Remove Activities Remove Insurance Remove Loyalty Remove Sentiment
article thumbnail

Your Guide To Social Listening On LinkedIn + Top Tools

Keyhole.co

SpotifyCares also offers tips and updates to its followers, building loyalty and improving what it offers at the same time. After tracking them, you need to analyze the sentiment of these conversations – whether they perceive your brand as positive, negative or neutral. Why is social listening important?

article thumbnail

Top Tools & Strategies To Nail YouTube Competitor Analysis

Keyhole.co

Let’s say you want to analyze your competitor’s brand sentiment on YouTube. YouTube channel analytics Start with your competitor’s YouTube channel details: Activity level Subscribers Videos Likes/dislikes Views, etc. The brand shares short how-to videos about life insurance and retirement planning on YouTube. Here’s how.

article thumbnail

Social Media Marketing for Doctors: How (+ Why) To Do It Right

Hootsuite

You get to shape and direct the public sentiment about your business and brand. Plus, creating and maintaining an active social media presence will improve your search engine rankings and increase your online visibility. Conduct a social media audit This step only applies if you already have active social media accounts.

article thumbnail

Social Media is Dead, Long Live Big Data

Laurel Papworth

your health/car etc insurance goes up or down. “Because, you see, customers who drink lots of milk and eat lots of red meat are very, very good car insurance risks versus those who eat lots of pasta and rice, fill up their petrol at night, and drink spirits. then provide that data to companies eg. SMH big data social media.

Data 40
article thumbnail

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Rebecca Kelley , Search Marketing and Social Media Consultant : A social media marketer needs to be an active participant in the social media sphere. For example an article with “10 Reasons You Should Buy Travel Insurance&# is almost never going to go viral, it’s not surprising, shocking, interesting or in any way sticky.