Waxing UnLyrical

DECEMBER 14, 2015

Five Observations Gained from Starting an Online Community. Why: “Video marketing, video advertising, live streaming via video, ephemeral video, video status updates and video-anything will be the way of content life in the new year,” writes Mayra Ruiz. Words and Pictures – the Batman and Robin of Content Marketing .

Consultant 0

Consultant Publishing Metrics Video 0

Waxing UnLyrical

JUNE 26, 2015

We welcomed four stellar guests including the Washington Business Journal ‘s Jennifer Nycz-Conner , digital marketing brand strategist for V3B Shelly Kramer , founder of Red Shift Writers (and regular contributor to this blog!) As publisher@commPRO the mission=empower our community thru content. A1 I’m a marketer.

Content 100

Content Journal Adwords Consultant 100

Firebelly

APRIL 6, 2015

Last month, I talked about 10 Twitter Best Practices For 2015. Instagram allows you to easily syndicate your photos to your other social accounts (Facebook, Twitter, Tumbler, Flickr, and Foursquare). 6) Know what your community likes . This month I decided to take on my favorite app, Instagram. 1) Tell your story . Is it photos?

Instagram 100

Instagram Syndication Hashtag Foursquare 100

Firebelly

APRIL 6, 2015

Last month, I talked about 10 Twitter Best Practices For 2015. Instagram allows you to easily syndicate your photos to your other social accounts (Facebook, Twitter, Tumbler, Flickr, and Foursquare). 6) Know what your community likes . This month I decided to take on my favorite app, Instagram. 1) Tell your story . Is it photos?

Instagram 100

Instagram Syndication Hashtag Foursquare 100

Buffer Social

OCTOBER 17, 2017

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. Facebook algorithm values.

List 190

List Facebook Feed Feedly 190

Rebekah Radice

JANUARY 12, 2017

About to abandon Facebook marketing? Capturing the attention of your audience is increasingly difficult — whether because of Facebook’s latest algorithm changes or the constant uptick of shared content in the news feed. You can beat Facebook’s algorithm changes and position your page for optimum exposure.

Engagement 150

Engagement Tips Facebook Marketing 150

Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. We tapped Carilu Dietrich to find out.

Social Media 109

Social Media Marketing Atlassian Team 109

Buffer Social

FEBRUARY 21, 2023

When I first started building Diversability with the vision of creating a community of people with disabilities (and the allies who support us) elevating disability pride, I kept encountering roadblocks when trying to get the word out. Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities.

Brands 82

Brands Marketing Hosting Eventful 82

Convince & Convert

FEBRUARY 5, 2018

” I call it participation marketing, and the reason is clear. Altimeter’s 2015 State of Social Business Report revealed that “building employee advocacy” programs are becoming a high priority and strategic initiative for marketers, jumping from 13 percent to 45 percent in 2015. They have no agenda.

Strategy 148

Strategy Social Media Marketing Consultant 148

Buzz Marketing for Technology

APRIL 25, 2013

Posted in Innovation Interactive Marketing Strategy. Gartner is predicting that by 2015, 25% of organizations will have a Chief Digital Officer (CDO) and further estimated that 20% of existing chief information officers (CIOs) have already taken on some of the responsibilities of the CDO. So what does a CDO do?

Marketing 258

Marketing Conference Fashion Mobile 258

Buffer Social

NOVEMBER 13, 2023

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. Make your sale invite-only For certain target markets, exclusivity makes sense. Happy BGCM planning! 

Examples 92

Examples Campaign Discount Marketing 92

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. Facebook is poised to overtake YouTube…they say. Facebook vs. YouTube. Why the explosion of video content?

Video 133

Video Marketing Vimeo YouTube 133

Rebekah Radice

JUNE 12, 2015

Have you ever wondered what an effective Pinterest marketing strategy looks like? Know what works, what doesn’t and how to seamlessly integrate it into your marketing strategy. Tips to Instantly Improve Your Pinterest Marketing Strategy. link] pic.twitter.com/WGtwyRVoiA — Paige Sandhu (@paige_sandhu) May 28, 2015.

Strategy 131

Strategy Tips Marketing Storify 131

Rebekah Radice

NOVEMBER 1, 2016

billion people worldwide use Facebook. Sure, some might predict the social media giant’s impending downfall, but for now… …It’s clear to see that Facebook is alive and well. And if you’re not active on Facebook, chances are, your competitors are. Facebook Insights. More than 1.7

Facebook 116

Facebook Marketing Atlassian Analytics 116

Jon Loomer

APRIL 21, 2015

Late last year, I started hearing rumblings that Facebook was working on a series of free training resources for marketers. Well, Facebook has now started rolling out these materials, and I can tell you that they vary in quality. The training Facebook is rolling out remains slanted towards beginners. Facebook Pages.

