout Listening earlier this year, enables you to compare share-of-voice data, which is one of the most powerful social metrics to gauge your brand’s competitive position and industry relevance. Sentiment Analysis customization. Topic Themes (now self-service).

Data 92

Data Sentiment API Analysis 92

Hootsuite

JANUARY 24, 2022

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Brand sentiment. Get the free template now! Social share of voice.

Data 94

Data Social Media HootSuite Template 94

Sprout Social

OCTOBER 4, 2021

Sprout’s tagging feature makes this type of analysis easy. For example, you could use tags for specific product lines, sentiment scores or customer care, and use the Tag Performance Report to track the results. Premium Analytics customers can customize the data to compare your organic and paid performance in one integrated report.

Data 120

Data Metrics Sentiment Analytics 120

Sprout Social

AUGUST 9, 2023

Executives need contextualized social media metrics like sentiment analysis, customer satisfaction and competitor benchmarks to make informed decisions. For example, you can get ahead of negative sentiment before it snowballs into something more serious like decreasing stock value or plummeting sales.

Social Media 78

Social Media Sentiment Metrics Data 78

Sprout Social

AUGUST 17, 2022

From competitive analysis to figuring out how to better serve your customers, monitoring serves as a treasure trove of insight. Likewise, native social analytics primarily focuses on direct @mentions and @tags. And with Sprout’s social analytics, you can report on all of the above to track the progress of your social presence.

Campaign 121

Campaign Social Media Tools Hubspot 121

Sprout Social

MARCH 7, 2022

Commissioning a five-figure biannual brand perception survey—and spending multiple months on data collection and analysis—means the research you conduct will always be stale. If you’re only conducting biannual brand perception surveys, you could be missing meaningful shifts in audience sentiment.

Survey 90

Survey Brands Sentiment Template 90

Keyhole.co

SEPTEMBER 12, 2023

Besides auto-posting features and analytics, this nifty tool offers best-in-class social listening capabilities. Keyhole Apart from being a stellar social listening and auto-posting tool, Keyhole also shines in its analytics and reporting capabilities. Moreover, Hootsuite finds your best time to post, maximizing engagement.

Tools 52

Tools Social Media Curata Price 52

Sprout Social

AUGUST 10, 2022

Use AI search, filters and engagement analytics to find the best influencers for your brand. Leverage in-depth analytics to track progress, analyze influencer success and improve future campaigns. Does it offer analytics and reporting? Analyze consumer sentiment and brand health. Access real-time analytics and reporting.

Influencer 110

Influencer Tools Marketing Software 110

Sprout Social

NOVEMBER 2, 2023

Use prospecting tools, content management systems (CMS) and behavior analytics tools to gather data. Tools like Sprout Social use AI-driven sentiment analysis to dig into social listening data to give you insights on what people think about your brand. Analytics tools for your website or app are your best bet for such data.

Examples 100

Examples Template Templates How To 100

Sprout Social

AUGUST 8, 2022

This includes a dedicated intro-maker with tons of pre-built templates and transitions. The platform offers fully-customizable templates for both YouTube channel art and thumbnails, too. YouTube analytics and benchmarking Tools. Measure Studio is a YouTube analytics tool with features that dive deep into content performance.

YouTube 102

YouTube Tools Analytics SEO 102

Sprout Social

JUNE 28, 2023

It gives you the ability to build repeatable processes and templates for things like emails, landing pages and webforms.” It includes automation strategies across marketing, including social media, digital advertising, segmentation, analytics and data measurement and yes, email marketing. Audience analysis helps prevent this.

Team 106

Team Hubspot Marketing SMS 106

Sprout Social

JANUARY 3, 2022

Sprout’s Competitive Analysis Topic Template (available in the Advanced Listening plan) allows you to see everything from engagement trends to message sentiment and audience demographics for up to 10 competitors. by product line, sentiment, question type, etc.). Public sentiment is a moving target.

Data 140

Data Social Media Sentiment Team 140

Keyhole.co

JANUARY 20, 2024

You can also use certain Facebook analytics tools to obtain a comprehensive view of how well your ads are working to drive traffic, post engagement, and sales. And don’t forget to use influencer analytics to track the success of micro-influencer campaigns. And then, you need to outperform them! Tools like Keyhole.co

Small Business 100

Small Business Engagement Strategy Facebook 100

Oktopost

MARCH 16, 2022

Here’s when social media sentiment analysis comes into play. In this piece, we’ll cover what a sentiment analysis is, how to track it, and what the benefits are for B2B brands. Jump to a section: What is a Social Media Sentiment Analysis? How Does a Sentiment Analysis Work?

Sentiment 109

Sentiment Analysis Social Media How To 109

Sprout Social

MAY 24, 2022

The goal of earned media is to ensure sentiment around your brand is positive. You can monitor this holistically using a sentiment analysis tool or you can break it down by source. Sentiment data. When you’re ready, report on your efforts using this social media analytics template. Hashtag growth.

Sentiment 95

Sentiment Metrics Hashtag Review 95

Sprout Social

FEBRUARY 2, 2023

The consistency allowed Cheyanne Rains, Figo’s Social Media Coordinator, to develop her own social media video template to make video creation more efficient. To track those metrics, Cheyanne uses Sprout’s Competitive Analysis Report (see image above) to compare Figo’s results side-by-side with competitors.

Social Media 108

Social Media Insurance ROI Meme 108

Sprout Social

FEBRUARY 22, 2024

It’s no small task, but the right influencer marketing analytics can help. In this article, we’ve compiled a list of 8 outstanding influencer analytics tools to help you discover niche influencers and optimize your campaign strategy in 2024. What is an influencer analytics tool?

