Sprout Social

JANUARY 29, 2024

The main goal of this process is to control the online conversation surrounding your brand using various strategies to ensure that when people search for you online, they come across information that paints a favorable picture. Strong brand reputation management practices ensure that the picture is a good one.

Reputation 118

Reputation Review Sentiment Software 118

Sprout Social

DECEMBER 5, 2023

With millions of people signing up daily across social media platforms, keeping track of conversations about your brand online is becoming an uphill battle. Why leave your precious brand reputation up to others when you can effectively maintain a positive brand image through online reputation management?

Reputation 98

Reputation Software Tools Sentiment 98

Razor Social

MARCH 30, 2016

Are you monitoring the trends related to conversations about your brand? Mention provides a really good user interface with a very nice mobile app for monitoring mentions across many platforms. It tracks mentions of your brand in 42 different languages. You can set up multiple alerts for your brand name, keywords etc.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

JANUARY 30, 2020

Instead, there’s a combination of channels and tactics that successful SaaS brands have proven work time and time again. Although software companies may not seem like the ideal candidates to thrive on social media, many SaaS brands are taking full advantage of platforms like Twitter, LinkedIn and Instagram. Let’s break ’em down.

Strategy 97

Strategy Marketing Case Study How To 97

Techipedia: Tamar Weinberg

MAY 5, 2010

People interact with brands online because they want deals. Based on this information, fresh content with actively engaged brand adopters are is key. The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris. Buy something, get something. I just have one question.

Facebook 279

Facebook How To Marketing URL 279

Convince & Convert

FEBRUARY 9, 2010

That’s why brands go to great lengths to humanize themselves on the social Web. A survey of 4,875 adults (500 U.S.) How many brands or people do you know who are truly authentic? But, a new study by Edelman (whose digital arm features social media and ebusiness genius David Armano ) claims that bond is eroding.

Social Media 119

Social Media Strategy Survey Social CRM 119

Webbiquity SMM

FEBRUARY 21, 2017

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Access your account anytime and share anything from your computer, mobile and tablet. It caters to individuals as well as enterprises who have content marketing in their branding strategy.” — GetApp.

Curation 214

Curation Tools Curata Flipboard 214

Convince & Convert

MAY 19, 2014

It’s a survey of 2,800 marketers from around the world, asking about their attitudes and plans for social media usage. Not asked was whether that increase would be via owned blogs, or on third-party thought aggregators like Medium and Linkedin. Evidently – at least according to this survey – blogging is far from over.

Statistics 166

Statistics Social Media Loyalty Mobile 166

Techipedia: Tamar Weinberg

JULY 8, 2008

People are different, communities are different and marketers/brands are different. As a result, the acceptance or success of a social media marketer will vary in different communities, using different tools and for different brands. No, it’s still not a clear picture. That’s commercial social media marketing.

Social Media 163

Social Media Marketing Consultant Communities 163

Webbiquity SMM

SEPTEMBER 8, 2010

National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. Third, the survey was heavily consumer-oriented; b2b figures would be different.

Research 191

Research Social Media B2B Statistics 191

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Later

JULY 21, 2019

Businesses in all kinds of verticals can benefit from creating and sharing high-quality Instagram ads — everything from software brands to non-profits. Brand awareness: reach people more likely to pay attention to your ads and increase awareness for your brand. Anyone can advertise on Instagram.

Advertising 53

Advertising Instagram Campaign Video 53

Sprout Social

AUGUST 9, 2022

Why your brand needs content creator tools. Brands and social media managers can also tap the efficiency-driving power of these resources to make their own social content more compelling. And, more than ever, brands are taking advantage of key creators’ popularity to promote their own products and services. Simple as that.

Tools 141

Tools Content Repository Newsletter 141