Ignite Social Media

NOVEMBER 28, 2016

While the year isn’t over just yet, a lot has already happened in 2016. Thanks to all of these events and more, the social sphere hasn’t been any different. The only true difference is that I’d much rather prefer an awesome social campaign over a political one. Sorry, not sorry.) Sorry, not sorry.) ShareYourEars.

Campaign 60

Campaign Social Media Delicious Video 60

Keyhole.co

FEBRUARY 27, 2024

A tremendous part of this success extends to Spotify’s social media strategy, which exudes main character energy with the who’s who of the music industry and Hollywood featured on their page. But is it just known faces that make Spotify’s marketing strategy a success or do they truly understand what their audience is looking for?

Social Media 59

Social Media Strategy Content Collaboration 59

Buffer Social

DECEMBER 18, 2016

We are excited to share our fourth, very special bonus podcast episode with you on our 3 favorite (and incredible) social media campaigns from and what we learned as marketers from them! Here’s what we chat about in this episode: 3 incredible social media campaigns from 2016 and why they worked.

Campaign 92

Campaign Social Media Marketing Hashtag 92

Keyhole.co

JANUARY 18, 2024

However, when it first introduced the Stanley Quencher 40 oz (1200 ml) in 2016, sales lagged for years. And behind this apparent miracle is a stroke of online marketing genius. This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits. Instagram: 741.7K Twitter: 10.7K

Influencer 59

Influencer Social Media Strategy Marketing 59

Social Media Strategies Summit

JANUARY 2, 2020

The past several years have seen huge shifts in the social media landscape and this year is sure to continue that trend. Social Media has truly grown into its maturity as a marketing channel. Social now dominates the way people communicate, shop and interact with brands. 3 The MTV VMAs Win Big on Social.

Campaign 165

Campaign Meme Instagram Social Media 165

Rebekah Radice

SEPTEMBER 13, 2016

Times change and so do social media tactics. The social media campaign that worked last year – heck, 6 months ago – may no longer elicit the same results. Or, you could design a customized social media campaign. 11 Steps to the Best Social Media Marketing Campaign.

Campaign 143

Campaign Social Media Marketing URL 143

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022.

Examples 140

Examples Campaign Tips UGC 140

Keyhole.co

JULY 29, 2023

How does Starbucks create a presence of different social media networks? In this post, we will take a well-rounded look at Starbucks’ social media marketing strategy, the different kinds of posts it shares and the kind of engagement they get. To automate this, you will need a social media management software.

Campaign 52

Campaign Social Media Strategy Hashtag 52

Keyhole.co

DECEMBER 3, 2020

While marketing strategies can vary from industry to industry, there’s one thing they all have in common – social media marketing is always a good idea. It can be helpful to gather some inspiration for your industry before you start putting together your own campaigns. – Edward Granger, NY-based Artist.

Fashion 105

Fashion Campaign Social Media Hashtag 105

Ignite Social Media

NOVEMBER 9, 2016

Black Friday and its online bestie Cyber Monday are a great time of year for brands to implement a social campaign to support traditional marketing efforts. There’s a variety of ways for social media to complement your marketing plans for the holiday season; here’s a snapshot of some top approaches to consider for your brand.

Campaign 156

Campaign Social Media Retail Discount 156

Audiense

JULY 29, 2016

With #RIO2016 just a week away, is it any wonder that most of social media is dominated by sport. This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games.

Campaign 110

Campaign Social Media Sports Mobile 110

Hootsuite

MARCH 2, 2023

Social media and politics have been firmly entwined ever since then-candidate Barack Obama used social networks to launch a grassroots 2008 presidential campaign that engaged voters and donors in ways not seen before in federal politics. In 2008, Obama had five million social followers spread over 15 social networks.

Social Media 109

Social Media HootSuite Campaign Library 109

Ignite Social Media

DECEMBER 15, 2016

It’s been almost 20 years since social media came to existence. While it took some time to really take off, social media users currently spend an average of two hours a day on social sites according to GlobalWebIndex. 2016 Social Agency of the Year. Go Red For Women: Red Dress Collection.

Social Media 60

Social Media Campaign Fashion Team 60

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job?

Questions 141

Questions Social Media HootSuite Marketing 141

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. TikTok's popularity has exploded since its 2016 inception. Is TikTok Emerging as a Powerhouse Social Network?

Trends 147

Trends Strategy Marketing Authentication 147

Keyhole.co

DECEMBER 29, 2022

While marketing strategies can vary from industry to industry, there’s one thing they all have in common – social media marketing is always a good idea. Do you want your social media campaigns make a splash in style? Do you want your social media campaigns make a splash in style?

Fashion 52

Fashion Campaign Social Media Hashtag 52

Keyhole.co

DECEMBER 26, 2023

Kratin Daeng was marketed toward the more rough-and-tough truckers and workers. market share. Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. All Red Bull social media accounts are active and filled with engaging content. Instagram: 19.1

Social Media 52

Social Media Strategy Sports Meme 52

Waxing UnLyrical

APRIL 22, 2016

– influencer marketing best practices, relationship-building, and measuring your efforts. They included: Gini Dietrich , CEO of Arment Dietrich and queen creator of the popular Spin Sucks blog community; Founder of the influencer marketing platform Traackr (my client), Pierre-Loic Assayag (my friend!) Or was it a sow?

Influencer 100

Influencer Marketing Banking Communities 100

Hootsuite

APRIL 6, 2023

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

Social Media 145

Social Media MySpace Tumblr Foursquare 145

SocMed Sean

MARCH 10, 2022

LinkedIn is a social media website, but it is pretty different from Instagram, Facebook, or TikTok. In December of 2016, Microsoft acquired LinkedIn and brought a professional cloud and network. Due to current phenomena like "The Great Resignation," LinkedIn should become an essential part of your marketing strategy in 2022.

