Mindjumpers

MARCH 8, 2012

Tweet In the past, a lot of brands have launched campaigns using Twitter to increase their visibility and encourage more users to actively engage with the brand. According to me, this new program, leverages the business potential of Twitter to the maximum and offers some great opportunities for card holders.

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Twitter Foursquare Case Study Hashtag 172

Mindjumpers

OCTOBER 12, 2010

Tweet Being a company present on social networks – such as Twitter or Facebook – the given platform gets an even more important role in the business, when it is possible to analyse the company’s marketing effort. Therefore, it is of great value that programmers can use the Twitter API. Twitter API.

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Analytics API Twitter Applications 188

Mindjumpers

JULY 15, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Why Zappos.com Stands Out As a Best Practice Old Spice: Successful Social Media Campaign » 7 Steps Towards A Successful Twitter Account For Businesses Posted by Tehneyat Waseem Jul 15th, 2010 Tweet www.howcast.com is a great site to figure out how to do things.

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Twitter Disqus Fashion Campaign 202

Mindjumpers

JANUARY 18, 2012

It is pretty impressive to see that Facebook has grown to more than 800 million active users, adding more than 200 million (that is one fourth of the total number of users) in last year. Twitter now has 100 million active users and LinkedIn has over 64 million users in North America alone. What’s Trending @Twitter?

Social Media 280

Social Media Statistics Mobile B2B 280

Mindjumpers

JANUARY 20, 2012

A look at Twitter stats shows that only 47% of Twitter accounts are active and half of the registered Twitter users follow 2 or lesser number of people. 53% of active networkers follow a brand on social media. 53% of active networkers follow a brand on social media. 11 % of Facebook accounts are inactive.

Patterns 263

Patterns Tumblr Foursquare Statistics 263

Mindjumpers

MARCH 22, 2012

Understand social activities happening both on and off of your site to help you optimize user engagement and increase social key performance indicators (KPIs). Activity Stream: The final addition is the activity stream which allows users to view exactly what people are saying when they link to articles or pages.

Analytics 239

Analytics Report Google Disqus 239

Mindjumpers

FEBRUARY 6, 2013

A loss for the 49’ers, but a great win for social media – with an emphasis on Twitter. Last year, Facebook and Twitter shared a social media first place in terms of brand usage during the Super Bowl. This year, Twitter outran Facebook by miles in terms of brands mentioning the network in their campaigns.

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Statistics Analysis Groups Groups 227

Mindjumpers

JANUARY 2, 2013

The first drastic announcement was that Instagram completely turned off Twitter integration – no more synchronisation or sharing. Similar Posts: Monitor Your Brand’s Instagram Activity with New Reporting Tool. What do think are the highlights of the visual web 2012? How to Boost Your Number of Followers on Instagram.

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Social Media Tumblr Instagram Privacy 237

Mindjumpers

NOVEMBER 2, 2012

During The Arab Spring, especially Twitter and Facebook gave younger protesters and activists the perfect tool to voice their protests and, more importantly, to quickly gain the support of the masses by sharing real-time visuals and statements. Twitter and Facebook helped facilitate the revolutions, the help pages etc.

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Social Media Groups Groups Google 266

Mindjumpers

OCTOBER 27, 2011

We all probably know that more than 800 million active users are currently on Facebook, but what we should especially notice is that more than 50% of these log into Facebook every day. Similar Posts: Facts About Consumer Behaviour on Twitter [Study]. Twitter Grows by 75% in Mobile Audience, LinkedIn Close Second.

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Facebook Overview Foursquare Study 252

Mindjumpers

JANUARY 3, 2012

In an attempt to increase their visibility and speak to their influencers, every organization engages in active Public Relations, which has naturally been affected by the boom in social media. A tool like Twitter makes it possible for brands to connect with their customers on a one to one basis. And it doesn’t end there!

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Social Media Brands Blogger Influencer 250

Mindjumpers

APRIL 30, 2012

To integrate the essence of Pinterest into the campaign, they have reversed the force of the social network by encouraging top pinners to take a break from their daily pinning activities. As an active pinner, how do you perceive Honda’s take on brand communication on Pinterest? Similar Posts: How Brands Use Pinterest.

