Dave Fleet

FEBRUARY 16, 2016

As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Less “social”, more “media”. Decline of community management (in some areas). Newly (re-)accelerated change in social networks.

Mobile 105

Mobile Trends Compete Loyalty 105

yMarketingMatters

OCTOBER 18, 2015

In this second half of 2015, Facebook is poised to overtake YouTube and become the leading video viewing and online hosting platform. This was unheard of just a few years back as YouTube had massive market share of online videos, but 2015 looks to be the year that Facebook changes that. Facebook is poised to overtake YouTube…they say.

Video 133

Video Marketing Vimeo YouTube 133

Buffer Social

DECEMBER 4, 2019

This goes one step further than Instagram Shopping, another new feature that Instagram has come out with recently. With Instagram Shopping, you can tag your images and stories with the products that are featured in your posts. We’ve seen more and more commerce features since. How to get started with social commerce in 2020.

Social Media 98

Social Media Instagram Apparel Groups 98

Sprout Social

OCTOBER 4, 2016

A report from TrackMaven discovered not only does Instagram lead all social networks in engagement per-post, but by an enormous margin. That means Instagram is completely dominating the market for potential interactions and social media engagement. This showed that Gap values the posts it gets through the social community.

Engagement 91

Engagement Instagram Hashtag Loyalty 91

Buffer Social

OCTOBER 1, 2018

Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach. From 2015 to 2016, Brian Peters, our then social media manager, grew our Instagram following from 4,250 to more than 21,000. Test new social media networks. Instagram algorithm. Never do clickbait.

Organization 108

Organization Flipboard Social Media Company 108

Buffer Social

JUNE 30, 2017

Community Support during World Tragedies. Let’s count down to the top moment in the social media history! Facebook, the social media network that has an incredible two billion monthly active users (nearly a third of the earth’s population), is the only network that I’ll mention in this post for moments-sake.

Social Media 111

Social Media MySpace Hashtag News 111

Buffer Social

MAY 11, 2020

In 2015, we made Buffer’s most significant acquisition and acquired Respondly , which became Reply, our solution to help businesses deliver fast and responsive customer support on social media. Twitter was building out customer service features and there was this idea that customer service could shift onto social media in a big way.

Small Business 53

Small Business Team Social Media Organization 53

agora pulse

MAY 23, 2016

Periscope is one of the fastest growing social networks these days. Since its launch in March 2015, it has already hit over 30 million users. Periscope is likely not your only social channel. To enable that feature, in the middle of the screen you’ll see a row of four icons and a twitter bird which you can click.

Facebook 85

Facebook Hashtag Marketing Social Networking 85

Buffer Social

MARCH 13, 2017

Though the temporary nature of Snapchat may sound a little strange, when you think about how we interact with each other day-to-day, Snapchat mimics that behavior closer than any other social network , as Gary Vaynerchuk explains : The way Snapchat works is much closer to how we communicate face to face than any other social network.

Social Networking 111

Social Networking Social Media Examples Video 111

Convince & Convert

FEBRUARY 1, 2016

However, the standout feature of Gen Z is that they get the majority of their content online. 2015 was the year of tracking and analyzing the buyer experience and mapping the customer journey. While your message should stay consistent, what you share should run the gamut of your company’s features, standout qualities, and culture.

Content 60

Content Tips Analysis Curation 60

Sprout Social

OCTOBER 9, 2018

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. Social media makes fantasy sports a global, connected community.

Sports 79

Sports Social Media Engagement Compete 79

Hootsuite

FEBRUARY 12, 2015

In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Traditionally, social media was seen as a more fitting channel for business-to-community (B2C) marketing due to its informal nature. Hootsuite (@hootsuite) February 11, 2015. Find content inspiration.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Buffer Social

AUGUST 2, 2016

In a bold move to encourage its users to create and share more content on the platform, Instagram has announced Instagram Stories, a feature that lets users post photos and videos that vanish after 24 hours. And while some users may have the feature available right now, others may have to wait a little longer to get up and running.

