Keyhole.co

MARCH 6, 2024

Look, all those spreadsheets full of data in Excel are fantastic. But when was the last time you actually went to see what people have to say about your brand? Generally, when people share content and mention brands, it might look great, but this doesn’t always result in a positive outcome for a business.

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Sentiment Analysis Marketing Press Release 52

Oktopost

NOVEMBER 30, 2023

It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources. Because messaging apps such as WhatsApp boast 2 billion users in 2023 , it’s safe to assume there’s a lot of activity that goes unattributed each and every day.

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Forums Reddit Analytics Sentiment 62

Sprout Social

JUNE 15, 2020

” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. The GDPR (General Data Production Regulation) represents a data protection law implemented by the EU (European Union) in May 2018. The same rings true for demographic data.

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Social Media Privacy Marketing Policies 132

Keyhole.co

MAY 16, 2023

Why should you actively pursue media monitoring? Media monitoring is beneficial for individuals and big brands alike because it allows them to track and analyze mentions of their brand, competitors, and industry keywords across various media channels, including social media, news outlets, blogs, and forums.

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Tools Sentiment Analysis Metrics 52

Keyhole.co

DECEMBER 13, 2023

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. According to a review , the tool confuses information about the brand and draws on data from other similar-sounding names.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

MAY 12, 2023

Some of the most popular use cases of keyword monitoring are: 1. For example, if you have a clothing store and you notice that your biggest competitor is using the keyword “affordable fashion”, decide to use that keyword too to try and attract some of their customers. Monitor keywords with Keyhole for free 6.

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Tools Strategy Marketing Analysis 52

Keyhole.co

JANUARY 15, 2024

Social listening tools scan websites, blogs, and social media platforms so that you can quickly find out if anyone is saying anything negative about your contact center management company, for example. Examples include a sudden steep increase in complaints from customers or negative Google reviews.

Sentiment 52

Sentiment How To Reputation Analysis 52

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

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Tools B2B Sentiment Notification 116

Keyhole.co

JUNE 19, 2023

When customers see others sharing their experiences with a brand, they may feel a stronger connection to the brand and its community. GoPro The camera company GoPro actively encourages users to share videos taken with their products on social media using specific hashtags. Keyhole helps brands learn their impact online.

Social Media 52

Social Media UGC Content Loyalty 52

Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Hootsuite’s social listening tools offer the same brand monitoring capabilities and more to help inform strategy across your business. Hootsuite doesn’t limit tracking or charge extra to monitor more mentions.

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HootSuite Social Media Management Tumblr Hashtag 83

Hootsuite

OCTOBER 28, 2019

If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets. Instead, focus on the data that matters—the numbers that prove your effort has had a positive, bottom-line impact on the business. Brand Awareness. Ready to make an impression?

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Metrics Social Media CPM CPC 112

Keyhole.co

MARCH 4, 2024

Plus, we include a handful of examples if you need inspiration. Defining social media goals Social media goals are declarations of what a business wants to achieve with its social media activities. For example, increasing brand awareness is among the top priorities for social media marketers.

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Examples Social Media How To GPS 52

Keyhole.co

MAY 31, 2023

Just set up a search on Keyhole to track their social media activity. For example, if you’re focused on brand awareness, you should track follower growth and engagement rates. Monitor your progress regularly and adjust your goals and KPIs. Use historical data to set benchmarks and track progress over time.

Social Media 52

Social Media Strategy How To Analysis 52

Keyhole.co

JUNE 30, 2021

Data is the new oil. Hardly anything defined Facebook success more than access to its users’ data and the capability to turn it into advertising dollars. Let’s explore how proper data use can help you boost sales through social media in this article. Five ways social media data can take your strategy to the next level.

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Data Social Media Strategy CPC 108

Keyhole.co

MARCH 1, 2023

Data is the new oil. Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. With that in mind, let’s explore how proper data use can help you boost sales through social media. Relevancy: the data reviewed should be relevant to the issue at hand.

Data 52

Data Social Media Strategy CPC 52

Sprout Social

APRIL 15, 2024

For example, an unresolved data breach can lead to financial loss for customers. Or, an employee accidentally clicking on a phishing link in an email, leading to a data breach. Cybersecurity breaches A cybersecurity breach is when a company is targeted in a ransomware attack or data hack. External events.

Press Release 95

Press Release Banking Reputation Marketing 95

Keyhole.co

OCTOBER 21, 2023

You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Social media monitoring: What is it? Monitoring social media is like listening in on discussions at a busy market in the digital realm.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

JANUARY 5, 2023

As individuals, we understand the importance of active listening and clear communication. But what about listening to your brand’s audience? Where is your audience active and engaged? The food industry is a prime example of how both concepts work and why they matter. Social media monitoring.

