Convince & Convert

JANUARY 20, 2016

Advertising has always been about creativity and addressing the pain points of your consumers, and it still is today. Throughout the years, advertisers have developed guidelines for most industries (including banner advertising), and those guidelines are often regarded as absolute by any advertising professional.

Guidelines 60

Guidelines comScore Metrics Advertising 60

Social Media Marketing

APRIL 23, 2013

A roundup of relevant links affecting our industry. While it gets plenty of play as a buzzword, there''s actually much more to this area of the industry, and I thought it deserved its own section. Industry News Last week''s terrorism news were all over traditional and social media platforms. These are those links.

Social Media 165

Social Media Tumblr Authentication comScore 165

Social Media Marketing

JULY 24, 2013

Industry Digital moms are connected almost everywhere - but there''s a limit to how much they want to hear from marketers , according to eMarketer''s report "Mom Shoppers: Using Digital to Keep Their Heads Above Water" Compared to their UK counterparts, US consumers are much more likely to complain about brands on Twitter.,

Social Media 162

Social Media Flipboard Journal comScore 162

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. I would expect that once this addiction to clicks is broken, more of the major brand advertisers will utilize this channel more effectively.&#. Much more so than advertising.

Social Media 58

Social Media comScore Brands Loyalty 58

agora pulse

DECEMBER 17, 2019

The older millennials through to the boomer generation have a higher disposable income, have less financial burdens, and are more open to advertising than younger (perhaps more jaded) users. Creating company thought leaders and putting professional names to opinions is a great way to build trust and industry credibility.

Social Media 82

Social Media Authentication comScore Social Media Management 82

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. I would expect that once this addiction to clicks is broken, more of the major brand advertisers will utilize this channel more effectively.&#. Much more so than advertising.

Social Media 53

Social Media comScore Brands Loyalty 53

Sprout Social

MAY 10, 2019

According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV. YouTube stats for marketers don’t just apply to the B2C industry. 3. Millennials prefer YouTube over TV.

YouTube 111

YouTube Strategy B2B Marketing 111

Buffer Social

JANUARY 25, 2018

Being one of the most anticipated reports every year, the Internet Trends report shares valuable insights and statistics about the technology industry. With social media, you can reach a massive amount of potential customers for free — through organic posts — or for a fee — through social media advertising.

Social Media 111

Social Media Trends Report Survey 111

Firebelly

MARCH 5, 2010

Social Capital: The Currency of the Social Economy By Brian Solis Like any form of capital, Social capital rises and falls with the market and the individual to which it’s governed by the state of the industry and affected by the state of corresponding affairs. million TV ad, ABCs going rate this year, is just a start. points from 22.5

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Convince & Convert

MAY 29, 2018

comScore ]. ” You’ll begin to realize that serious weekly or monthly reach goals are hard to achieve without advertising. But our experience with data and case studies of successes and failures indicate that advertising gives you a much better chance of success because of three major factors. Wordstream ].

Platform 150

Platform Campaign Video YouTube 150

Mindjumpers

AUGUST 9, 2010

Analysis by Mikolaj Jan Piskorski and visualization by Tommy McCall Sources for the analysis: TRENDSTREAM COMSCORE CIA WORLD FACTBOOK Mindjumpers. [.] Click to view large image Source: Harvard Business Review, 88, 7/8, July-August 2010, issue. Leave a Reply Click here to cancel reply. Leave a Reply Click here to cancel reply.

comScore 232

comScore Microblogging Analysis Nielsen 232

Techipedia: Tamar Weinberg

JULY 1, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Industry News > Analysis of Five Top Blogs and What You Can Learn from Them Analysis of Five Top Blogs and What You Can Learn from Them by Tamar Weinberg on July 1, 2010 Share Inspired by my recent post on How Young is Too Young? ,

Analysis 226

Analysis Domain Name Blogger Adsense 226

Hootsuite

SEPTEMBER 10, 2019

With so much information out there, it’s important to start building a list of credible sources in your industry. Pages that showcase the company’s advertising options can also be a good source of data, since user numbers are of particular interest to potential advertisers. Use consistently reliable sources.

Research 111

Research Social Media HootSuite Tips 111

Webbiquity SMM

OCTOBER 8, 2013

You can reach out and connect with your clients (government or industry), define and demonstrate an area of expertise, develop a thought leadership position, and tie all your social networking back to your company website. 31 Actionable Social Media Marketing Tips Based On Research by Heidi Cohen.

Social Media 207

Social Media ROI B2B Marketing 207

Convince & Convert

APRIL 26, 2012

Lee: Yeah, that’s from Comscore. social platforms that offer advertising, they usually have demographic. on the other axis are things like applications or industries and things. We don’t run advertising. Jay: One of the stats. that you had in the book which blew me away, I actually had to read it two.

Social Media 134

Social Media SEO Retail Conference 134

Webbiquity SMM

FEBRUARY 7, 2012

Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 Sharing accounts for nearly a third of all referral traffic, and shared links are “clicked on 4.9 hours to 6.3 for the year).

Statistics 190

Statistics Research Social Media B2B 190