Josh S Peters

JULY 24, 2009

However the Wyoming based company they bought back in 2006 ( Brunton ) has been very active. Brunton has had a Twitter account for over a year and recently have picked up the pace and have been engaging their community more through it. They haven’t done much more than “fiddle around&# with it so far.

Social Media 100

Social Media Brands Meeting Retail 100

Social Media Network Marketing

MAY 29, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Hi Folks, do you work as an Online Community Manager? Social Media Community Managers Management Monitoring Social Media can be overwhelming. Unported License. Based on a work at pervarakapadiaatmoney.blogspot.com.

Social Media 50

Social Media Widget Reputation Disqus 50

Techipedia: Tamar Weinberg

AUGUST 27, 2008

page views SEO ROI — 1.2 page views While a parity in page views exists between social networks for Online Marketing Banter, both SEO ROI and Van SEO Design experience higher engagement levels from Sphinn members. Users are actively seeking information that will enhance their professional knowledge.

Social Media 100

Social Media StumbleUpon SEO ROI 100

Convince & Convert

FEBRUARY 5, 2010

We’ve added Disqus as the commenting system. Also, since you’re in the process of fixing up your blog I wanted to remind you that Mofuse is not doing justice to your mobile site – [link] I tried switching to Disqus but had lots of trouble importing my comments from WordPress, did you have any trouble with that?

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. If you have all of your passwords and such handy, the process should take about 5 minutes.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

AUGUST 2, 2010

I’ll be talking about brand community strategy and how to activate your audience. Danny Brown) Tagged as: brand communities , facebook , facebook strategy , facebook success summit , Speaking Engagements Did you enjoy this blog post? Im Jay Baer.

Facebook 122

Facebook Social CRM Consultant MySpace 122

Social Media Strategery

NOVEMBER 16, 2008

Because in my experience, that’s the demographic who are most likely to avoid social media and in fact, often actively discourage their teams from using it. The ROI of Web 2.0 Amy brought up a great slide (on the right) on the ROI of social media. Why middle management you ask? The Enterprise 2.0

Gov 2.0 50

Gov 2.0 Web 2.0 Wiki Collaboration 50

Social Media Strategery

MARCH 2, 2009

For this group, social media is at best, another activity competing for their time, and at worst, a severe inhibitor to achieving the mission. Showing them ROI is great, but they may fear the unknown; which is, “Is this going to be difficult? link] chrishemrick Well thought-out, Steve. surprise, here you will find what you want!

Gov 2.0 72

Gov 2.0 Social Media Insurance Wiki 72

Social Media Strategery

MAY 26, 2009

community, I’ve had the opportunity to meet a ton of different people, all with different motivations, frustrations, and aspirations. You would do well to shift more of your energy away from selling your product and instead focus more on providing value to the community. Development Social Media What’s Your Government 2.0

Gov 2.0 94

Gov 2.0 Types Meme Social Media 94

Convince & Convert

MAY 13, 2010

Activate your fans, don’t just collect them like baseball cards. RT @jaybaer: 18 Social Media Quotes My Wife is Sick of Hearing Me Say [link] [link] Trevor Young "Activate your fans, don’t just collect them like baseball cards." link] Paul Tagell "Activate your fans, don’t just collect them like baseball cards.

Social Media 154

Social Media Strategy Social CRM Consultant 154

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Can those results be tied back directly to sales, and therefore ROI? going so our COMMUNITY INFLUENCERS ?can going so our COMMUNITY INFLUENCERS ?can That’s not a “wave the magic wand&# scenario. We need to get some VIRAL BUZZ

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Convince & Convert

SEPTEMBER 14, 2010

But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Social Media 124

Social Media Social CRM Strategy Consultant 124

Convince & Convert

MAY 27, 2010

Flowtown Just Keeps on Getting Better Flowtown , the uber-awesome social anthropology tool that allows you to enter customers’ email addresses, and find out where they’re active on the social Web, has rolled out an amazing new integration with Wufo0 – the easy-to-use online form builder. Need to … noodle on it a bit.