Social Media 84

Social Media Sentiment Hashtag Analysis 84

Hootsuite

MAY 16, 2023

It includes ways to humanize your brand and promote the positive vibes your fans share. Monitor brand mentions and conversations Social media brand monitoring and sentiment analysis are at the heart of all online reputation management efforts. It’s a situation made possible first by active social media listening.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Keyhole.co

DECEMBER 5, 2022

For example, if a competitor heavily relies on Reels, you can start ramping up your efforts there. Take the real estate sector as an example. Tracking their activity can also help you get the most out of your social media strategy. Next, figure out who your social media competitors are and the platforms they are active in.

Analysis 52

Analysis Social Media How To Sentiment 52

Hootsuite

JUNE 29, 2023

What people think of you as a person may or may not matter to you (for example, if you are Joan Jett), but when it comes to your brand, your rep is everything. You can be an active participant in cultivating and defending your brand. Read more about avoiding brand safety risks here. The good news?

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

MAY 12, 2023

Why should you actively monitor your online reputation? Protect your brand image Monitoring your online reputation can help you protect your brand image. Protect your brand image Monitoring your online reputation can help you protect your brand image.

Reputation 52

Reputation Tools Sentiment Review 52

Sprout Social

DECEMBER 20, 2023

Your platform should have sharable reports for stakeholders and clear, easy-to-understand data visualizations like charts and graphs. Sprout’s AI and automation features also act as a virtual data or copy assistant. And Optimal Send Times uses 16 weeks’ of audience data to suggest seven “best times to post” as you schedule.

HootSuite 112

HootSuite Brands Price Collaboration 112

Keyhole.co

MAY 24, 2023

Research keywords with accurate search volume data, keyword difficulty scores, and advanced metrics. Evelyn A Ahrefs is a user-friendly interface that provides a significant amount of data regarding a website’s SEO, conveniently organized into reports. The backlink and organic keyword reports are my faves.

Analysis 52

Analysis Types Tools Price 52

Keyhole.co

AUGUST 24, 2021

In that respect, Keyhole is a great social listening & brand monitoring tool that will provide you with valuable insights about your audience, and so much more. With it, you can aggregate data from all of your social accounts to perform in-depth analysis of your competitors on the spot, right in the dashboard.

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Curation Content Collaboration Trends 64

Keyhole.co

APRIL 20, 2023

However, it always depends on how you want to communicate your brand story. One common example is when you are a company that focuses on search engine optimization (SEO) and you have heard that Google (a big company) recently broke the news that they will have a significant update that most people are anticipating.

Aggregator 52

Aggregator News Trends Reputation 52

Keyhole.co

JULY 9, 2023

Access historical data with Keyhole API for monitoring trends and searching for patterns. Track any keyword/hashtag and monitor your and your competitors’ online presence and impact. Pros Comprehensive media monitoring across various sources, helping you stay updated on brand mentions and industry trends.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Oktopost

MARCH 28, 2022

For example, it is known for its scheduling feature, which makes content planning much more efficient. Social Listening : Can you engage in brand monitoring? 2) Hootsuite Alternative for Brand Monitoring: Agorapulse. Social media analytics – Access pre-made reports to track performance and engagement data.

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HootSuite Tweetdeck Social Media Management Comparison 98

Buffer Social

FEBRUARY 9, 2017

What activities do you do every few weeks or months? Social listening – Do you need social listening/brand monitoring capabilities? As you make your way through the list, ask yourself: What are the top 5 most important activities? For example, are you able to set up two-step login? Why is this important?

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Social Media Tools Marketing How To 40

Webbiquity SMM

MARCH 3, 2015

The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. She walks through choosing your subject matter, using hashtags, finding industry experts, and growing a following (for example, by attending relevant tweet chats). Dr. William J.

Tips 100

Tips Twitter How To Hashtag 100

Webbiquity SMM

SEPTEMBER 22, 2015

Based on one of his conference presentations, Ian Anderson Gray showcases seven tools “that can help you be more effective and efficient” at managing your social media marketing activities, such as Friends+Me (which is “similar to Buffer but allows you to repost to your Google+ profiles, pages, communities and collections.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

FEBRUARY 13, 2017

That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. ” — Visually.

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Tools Social Media Netvibes Sample 207

Keyhole.co

AUGUST 15, 2023

We’ve often seen sizable SMM teams simultaneously handling numerous social platforms, struggling to regularly push attention-grabbing content, managing customer interactions, and analyzing performance data. There is only top notch data that you can use to improve your social media marketing strategy.”

Social Media 52

Social Media Tools Module Marketing 52

Visually SM

OCTOBER 20, 2014

In addition to monitoring and managing multiple social networks, SproutSocial’s clean interface also delivers deeper analytics. For example, Sprout gives you calculated engagement and influence scores, and if you’re using social media for customer support, it also measures your response time. Edgerank Checker.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100

Hootsuite

JANUARY 10, 2023

For example, here are two Hootsuite social features you don’t want to sleep on: The catalog of ideas in Inspiration. You don’t have to do any data-crunching yourself. It lets you track and analyze keywords, brand mentions, and the general activity of your audiences on a large scale. The Best Time to Publish feature.

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