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What Social Media Means For Your Business in 2014/2015

yMarketingMatters

It also allows you to reach out directly to influencers, bloggers, media and journalists to tell your story. Just tweet Oprah at @Oprah about your product or get onto the Ellen Show by posting on her Facebook page ! Jokes aside, it really is much easer to reach influencers via their social media platforms.

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Best Social Media Platform for B2B Marketing: Can Twitter Stay #2?

Webbiquity SMM

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. ” Digital marketer Shane Barker writes that though LinkedIn is the clear #1 choice for B2B marketers, “Twitter is a place to ‘see what’s happening’…87% of B2B marketers use Twitter for content marketing.

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PR Trends for 2015: 7 To Watch

Waxing UnLyrical

So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. Make sure [social media influencer] gets a press pass!” PR Trends for 2015. Reclaiming influence. Over the last few years, we’ve seen “everyone” become an “influencer” (just like “everyone” is a “rock star”).

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Monday Roundup: 2015 Marketing and PR Trends

Waxing UnLyrical

Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. 30+ Social Media Predictions for 2015. Why: In this post for Social Media Today , Carlos Gil shares the thoughts of over 30+ social media influencers on what they view as forthcoming in the year ahead. ” is the Big Trend of 2015.

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Is Clubhouse On Its Way Out?

Ignite Social Media

Clubhouse reminds me of Meerkat and Periscope, two live-video streaming apps launched in 2015. We even streamed the launch of our influencer marketing company live on Meerkat at SXSW in 2015. Facebook Live. LinkedIn Live. Nearly 185 times that number use Facebook every day. It all felt very cutting-edge.

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Monday Roundup: Influencer Relationships

Waxing UnLyrical

It’s all the rage these days: influencer relationships are becoming more and more intertwined with PR endeavors. And that’s because influencer-led content can often reach your desired audience in a more meaningful way than traditional media efforts. Love It Or Hate It: Influencer Marketing Works. ” 3.

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How Serious Is Snapchat’s Power, Really?

Convince & Convert

Some of these “influencers” tend to hype up each new social platform, build an audience base due to first-mover advantage, and then shift to the next platform. More People Know Snapchat Than Know Pinterest or Linkedin. Snapchat’s User Base Is Larger Than Twitter, Pinterest, or Linkedin. Think about that.