Consultant 124

Consultant Metrics Social Media Social CRM 124

Convince & Convert

JULY 6, 2010

Online consumers are savvy and being open and communicative is vital to reputation management. Showcase the strides that the company has made for the cause, whether this means funds donated, awareness raised, consumers reached, beneficiaries helped, communities improved, etc. Rally third-party endorsers to help share your stories.

CSR 139

CSR Social Media Strategy Consultant 139

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. Are We Too Worried with Finding the ROI of Social Media? Measuring Social Media ROI: Does Size Matter?

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

APRIL 1, 2010

In the team’s defense, they do have a nicely executed Events tab, and the Wall seems to be pretty active, with a variety of contests for fans. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. They need to snap up that Facebook name pronto. So, I peeked at YouTube.

Social Media 121

Social Media Content Analysis Sports 121

Convince & Convert

FEBRUARY 10, 2010

Seems to me the better bet would be to get people to tell you if they are Facebook/Twitter users and if they want to hear from you there, rather than using a tool like this to essentially spy on people to see where they're active and then message them. link] Michael A. Im Jay Baer.

Social Media 129

Social Media Marketing Social CRM Consultant 129

Convince & Convert

FEBRUARY 23, 2010

Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. Conversely, many blogs are too community-oriented, taking an overly insider approach, given that new research from my friends and clients Compendium Blogware shows that search drives 60%+ of total traffic on 80%+ of corporate blogs.

Social Media 118

Social Media Strategy Social CRM Company 118

Convince & Convert

FEBRUARY 24, 2010

Active Listening Social media doesn’t create negativity about your brand, it puts a magnifying glass to it. Discover Opportunities If you’re actively listening, you’ll find natural opportunities to market your company contextually. You’ll probably never need your social media crisis plan. Im Jay Baer.

Compete 116

Compete Conference Organization Social CRM 116

Convince & Convert

JULY 14, 2010

A Google search of the phrase “social media ROI” provides 694,000 results (at least at this writing). There is no question social media does an organization good, just persevere and know there is a vibrant community there to support your work. The change has come from how people create their perceptions.

Social Media 137

Social Media Strategy Metrics Organization 137

Techipedia: Tamar Weinberg

MAY 5, 2010

Don’t shy away from giving your community the information needed to find you elsewhere both online and offline. How do I know if there’s ROI in Facebook? Encourage Community Interaction In the simplest form, have a Facebook wall and ask your fans questions or share cool company or even personal insights with them.

Facebook 279

Facebook How To Marketing URL 279

ProBlogger

DECEMBER 3, 2012

This is part 3 of Problogger’s Blog Design for ROI series. Today we’ll talk about integrating your community into your design. One of the great benefits is that an engaged community promotes your blog, providing word of mouth marketing. How do you show that you care about your community?

ROI 39

ROI Communities Avatar Badge 39

Techipedia: Tamar Weinberg

JULY 8, 2008

These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly.

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

APRIL 6, 2010

You may have some overlap (especially with Facebook and Twitter), but consumption of status updates and consumption of blog posts and email newsletters are meaningfully different activities, and attract different groups of fans. What do you think? Worth a try? Im Jay Baer.

Brands 146

Brands Content Social Media Consultant 146

Convince & Convert

AUGUST 18, 2010

Angela Connor Author, “18 Rules of Community Engagement&# [link] jaybaer I agree Angela. The contrast in social media is stark: to build a community, we shouldn't ask who we can reach with what message, but rather, who are our fans right now and how do they talk about us. Does that make sense?

Questions 162

Questions Social Media Consultant Education 162

Convince & Convert

SEPTEMBER 20, 2010

Private brand communities vs. Facebook. Whether you’re spending millions per year on marketing, or less than $50,000, your proclivity toward being active on Facebook, Twitter, Linkedin and YouTube is strikingly similar. Linkedin Groups vs. Twitter. Podcasts vs. YouTube. link] Jay Baer Thanks for the comment.

