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Social media listening examples that will help you unearth better insights

Sprout Social

One computer software company uses Sprout Listening to measure sentiment around their brand and products ahead of rebranding. Measuring sentiment can also help brands establish an overall baseline to answer the question, “how do people feel about us, and has that changed?” Then, dig in further.

Examples 120
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Viral video: Jim Carrey’s take on gun control

Sherrilynne Starkie

However, the overall sentiment of social media activity has been positive, despite Fox’s colourful criticism. Sysomos gives the sentiment a 68% favourable score. Betty White flogs insurance via YouTube. Gun control is a polarizing issue. Related posts: Somebody that I used to know. Casey Anthony’s video PR stunt.

Video 329
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Top 5 Tips When Moving to a New State

Socialmedia.biz

A notebook organizer will come in handy in creating a checklist for every activity. Note down the necessary administrative requirements that include official change of address, driver’s license and car registration updates in the new state, insurance, kid’s school records, and recurrent billing. Comply with new state rules.

Tips 95
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How To Harness The Power Of Twitter Hashtag Analysis

Keyhole.co

In addition, social listening sharpens your understanding of when your active users are most likely to interact with your content. These individuals are often active early morning or late evening – prime times for workouts. With these audience insights, you align your social media strategy to engage these active users.

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New at Hootsuite: Customer Care, Inbox, and Amplify Updates

Hootsuite

Route and Prioritize: Organize your teams and queues based on who can best respond to each customer, with automatic identification of high priority tickets by assessing customer information, topic, and sentiment. Axa Insurance implemented a messaging-first strategy using Sparkcentral. Activate your workforce with Amplify.

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10 clever ways to improve your Glassdoor presence using Sprout Social

Sprout Social

Given that 86% of job seekers are likely to research Glassdoor company reviews and ratings before applying, it’s critical for businesses to engage with that community and actively put their best employer brand forward. Additionally, they’re more likely to apply to an open job if the employer is active on Glassdoor.

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Top Tools & Strategies To Nail YouTube Competitor Analysis

Keyhole.co

Let’s say you want to analyze your competitor’s brand sentiment on YouTube. YouTube channel analytics Start with your competitor’s YouTube channel details: Activity level Subscribers Videos Likes/dislikes Views, etc. The brand shares short how-to videos about life insurance and retirement planning on YouTube. Here’s how.