Remove Adwords Remove Mobile Remove ROI Remove Strategy
article thumbnail

10 Tips For Strengthening AdWords Campaigns

Small Business Mavericks

Tommy Landry’s list of 10 Ways To Breathe New Life Into A Floundering Google AdWords Campaign in Search Engine Journal is similar to a list of gardening techniques because you have to know enough about the situation to decide which technique is going to be the best for improving it. automate schedules and budgets to improve ROI.

Adwords 87
article thumbnail

Create a Customer Experience Strategy [FREE TEMPLATE]

Hootsuite

There’s no question that a customer experience strategy is key to business success in today’s market. But knowing where to start when creating a winning strategy can be daunting. In this post, you’ll uncover: What a customer experience strategy is. What is a customer experience strategy? Measurable.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Everything is being driven by mobile. A balanced communications strategy is going to maximize the return on investment.

Marketing 199
article thumbnail

11 Marketing Dashboards That Make You Think

Oktopost

Metrics associated with your KPIs can inform every aspect of your B2B marketing strategy. Google Adwords campaign dashboards. Marketing dashboards give you a crystal clear view of the ROI of your efforts, which makes it easier to hold everyone accountable and manage projects. Marketing performance dashboards.

B2B 62
article thumbnail

Google Analytics for Beginners

Idaconcpts

Closely monitoring the progress of your business would help you plug the loopholes in your marketing strategy and significantly enhance your sales figures and ROI. Multimedia and mobile tracking – Using Google Analytics you can track your mobile website as well as your mobile apps and any mobile device that is web enabled.

Analytics 146
article thumbnail

Interview with Dave Chaffey of Smart Insights

Buzz Marketing for Technology

For those of you who aren’t familiar with Dave or Smart Insights – Dave Chaffey is CEO of Smart Insights, a publisher of planning templates and articles focusing on Digital Strategy with channels on B2B Marketing and Marketing automation. If you’re not getting ROI from digital media that has to stop!

B2B 100
article thumbnail

Are Brands Ready For The Instagram Economy?

Twist Image

The opportunity to add more pictures to a social media experience (without knowing what the ROI might be). Couple that with the ability to alternate and merchandise in near-real time, and this is about exciting and lean as it gets in terms of mobile commerce that can scale. google adwords. mobile commerce. google adwords.