Social Media 150

Social Media B2B Strategy Consultant 150

Convince & Convert

JULY 15, 2010

As Jay preaches, social media is not about collecting names, it is about activating your fans. link] by @jlysne on #convinceandconvert blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. The Facebook page was a failure because they were not engaging their audience, they were just collecting names.

Social Media 142

Social Media Consultant Strategy Organization 142

Convince & Convert

SEPTEMBER 20, 2010

I wonder if this has to do with the correlation between the black community and musicians. The huge gap between awareness (87%) and active, monthly usage (7%) was shocking. DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Jay – Brilliant, digestible recap. What a nice, funny, smart guy, huh?

Social Media 161

Social Media Statistics Strategy Research 161

Convince & Convert

SEPTEMBER 21, 2010

Have you looked at any tools that allow local users to speak on behalf of the businesses social media channels but then give an overview to the home office to watch all activities? Again, a company needs to listen and find where the customer base is active. Each industry has its own vocabulary, its own filters and nuances.

Social Media 158

Social Media Radian6 Strategy SM2 158

Convince & Convert

SEPTEMBER 8, 2010

Nearly all the once mighty, now defunct social network or community sites unfurled and died after being purchased. link] Ari Herzog A 3-day Labor Day festival occurred here over the weekend, and the organizer — because the event included many musical acts — set up a MySpace URL advertising its activities, artists, and times.

MySpace 138

MySpace Facebook Social CRM Consultant 138

Convince & Convert

SEPTEMBER 21, 2010

Blog Comments (The blog is on WordPress) Disqus This is what I use to manage comments here at Convince & Convert. There are some elements of Disqus I don’t like, especially that it doesn’t always play nice with other plug-ins, but it does make commenting easier and faster for most of you who already have a Disqus account.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

APRIL 13, 2010

You sound a lot more active and attentive. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Not always with sterling results, but he knows his stuff. link] jaybaer Great advice! Along a similar vein, I was taught to always stand up when you're on the phone. link] jaybaer Oooooo. Im Jay Baer.

Social Media 113

Social Media Strategy Influencer Education 113

Convince & Convert

SEPTEMBER 21, 2010

blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. You’re a non-profit hoping to take your social media engagement to the next level? Think out a policy and develop a strategy! [.] tools of social media always change. And that’s why your social media strategy must be tools-agnostic. Im Jay Baer.

Social Media 168

Social Media Strategy Consultant Conference 168

Techipedia: Tamar Weinberg

JUNE 16, 2010

Measurement Audit What part of my social activities do I measure? If you haven’t already, get measurement tools to measure all your social activities. Are you getting ROI on your investments on the social web? Building relationships takes time so you have to give it enough time before you will see good ROI.

Questions 277

Questions Social Media How To Postrank 277

Convince & Convert

JULY 22, 2010

This allows Yelp to strengthen loyalty among Elite Squad members, offers an impetus for wanna-be-members to post additional reviews; and, makes the site content stronger – keeping the broader community active and engaged. Do you know of other companies that are leveraging their customers to grow their businesses exponentially?

Social Media 130

Social Media Strategy Influencer Case Study 130

Convince & Convert

JULY 13, 2010

Every single person in a public relations firm should: 1) understand the impact of social media and 2) be able to activate that marketing potential for their clients. Why not try spending time commenting in your targets’ community blogs? Frankly, I don’t get a lot of chances to experiment since we have a separate digital department.”

Social Media 140

Social Media Strategy Consultant SEO 140

Convince & Convert

MAY 20, 2010

If you’re already active, but there are people on your team that cannot (without looking it up) name your key success metrics, and from where they’re derived, call a KPI meeting today. Unfortunately, its going to be a long struggle to evolve from the quarterly-based thinking to one of growing a fan base, following, community, etc.

Metrics 117

Metrics Social Media eBook Social CRM 117