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Brands Social Networking Campaign Activities 254

Mindjumpers

OCTOBER 22, 2014

More than 100 million users worldwide share over 400 million snaps a day (outpacing the photo-sharing activity on both Facebook and Instagram!). Promote your brand: Use your other social platforms (Facebook, Instagram, Twitter) to promote your Snapchat profile. This makes Snapchat a creative marketing tool hard to ignore.?The

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Platform Brands Content Mobile 229

Mindjumpers

JUNE 10, 2011

But maybe it’s not always that easy to get people to talk and respond to your online activity. Like when first establishing an online presence (whether this is a Facebook page, Twitter profile or some other social network), you need a strategy. What do you think? Is this correct? The question is just how to do this then?

Engagement 257

Engagement Content Training Social Networking 257

Mindjumpers

MAY 4, 2011

You can follow Tehneyat on Twitter @tehneyat. When working in social and setting budgets for social media activities, you realize that social media is far from cheap. Yes, posting a video, making a status update on Facebook or Twitter might not cost a lot initially. Incorrect Assumption: Social Media is Cheap.

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Social Media Cost Resources Advertising 258

Mindjumpers

DECEMBER 9, 2015

India is a mobile first country where 41% of total mobile users are active on social media. Social networks such as Twitter and Facebook, and e-commerce brands like Amazon, Flipkart and Snapdeal are blending their assets across platforms to tap into customer preferences. 95 per cent of these users are ‘mobile-also’ users.

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Social Media Trends Mobile Social Networking 100

Mindjumpers

FEBRUARY 3, 2011

Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials. On the site people can see how the different brands are doing real time from monitoring Twitter and measuring people’s opinions. Twitter, Hope, Aspiration, Ambition and Future.

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Radian6 Sentiment Sports Eventful 237

Mindjumpers

NOVEMBER 18, 2011

Tweet Who is an average Facebook user and how do his activities on Facebook look like? 52% visit Facebook daily, beating out others for daily visitors, such as Twitter (36%), Myspace (7%) and LinkedIn (6%). This question needs to be reflected upon by everyone working with Facebook, since it is what we base our strategies on.

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Facebook MySpace Statistics Social Networking 278

Mindjumpers

MARCH 7, 2011

At Memolane, it is possible to create a timeline with all your information from Facebook, Twitter, Flickr, Foursquare, YouTube and other platforms you’re present on, so you can go through old photos, tweets, check-ins, updates etc. – Make your Memolane public so you can easily share your online memories from Twitter, Facebook and blogs.

Social Media 271

Social Media Foursquare Travel Flickr 271

Mindjumpers

JANUARY 10, 2012

UK Twitter statistics: Twitter has shown explosive growth this year, with the number of reported users more than doubling from 12 million to 26 million. Another important fact to note is that 42% of users claim to be in the £30k-£49,999 income bracket – and the second most highly represented bracket is £50k plus, at 22%!

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Social Media Statistics MySpace Tumblr 273

Mindjumpers

JULY 18, 2012

The initiative included a Facebook page , a Twitter account and a company owned blog , which were the primary platforms used to create awareness and engagement. The Twitter account is managed by Novo Nordisk graduate, Chris Hedquist, who tweets about general news and subjects from the graduate blog.

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Social Media Brands Policies How To 249

Mindjumpers

SEPTEMBER 24, 2010

You can connect with him on Twitter @Conversionation Many businesses don’t have a blog yet. Now, for most businesses, their website is a critical part of their daily basis and a hub where various online and offline activities start and come together. website is the hub of your marketing activities.

Social Media 220

Social Media Forums Disqus Social Networking 220

Mindjumpers

FEBRUARY 24, 2011

The study is the Global Social Media Check Up 2011, which is an annual study investigating big companies’ presence on social media platforms like Twitter, Facebook, YouTube, blogs etc. Naturally, this shows a deeper involvement on Twitter than earlier. Great increase in use of social media. About the study. -

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Study Social Media YouTube Company 234

Mindjumpers

MAY 30, 2011

They started identifying potential recycling enthusiast to partner with by observing Twitter activities, retweeting and then holding conversation through business messages. Another cool thing they did was to search prominent bloggers in green space and engage them on Twitter. The first objective was acquisition.

Social Media 180

Social Media API Blogger YouTube 180

Mindjumpers

SEPTEMBER 6, 2013

Instagram has gained a large popularity during the past years – more than 100 million people have signed up and the platform has even outscored Twitter in number of active, daily users. But how can brands benefit from this visual and colorful social medium?

