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[Research] The Influence of AI on GTM Strategies

Convince & Convert

As artificial intelligence evolves rapidly, its profound impact on go-to-market (GTM) strategies cannot be overstated. Two-thirds of GTM leaders say AI is also highly effective for market research, analysis, measurement, and analytics. Tip on using AI for market research and analysis.

Research 140
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How to build a competitive analysis report with examples and tools

Sprout Social

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. However, beyond research, there’s the crucial task of distilling those insights into actionable strategies that’ll give your business an advantage.

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How to supercharge your marketing strategy with AI automation

Sprout Social

In the business world, AI automation equips companies to create impactful product and marketing strategies and enhance operations to increase productivity. AI automation has revolutionized how brands approach their business and marketing strategies. This translates into streamlined operations and improved productivity.

Strategy 104
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13 Best Hashtag Tools for Analytics, Tracking, and More

Hootsuite

So where exactly can you find the hashtag analytics you need to do all of that? What are hashtag analytics? Hashtag analytics are data that provide information about the performance of hashtags on social media. 1 Analytics Tool for Growth Beautiful reports. From Creator Tools, tap Analytics , and then tap any post.

Hashtag 91
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Stanley’s Social Media Strategy: Influencer-Driven Marketing Reinvention

Keyhole.co

This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits. Analysis of Stanley’s social media accounts Today, loyalists swear by the Stanley Quenchers. Inspired by influencers and celebrities, people stand for hours in queues, waiting to get their hands on limited-edition items.

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Audience Analytics and Tracking – The PR Secret Sauce

Proactive Report

One for the most exciting tools available to PR and marketing pros is audience analytics and tracking. These tools gather data on your audiences – who they are, where they hang out, who they talk to, what trends they follow, what interests them right now, where they get their news and information, and who influences them.

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Top AI use cases in marketing to elevate your 2024 strategy

Sprout Social

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Thus, social media data analysis is empowering not only marketing teams but also cross-functional ones.

Strategy 128