Hootsuite

MAY 4, 2020

Instagram automation is software that likes, follows, and comments for you, with the goal of increasing your followers and engagement. In an ideal world, the bot does what you’d do yourself to earn Instagram engagement , if you only had the time. It’s a black-hat social media trick , like engagement pods, which we tried out in 2018.

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Hootsuite

JUNE 26, 2019

When it comes to social media event promotion, it’s important to make a plan. Social media tools let you engage with your audience in creative ways that boost attendance and make for a better experience. Create a hashtag. The most useful hashtags are not just unique, they’re short and easy to spell.

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Buffer Social

NOVEMBER 15, 2016

We are excited to share our third, very special bonus podcast episode with you on important social media trends and stats going into 2017! Our bonus episodes offer a fun change of pace from our traditional “interview-style” episodes on The Science of Social Media. This episode is available on: iTunes.

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Hootsuite

SEPTEMBER 10, 2019

There are many reasons to host social media takeover. They can help you increase awareness of your brand, open up new audiences, engage your current followers, and more. Social algorithms change often, but a general rule is the more engagement your post receives, the more likely it will be seen by others.

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Buffer Social

NOVEMBER 13, 2023

Over Black Friday weekend in 2017, the UK-based luxe skincare brand launched 14,600 special edition orangutan soaps at £8.25 Try pinpointing your most engaged newsletter subscribers or social media followers, or most frequent customers and then reaching out with a more personalized message and discount code. 

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Ignite Social Media

JANUARY 17, 2017

Based on past Super Bowl social trends, check out these potential opportunities for your brand. 1) Trending Hashtag Overload. Let’s start with the easiest; social media managers should ensure their Super Bowl weekend strategy. involves monitoring trending hashtags for real-time opportunities.

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Sprout Social

OCTOBER 10, 2019

It’s about engaging with your target audience and interacting with them. If you can become a pro with this fast paced social networking site, you’ll unlock new opportunities to grow your business online. Understanding how Twitter works and where it fits in the social media landscape will shape the way you use it.

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Buffer Social

OCTOBER 1, 2018

According to Twitter, here are some of the factors it considers: The tweet itself: its recency, presence of media cards (image or video), and overall engagement (including retweets, clicks, favorites, and time spent reading it). You: tweets she found engaging in the past, how often and how heavily she use Twitter. His secret?

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Keyhole.co

MARCH 7, 2023

It involves using specialized software tools to monitor brand mentions, hashtags, keywords, and other relevant metrics, to gather insights and data about a brand’s online reputation, customer feedback, and overall social media presence. Here are eight mistakes that are ruining your social media monitoring efforts: 1.

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agora pulse

DECEMBER 17, 2019

As director of Contentworks Agency , I’m using December to plan for 2020 and make a commitment to improving and evolving my social media strategies. So, let’s look at some New Year’s resolutions that social media managers should consider. Are there relevant days or hashtags to incorporate? Explore TikTok.

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Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media.

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Hootsuite

FEBRUARY 24, 2020

In 2017, Richard Prince was sued by photographer Donald Graham, after he printed out screenshots of Graham’s and other Instagram posts onto canvases and displayed them in a gallery. It’s popular for brands to encourage people to post their photos with a branded hashtag for a chance to be featured in the company’s feed. Get Started.

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agora pulse

JANUARY 19, 2017

Increase engagement. An engaged following : There is no point to an influencer if their posts don’t generate actions. Many times, individuals with smaller, more targeted followings see much higher engagement and conversion rates on their posts. A photo posted by Sweety High (@sweetyhigh) on Jan 17, 2017 at 12:04pm PST.

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Hootsuite

JUNE 25, 2019

And to make things easier, we’ve sorted them by objective, from increasing engagement to generating leads. PS: before launching your social media contest be sure to make sure it doesn’t violate the platforms’ T&Cs or R&Rs.). 7 Social media contest ideas to increase engagement. Share or RT to enter.

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Buffer Social

FEBRUARY 20, 2017

Hannah shares her expert strategies on how you can create simple, yet beautiful and engaging Stories that will help to grow your account and “wow” your audience. That’s a great starting point for you to begin to create relevant and engaging Instagram Stories. This episode is available on: iTunes. Google Play.

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Sprout Social

AUGUST 30, 2016

Gaining the trust, engagement and attention of Instagram users is no a walk in the park either. While the agency expects that number to increase to roughly 71% by 2017, there’s still a lot businesses can learn about the social network. As a brand, you have the chance to truly engage with users.

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agora pulse

DECEMBER 14, 2016

Social listening is the process of monitoring digital conversations to understand what customers are saying about your brand online and if you’re a social media manager or PR agency then you may be in the 24% of brands already be doing this for your clients…. Best for monitoring and reporting on social media channels.

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Sprout Social

MARCH 8, 2017

Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. At the same time, some managers are hesitant to deem someone a social media influencer just because they have thousands of followers.

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Hootsuite

MAY 13, 2020

Lorenz traces its social media etymology way back to 2011 on YouTube. Facebook has been running its Creator Studio since 2017. A survey of influencers across tiers and platforms finds that nano-influencers (less than 1,000 followers) have a seven-times higher engagement rate than mega influencers (more than 100,000 followers).

