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Don’t Freak Out: How to Approach Facebook Advertising Changes Inspired by iOS 14

Jon Loomer

There’s a lot of chatter in the world of Facebook advertising right now. You’re likely more confused and frustrated about the state of advertising than you’ve been in some time. Even if you assume worst-case scenarios once the iOS 14 prompt goes live, advertisers are going to be just fine. Look, I get it.

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Social media advertising: how to run a compelling campaign

Sprout Social

If you’re still on the fence about social media advertising, we get it. That’s why we put together this primer on how social media advertising works, breaking down step-by-step what you need for a winning campaign. How does advertising on social media work? Why run paid social media ads, anyway?

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How To Grow Your Facebook Community

Waxing UnLyrical

One that could have a vibrant Facebook community, if they could just get to that point. Run traditional advertising campaigns, and include either a call to action, or show the link, for the Facebook Page. The Page will show up in Google search results. How To Grow Your Facebook Community is a post from: Waxing UnLyrical.

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How to Use ChatGPT to Generate a Facebook Ads Strategy

Jon Loomer

We’re all testing and learning how we can use it. I wanted to find a relevant way to use it for advertisers. Here’s the prompt that I created to promote my Power Hitters Club – Elite community: ChatGPT then developed a strategy based on those things. ChatGPT did not disappoint. You can do this, too.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

When people see the term Paid Media they often think ‘advertising means huge budgets’ This is not necessarily true thanks to pay per click models which put advertising within reach for most organizations. This means posting stories and managing conversations to keep the community engaged.

Marketing 367
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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns. These features allow you to keep Twitter a safe place for your brand and community.

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How to Use Advertising to Promote Your Blog

ProBlogger

The post How to Use Advertising to Promote Your Blog appeared first on ProBlogger. Have you ever considered advertising your blog? Today I want to explore this idea as part of my series of posts on how I’d promote my blog if I was starting from scratch. Photo by Pawel Czerwinski on Unsplash.