Instagram 40

Instagram Brands Feed Feedly 40

Buffer Social

NOVEMBER 21, 2016

For example: YouTube is testing community features allowing creators to share text and image based posts (aka, Facebook). Below are some quick links to jump to your favorite platform: A handy guide to navigating what’s coming up next in the social media world. billion monthly users (up 16% from Q3 2015).

Trends 40

Trends Social Media Predicition Instagram 40

Hootsuite

APRIL 6, 2023

SixDegrees was certainly one of the first, but you have to define what a social media site is before you can say which is the first. For example, the PLATO system, developed by the University of Illinois in 1970, had many features of an early social media network but was largely used in academia.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Hootsuite

FEBRUARY 12, 2015

In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Traditionally, social media was seen as a more fitting channel for business-to-community (B2C) marketing due to its informal nature. Hootsuite (@hootsuite) February 11, 2015. Find content inspiration.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

The Social Media Hat

JULY 13, 2016

Which was fine, really, right up until we were told that there was going to be a community garage sale in two weeks! Over time, I've discovered and added additional requirements, like: A great, branded featured image (landscape format). Making a few bucks on the sale itself was just gravy. Proper taxonomy (category and tags).

Google 60

Google Instagram Template Templates 60

Hootsuite

SEPTEMBER 2, 2021

One thing that’s changed since the early days of social media is that many platforms used to focus on one function, such as social networking or image sharing. Now, most established social media platforms have expanded to incorporate live streaming, augmented reality, shopping, social audio, and more.

Types 145

Types Social Media Statistics HootSuite 145

Sprout Social

SEPTEMBER 19, 2016

What is Social Media Outreach? Social media outreach is the process of using social networks like Facebook, Twitter and LinkedIn to raise awareness for your brand, content, or to build new relationships. Unfortunately some marketers use social media outreach as an opportunity to spam influencers. Sprout Social.

Social Media 40

Social Media BuzzStream Alltop Influencer 40

Hootsuite

FEBRUARY 17, 2022

Launched in 2010, the platform has become very popular in recent years, and its developers have risen to the occasion by adding more and more features for brands, without taking away from the user experience. Using this feature, you can see how a piece of furniture would look in your space: Source: Pinterest. Set up a business account.

How To 111

How To Metadata HootSuite Retail 111

Convince & Convert

DECEMBER 29, 2015

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2015. The social media plan template will help you: Find the social networks your audience is already using. Devote enough time to rock at social media. Optimize your messages for each network. Sound eerily familiar?

Team 60

Team Social Media Template Templates 60

Sprout Social

SEPTEMBER 7, 2021

In this article, we’ll break down six standout social media campaign ideas from the past year to learn what makes them so successful and what they reveal about the future of social campaigns. 6 social campaigns that captivated the internet in 2021. Apple’s #ShotOniPhone. commissioned by @Apple for pride month ??

Campaign 129

Campaign Social Media Collaboration Apple 129

Viper Chill

FEBRUARY 24, 2015

Welcome to my first ever blog post in 2015. The best topic to build a website about in 2015 is one you truly care about, utilising an angle that has the potential to make you a lot of money. What we’re aiming to do first is branch out as far and wide as possible to find all relevant communities and platforms online.

Reddit 40

Reddit Forums StumbleUpon How To 40

Convince & Convert

AUGUST 3, 2015

Most Shared Article in 2015: 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved (854 Shares). Most Shared Article in 2015: Goodbye, Google+: Social Network Broken Into Streams and Photos Products (5,000+ Shares). “I Most Shared article in 2015: 5 SEO Myths to Forget in 2015 (2,600+ Shares).

Adwords 60

Adwords CPC Marketing Retail 60

Convince & Convert

AUGUST 17, 2012

This is Episode 29 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Lauren Vargas of Aetna. Read on for insights from Lauren plus Eric Boggs ‘s Social Media Stat of the Week ( This week : 62% of adults use social media for fear of missing out.). Listen Now.