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Instagram Brands Tourism Sports 272

Mindjumpers

SEPTEMBER 3, 2010

It’s a fun campaign that demonstrates the benefits of the the product as it activates the audience – and believe me when I say you’ll grow a bit addicted to coming up with a new titles. It uses YouTube in a new way, which really activates the audience. I tried words like ”eats”, ”hugs” and ”rides”- and saw how my title was played out!

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YouTube Campaign Policies Disqus 233

Mindjumpers

NOVEMBER 1, 2010

Since the majority of companies are starting to move their marketing efforts online as well, it is therefore important to keep this field in line with the offline activities. When establishing a presence on social networks like Facebook, Twitter, LinkedIn etc.,

Marketing 213

Marketing Technorati Social Networking LinkedIn 213

Mindjumpers

APRIL 15, 2011

With the Hootbar it is possible to post to Twitter and Facebook directly from your browser’s address bar. The service makes it possible to schedule tweets and updates and to monitor activity on different platforms at one place so you don’t need to run several windows at the same time. Twitter Client For Your Browser – TicknTalk.

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HootSuite Applications URL System 217

Mindjumpers

SEPTEMBER 13, 2012

All the content is also featured on the brand’s website along with a weekly Cherry Noir cocktail recipe, as well as on the brand’s Facebook and Twitter accounts. . Monitor Your Brand’s Instagram Activity with New Reporting Tool. A Pinterest board accompanies each weakly chapter and expands on the narrative.

Mobile 260

Mobile Campaign Instagram Blogosphere 260

Mindjumpers

MAY 8, 2012

Movember is another great example of how to target people in order to engage actively through social media to help a social problem: prostate cancer. Facebook Causes from 2007 was part of the initial online social awareness evolution and many other services followed on apps and social media channels such as Twitter.

Social Media 248

Social Media CSR Campaign Collaboration 248

Mindjumpers

AUGUST 25, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? You may have employees who are active on Twitter, LinkedIn (a recruitment agency’s paradise), Foursquare, write their own blog or contribute to other media. And this doesn’t just mean Facebook.

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Policies Social Media Guidelines Foursquare 218

Mindjumpers

NOVEMBER 22, 2011

Executives believed that a larger part of brand’s image and reputation is dependent on whether it is present on social media and it is active or not. What’s Trending @Twitter? Further, it was highlighted that this dependence on social media is expected to go up in the coming years. Facebook by the Numbers [infographic].

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Brands Class Survey Reputation 240

Mindjumpers

DECEMBER 11, 2012

As you may know, Facebook, Twitter, YouTube and to some degree Google are blocked in China. A survey done in 2012 by McKinsey, showed that 95 percent of those living in Tier 1, Tier 2, and Tier 3 cities are registered on a social media site and proves at the same time to be the most active users.

Social Media 254

Social Media Privacy Nielsen Social Networking 254

Mindjumpers

DECEMBER 29, 2010

They also managed to do a follow-up where the Old Spice guy did video responses to the many fans and the questions they asked in social media like Facebook and Twitter. They had ambassadors of their community to participate actively in testing products and running the campaign. Mountain Dew.

Social Media 237

Social Media Technorati Campaign YouTube 237

Mindjumpers

FEBRUARY 2, 2011

Once you get active, it’s important to personalize audience experiences. For example, Southwest Airlines do the following: - Team members handling Facebook activity sign their names to their responses. Southwest Airlines is huge online – and to take care of that amount of activity, the company has a media group of five people.

Airlines 232

Airlines Social Media Collaboration Travel 232

Mindjumpers

NOVEMBER 23, 2012

It’s an example of a company truly taking part in activities similar to those of a media company by offering a non-branded service to their target group. Similar Posts: The Demographics of Twitter Users [Study]. What does this mean? Well, take the Carlsberg Crowdit app I blogged about a couple of weeks ago.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Mindjumpers

APRIL 19, 2013

Whether it is through Twitter, Pinterest or Facebook – the individual has become its own broadcaster, with the ability to build his or her own communities or engage in existing. Online social activity is making it easier for marketers to find their target group, and at the same time getting new and valuable insights about their audience.

Content 147

Content Authentication Communities Collaboration 147