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Buffer Social

JANUARY 30, 2017

A huge thank you to Carlos for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers alike looking to create winning habits and goals that will take their skills to the next level. 3 Key Takeaways for Marketers Looking to Expand and Go All-In on Snapchat in 2017.

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agora pulse

OCTOBER 7, 2020

Whether you’re a fledgling social media manager or an experienced one, you may want to brush up on your Twitter best practices. Here are some tips to help you get more out of the popular social media platform. Curious about how your brand or agency can get more out of this social media platform?

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agora pulse

DECEMBER 27, 2017

In this article I’m going to show you some secret social media engagement hacks that will work if you have zero budget, a low fan count, and a marketing team of … just you! Higher social media engagement equals more clickthroughs, more web traffic, more fans and more purchases so it’s something we all want.

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Later

MARCH 13, 2019

For example, a coffee roasting company might share content on International Coffee Day, while a donut company could share a series of engaging stories on International Donut Day. If the stories are enough of a hit, you should consider turning them into a Highlight on your profile to continue driving engagement even after the holiday is over!

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Sprout Social

JANUARY 9, 2017

Managing all of your social media networks can be a daunting task. Knowing the best times to post on social media is even more challenging. Just ask any seasoned social media manager how difficult it is to be on top of each network. In fact, Sprout Social’s 2016 Q2 Index discovered 34.5%

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agora pulse

NOVEMBER 8, 2016

Social media management tools are constantly evolving in order to keep up with businesses’ and marketers’ needs. For this blog post, I’ve approached some of the top influencers and bloggers in the social media world and asked them two questions regarding social media management tools.

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Socially Sorted

JANUARY 16, 2017

These are the 11 Top Social Media Management Tools for Business that I can’t Live Without in my business right now. . I’ve tried and tested many tools but these are the tools that I am using right now, every week to post and engage on social media. . Because I am fussy. Damn fussy.

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Sprout Social

MAY 1, 2017

For numerous businesses, social media is a noisy and jam-packed place to try and build brand awareness. And the idea of social media management is overwhelming for some organizations because there’s simply too much that goes into targeting the right audience on each network. What is Social Media Engagement?

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Hootsuite

JULY 8, 2020

Compile data on your existing customers and social media audience. Who most wants to engage with you on social media? Stage of life: Does your social media target audience include college students? The social marketing manager? Social media analytics provide much of this information.

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Hootsuite

NOVEMBER 5, 2019

And seeing what’s coming up in your planner helps to catch weird vibes or off-brand looks before they go public and hurt your engagement. At the very least, people will find you via the hashtags you select. Scheduling your posts in advance is a simple hack for your Instagram hashtag strategy. Increase your engagement.

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Hootsuite

APRIL 6, 2023

As far as we’re concerned, a year of profitability is but a ‘taste’ of the success we aspire to achieve at LinkedIn,” said social media manager Mario Sundar in a blog post lauding 2006 as LinkedIn’s first year “in the black.” As the story goes, Twitter early adopter Chris Messina, proposed the hashtag for organizing tweets.

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agora pulse

APRIL 23, 2019

As director of Contentworks Agency, I had just suggested the brand use more emojis on Twitter to improve its engagement and brand perception. So, should your agency use emojis in social media? Emojis engage fans. There’s a good reason why social media marketers use emojis. Emojis by the Numbers.

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Hootsuite

FEBRUARY 3, 2020

Social media guidelines are also different from community guidelines, which set the rules for public engagement with your account or group. Take Hootsuite Academy’s free course Implementing Social Media Governance within your Organization. Share your company’s social media strategy.

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Hootsuite

AUGUST 21, 2019

Since launching native video in 2017, LinkedIn video has taken off. Content ideas for creating engaging LinkedIn Live videos. Engage viewers by liking and replying to comments as you stream. Knowing your audience is key for creating engaging content. Try the Communities Hashtags feed. Curious about LinkedIn Live?

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Buffer Social

MARCH 20, 2017

Join us as we get an insider’s look into how Travis Bernard and the team at TechCrunch approaches video marketing in 2017. Travis shares what makes videos successful for them on social media as well as the exact metrics that marketers should focus on when it comes to video. TechCrunch’s video creation process.

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Hootsuite

MARCH 30, 2020

Nearly 90% of older adults have used social media to seek and share health information. It can be hard to know how to navigate the challenges of social media in healthcare. Providers, agencies, and brands need to create engaging social content. Citizen engagement. That includes social media groups.

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Hootsuite

MARCH 26, 2020

Interactive trivia games and contests can also keep things engaging. Use a hashtag to help people find and follow the conversation. Livestorm : On-demand webinars from Livestorm include integrations with Google Analytics, Slack, and various engagement tools. Social livestreams. Don’t forget to share an event hashtag.

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Razor Social

DECEMBER 21, 2016

What are the hottest marketing tools you should be using in 2017? VWO lets you track revenue, signups, clicks, engagement, or any other conversion goal. Social Media. AgoraPulse is a social media management tool which supports all the major social networks, including Facebook, Twitter, Instagram, Google+, and LinkedIn.

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