Radian6 113

Radian6 Training Communities Conversation 113

Buffer Social

NOVEMBER 13, 2017

It’s evolving into a thriving network of incredible content, influencers, and networking opportunities unmatched by other social media platforms. 2015 (330M members): $1.5B LinkedIn plans to roll out the native video feature to brands and businesses in the near future — an update that we’re all excited for!

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Social Media Marketing Guides.

Social Media 249

Social Media Tumblr Marketing B2B 249

ProBlogger

AUGUST 6, 2018

Real-life friends, family members, blog readers, and complete strangers are contacting me and talking to each other to form a community. The Biggest Lesson I Learned About Building a Profitable Blog in 2015. There’s been hundreds of other comments, though, on social networks, on email, via messenger, and in the group itself.

Blogger 31

Blogger Groups Groups Publishing 31

Sprout Social

JANUARY 4, 2017

There was no shortage of changes to the social media industry in 2016, which included several new features, consumer preferences and brand opportunities. Looking toward 2017, social media trends will continue to evolve and surprise us. This could be a major sign of budding social media trends. The Verge ).

Trends 112

Trends Social Media Analytics Instagram 112

Sprout Social

NOVEMBER 28, 2016

Social media grew from connecting friends on Facebook to uniting brands and communities across platforms. Over the past decade, social media has become an integral part of people’s lives and, in turn, your marketing strategy. Consumers today are online, they’re mobile and they’re very social.

Social Media 40

Social Media Social Networking Review Mobile 40

Webbiquity SMM

MARCH 25, 2015

This was post #2 of Blogging for Business Week 2015 (#b4bweek) on Webbiquity. #1: Business Blogging Content Marketing Social Media Marketing Adam Connell Alice Elliott Andy Crestodina blogging for business David Sawyer Eleanor Pierce Jason Chesters Jeff Bullas Lisa Buben Marc Andre Mitt Ray Ruth Zive'

Survey 100

Survey Blogger Influencer Engineering 100

ProBlogger

JULY 11, 2016

I’m going to run through one method I use to do a blog review, but I also have a second suggestion that ProBlogger Editor Stacey Roberts wrote in 2015 that a lot of readers found helpful. Traffic spikes and why – social network, blogs, seasonal. Promotional activities – guests posts, social, SEO, how did it go?

Review 20

Review How To Blogger Analysis 20

Sprout Social

NOVEMBER 23, 2016

Social media is dynamic, and your content strategy has to be as well. More than 1 million GIFs were shared on Twitter in 2015, and Tweets with GIFs get 167% more clickthroughs than those without. The beautiful thing about social media is its vast reach, which can easily be segmented using targeting tools. SproutChat.

Social Media 40

Social Media Content Meme Geotagging 40

agora pulse

AUGUST 6, 2019

Each alternative has different strengths depending on which features of Iconosquare are most important to you and your budget. Need help selling your boss on paying for a great social media tool? Agorapulse is a full-featured social media dashboard. Another time-saving feature is the automation rules. Agorapulse.

Instagram 103

Instagram HootSuite Price Hashtag 103

Sprout Social

OCTOBER 17, 2016

It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business. Choosing Your Social Networks. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Rebekah Radice

JANUARY 12, 2017

Are you out at an event or enjoying one of your favorite spots in the community? Constant Contact uses templates across all their social networks that create a streamlined look. From their analysis, it’s clear that the average Facebook shares for video content have doubled since August 2015.

Engagement 150

Engagement Tips Facebook Marketing 150

Visually SM

OCTOBER 20, 2014

This post was originally published on Feb 4, 2014, and updated on Dec 2015. Considering TweetDeck is specifically tailored for Twitter, it may not be the best tool for those looking to simultaneously manage various social networks in one place. Sprout Social. Also includes additional reporting and integration features.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100