LinkedIn 130

LinkedIn Strategy Marketing Advertising 130

Sprout Social

OCTOBER 26, 2023

If you’re considering running an influencer marketing campaign, it’s a good idea to have a basic understanding of the industry, platforms to use, access to influencers and more. The influencer marketing industry is expected to reach $21.2 billion worldwide in 2023 The influencer marketing industry was worth just $1.7

Statistics 125

Statistics Influencer Strategy Marketing 125

Convince & Convert

DECEMBER 29, 2017

The merits of using social media campaigns in business are hard to deny, but they also don’t always seem perfectly suited to every business in every industry. If you’re struggling with how to use social media in your prospect outreach because your audience seems unreachable, keep reading.

Campaign 155

Campaign How To Consultant Team 155

Buffer Social

APRIL 4, 2018

Do you know how much an influencer marketing campaign costs? And in truth, there’s no exact science to figuring out how much you should pay influencers, as one social media executive explained to Digiday: “We have no idea what to pay them. ” 1 Digiday , 2016. Social media platform.

Cost 111

Cost Influencer Social Media Marketing 111

Social Media Strategies Summit

JANUARY 22, 2021

As we head into 2021, marketers are reflecting on how much consumer behavior has changed over the course of the last year. It’s a trend that caught fire when the Bernie Sanders campaign partnered up with peer to peer texting platform Hustle in 2016 to reach volunteers, with remarkable success.

Strategy 209

Strategy Marketing SMS Mobile 209

Later

OCTOBER 8, 2020

Alternative Black Friday campaigns are a great way to set your brand apart on social media. With a growing awareness of consumerism and its environmental impact, brands need to get creative with their Black Friday campaign ideas. The Shift in Black Friday Campaigns. billion online. The takeaway?

Campaign 80

Campaign Instagram Apparel Discount 80

Talkwalker SM

FEBRUARY 8, 2016

While it’s just two teams that go head to head on the field, for global players from Amazon to Coca Cola, the Super Bowl is a chance to show off the full scale of their marketing arsenal to a global audience. Track the success of your marketing campaigns using the Talkwalker Virality Map. Conclusion?

Hashtag 93

Hashtag Marketing YouTube Campaign 93

Audiense

JULY 29, 2016

With #RIO2016 just a week away, is it any wonder that most of social media is dominated by sport. This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games.

Campaign 60

Campaign Social Media Sports Mobile 60

agora pulse

JANUARY 25, 2017

As we look back on our social media plans of 2016 and ahead to our 2017 campaigns, it’s important that we learn from our mistakes and make adjustments to ensure a strategic new business year. Most social media plans fail because they lose or never had a clear direction in the first place.

Social Media 60

Social Media Social Media Management Compete URL 60

Socialmedia.biz

JANUARY 14, 2020

Like every other industry, video gaming has had a reasonable percentage of both exceptional and disastrous marketing campaigns. In this post, we’re going to go over a few extraordinary examples of marketing tactics that were used to promote games that you’ve probably heard of and played. Anyway, let’s get started!

Examples 78

Examples Social Media Marketing Upcoming 78

Sprout Social

MARCH 14, 2022

Every year, marketing and brand teams gather together to plan out their content calendars and campaigns. For example, when I worked in the cannabis industry, we planned month-long campaigns and programs around April 20. The marketing and advertising industry hasn’t always had the best reputation for inclusive campaigns.

Campaign 109

Campaign Brands Communities Industry 109

Ignite Social Media

FEBRUARY 9, 2021

Whether you were watching for the commercials, the halftime show, or the actual football game, there was a lot to talk about, and as usual, people flocked to social media to share their thoughts and opinions. Within this post, we’re breaking down some of the notable social media trends from this year’s event.

Trends 85

Trends Social Media Health Care Eventful 85

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Download our free social media strategy template to help develop a plan with more ease and speed. Altering existing strategies can be difficult, too.

Template 52

Template Templates Examples Social Media 52

The Realtime Report

FEBRUARY 11, 2017

Social Media Marketing Tips For 2017. Social media marketing, in general, is huge. But, as with everything online, social media marketing is evolving and changing all the time. Here are some great tips to make sure you’re using social media marketing to its fullest potential in 2017.

Social Media 70

Social Media Tips Marketing Loyalty 70

Pixlee

FEBRUARY 25, 2020

Social media marketers everywhere are exploring TikTok for new campaigns. And for good reason – TikTok offers some compelling statistics that marketers are noticing: TikTok is one of the hottest social media platforms at the moment, with more than 800 million active users worldwide despite being launched in 2016.

Influencer 66

Influencer Campaign Marketing Case Study 66

Likeable

NOVEMBER 1, 2021

One of the fastest growing verticals within social media this year is e-commerce. Online shopping and social media scrolling used to be two totally separate activities, but now 52 percent of socially engaged shoppers have made a purchase through a social platform. Product Collections & Social Catalogs.

Social Media 107

Social Media Instagram Retail Eventful 107

Rebekah Radice

SEPTEMBER 13, 2016

Times change and so do social media tactics. The social media campaign that worked last year – heck, 6 months ago – may no longer elicit the same results. Or, you could design a customized social media campaign. 11 Steps to the Best Social Media Marketing Campaign.

Campaign 60

Campaign Social Media Marketing URL 60

Social Media Strategies Summit

SEPTEMBER 18, 2023

Influencer marketing can be highly impactful, with one-third of consumers agreeing that influencer posts are the best way for brands to persuade customers to try new products. As social media manager, the responsibility landed with Abbey. And the best news of all: working with influencers needn’t be complex or expensive.

Influencer 130

Influencer Travel Retail UGC 130