ROI 101

ROI Analytics Influencer Campaign 101

Keyhole.co

OCTOBER 7, 2020

That’s what sentiment analysis tools are for. In this blog, we’ll cover the basics of sentiment analysis tools, and why every company should use them. Then, we’ll give you a list of the top sentiment analysis tools on the market in 2020, including the pros and cons of each tool. BrandMentions 5. Digimind 9.

Sentiment 59

Sentiment Analysis Tools Price 59

Hootsuite

APRIL 11, 2023

A SWOT analysis is a long-proven method of analyzing where your brand stands and how you’re stacking up against the competition. A social media SWOT analysis takes a close look at the social media landscape for your niche. Keep reading to find out more about how to run a social media SWOT analysis and the tools that make it a breeze.

Analysis 105

Analysis Social Media HootSuite Tips 105

Sprout Social

MARCH 25, 2021

If you’re sending a report to an executive on the product team, will they find data around message volume and sentiment essential for their team’s strategies? So you’ve done your data analysis and compiled the need-to-know insights into one report to share with your leadership team—great!

Report 108

Report Social Media Metrics Team 108

Sprout Social

JANUARY 11, 2023

Example: sentiment). For example, one for tracking monthly changes in brand reputation and sentiment, as seen in the example above. Social media dashboard templates to use across your organization. Social media dashboard templates to use across your organization. Example: demonstrate positive changes in brand reputation).

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Template Templates Social Media Brands 123

Hootsuite

NOVEMBER 21, 2023

Social media competitor analysis tools should be a staple in every social manager’s toolbox. The thing is, your own performance analysis is much more valuable when placed in the context of what’s happening overall in your industry niche. And to understand that context, you need competitive analysis tools. Clear data.

Analysis 87

Analysis Tools Social Media HootSuite 87

ProBlogger

DECEMBER 6, 2022

SEMrush’s AI-based SEO analysis tool. Google’s Natural Language Processing tool: Used to identify the topics and sentiment of content. Content Analysis with AI. AI-based analytics tools can track user behaviour on the blog, helping to identify what content works best and what topics should be explored further.

Curation 38

Curation Sentiment Curata Blogger 38

Hootsuite

JULY 20, 2023

Social media analytics is one of the most powerful tools a healthcare organization can use to improve external communications. Used right, social media analytics in healthcare can help administrators save time, identify patient trends, fight misinformation, and protect an organization’s reputation. What’s hot? What’s not?

Analytics 84

Analytics Social Media HootSuite Metrics 84

Hootsuite

MARCH 24, 2021

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. It can be anything from a bare-bones listing of numbers in a spreadsheet to a spiffy slide presentation packed with analysis. Social sentiment. Social media report template. Introduction.

Template 145

Template Templates Report Social Media 145

Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. social media managers all over the world can count on the soothing clarity of Facebook analytics. — social media managers all over the world can count on the soothing clarity of Facebook analytics.

Analytics 102

Analytics Tools Facebook HootSuite 102

Hootsuite

DECEMBER 15, 2021

Which is why social media analytics are so critical to any successful campaign or brand strategy. Read on to dig into how to track social media analytics and social post analytics, and why these numbers are key to unlocking your engagement and reach. What is social media analytics? How to track social media analytics.

Analytics 139

Analytics Social Media HootSuite Template 139

Hootsuite

OCTOBER 28, 2019

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. SSoV is, essentially, competitive analysis: how visible—and, therefore, relevant—is your brand in the market? Note : Using social media analytics tools will make this process easier. Indirect (e.g.,

Metrics 112

Metrics Social Media CPM CPC 112

Sprout Social

FEBRUARY 29, 2024

The best way to do this is through keeping a close eye on your TikTok analytics —monitoring your most popular videos, analyzing your audience demographics and using your findings to adapt your strategy. TikTok analytics tools give you more complete insight into the effectiveness of your marketing strategy.

Analytics 96

Analytics Tools Strategy Price 96

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? However, investing in the right social media analytics tools will empower your marketing team to make the right decisions when creating and optimizing marketing campaign. Updated – November 2020. No worries, you can read it here: [link]. Agorapulse.

Analytics 105

Analytics Social Media Tools Price 105

Hootsuite

JULY 15, 2020

Bonus: Get the free template to easily craft a detailed profile of your ideal customer and/or target audience. We’ve created a free buyer persona template you can use to put it all together when you get to step five. Gather this information from: Social media analytics , especially Facebook Audience Insights. Google Analytics.

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Template Templates How To Tourism 145

Sprout Social

MARCH 2, 2020

Let’s talk about how to incorporate them into your approach to reporting and analysis. If comment threads are accumulating, what’s driving the discussion, and what’s the overall sentiment? This can show you what people are talking about, sentiment, keywords and trending topics. Start with the numbers: quantitative data.

Analysis 126

Analysis Data Report Buy 126

Sprout Social

JUNE 20, 2019

And while the idea of conducting competitive analysis isn’t particularly “fun,” it’s absolutely necessary. Why Competitor Analysis Tools Are a Must-Have. There are a ton of competitor analysis tools out there to help you quickly and efficiently assess how you stack up against your top competitors. The list goes on and on.

Analysis 101

Analysis Tools Compete Aggregator 101

Sprout Social

DECEMBER 5, 2023

A standard reputation management software also includes news monitoring, competitive analysis, and customer service, which all work together to help brands cultivate a strong reputation. Brand24 features a media monitoring and analytics tool that does this satisfactorily. What are your customer’s opinions about your product?

Reputation 96

Reputation Software Tools Sentiment 96