Training 114

Training Resources Facebook Marketing 114

Rebekah Radice

JULY 27, 2015

Marketing your business on social media is tougher than ever. Just consider the fact that 93% of small businesses are using Facebook. I recently had the honor of joining Ann Smarty and her community on #VCBuzz. We discussed social media, blogging, content marketing and so much more. There’s no doubt about it.

Social Media 129

Social Media How To Marketing Social Networking 129

Jon Loomer

FEBRUARY 24, 2019

You can do this with an evergreen Facebook campaign. I’ve been using this approach since 2015. An evergreen Facebook campaign can utilize one ad or dozens of ads. First, a little refresher… What Are Evergreen Facebook Campaigns? They are critical to the effectiveness of evergreen Facebook campaigns.

Campaign 168

Campaign Facebook Training Survey 168

Oktopost

OCTOBER 23, 2019

Here at Oktopost, we’ve seen some interesting marketing updates in the digital and social spaces. Facebook hints at removing “Like” counts. Following Instagram’s lead , Facebook is testing hiding the “Like” count. Waiting to see how this changes things for marketers. Spotify adds new Facebook sharing option.

Marketing 110

Marketing YouTube Overview Instagram 110

Sprout Social

APRIL 19, 2022

There’s a universal truth behind the rise of conversational marketing: People miss talking to other people. Relying on one-way communication channels like lead capture forms won’t cut it. To provide the best customer experience possible, invest in conversational marketing. What is conversational marketing?

Conversation 97

Conversation Strategy Social Media Marketing 97

Socially Sorted

JANUARY 19, 2016

Last year in 2015, the Socially Sorted blog continued to grow in awesome ways. In 2015 the posts at Socially Sorted continued to focus on visual social media and content strategy. Listed as a Top 10 Business Blog in Australia in 2015 by Smart Company. It’s an honour to have you in my Socially Sorted community.

Social Media 53

Social Media Tourism Instagram Strategy 53

Rebekah Radice

AUGUST 10, 2015

But when it comes to Facebook engagement, gaining audience attention can be tough. Below are a few tips to help you dazzle and delight your fans – and get your Facebook Page buzzing! 11 Little Facebook Tips That Bring BIG Engagement Results. I recently changed mine to promote an upcoming Facebook webinar.

Engagement 131

Engagement Tips Facebook Nielsen 131

agora pulse

NOVEMBER 10, 2016

One of the most basic and fundamental rules of marketing is undoubtedly “know your audience.” Without this vital piece of information you won’t be able to find your market, appeal to them, and close the sale (you’re basically just “walking in the woods”). Imagine that B2B is like LinkedIn and B2C is like Facebook. Image Source.

B2B 119

B2B Marketing Loyalty Comparison 119

Waxing UnLyrical

DECEMBER 22, 2014

2, 2015, back on Jan. And you have every good wish from us to you for a wonderful start to 2015. Why: Give your blog some extra momentum in 2015, by ending 2014 off on a high note. 3 Essential Tips for Digital Marketers. What’s PR En Route to in 2015? Digital marketing shifts coming out of AdTech 2014.

WordPress 184

WordPress Consultant Flickr Eventful 184

Social Media Strategies Summit

FEBRUARY 27, 2020

In 2019 we saw several social platforms grow and continue to mature – from industry giants like Facebook and Instagram to emerging platform TikTok and more niche sites like Pinterest. 2 Growth of private communities and tight-knit tribes. Source: Facebook Groups. Platforms to use: Facebook Groups, Instagram Close Friends.

Trends 182

Trends Social Media Instagram Platform 182

Rebekah Radice

APRIL 27, 2015

Facebook mistakes. However, some of the worst Facebook mistakes are the ones that often go unnoticed. While Facebook continues to change the rules, you must make the most of every opportunity. Here are some of the top Facebook mistakes small businesses make and what you should do instead. Not Using Facebook Insights.

Small Business 131

Small Business Facebook How To Airlines 131

Waxing UnLyrical

MARCH 30, 2015

So if your marketing feels as if it might be in a rut (already!), Here are some ideas on “buzz marketing” (I know, I know). 6 Buzz Phrases Marketers Should Take Seriously in 2015. Winning the Marketing Battle Between Help and Hype. 5 Clever Social Media Marketing Campaigns that Went Viral.

Marketing 100

Marketing Startup Consultant Flickr 100

Rebekah Radice

SEPTEMBER 28, 2015

Are you using social media to market and promote your business? We discussed social media, the sales process and finding your perfect marketing mix. We discussed social media, the sales process and finding your perfect marketing mix. LUCYrk (@LUCYrk78) September 25, 2015. Use Pinterest and Facebook advertising.

Social Media 161

Social Media Tips How To Hashtag 161

agora pulse

MAY 23, 2016

Want to know how to use live streaming platforms Facebook Live or Periscope to grow your business? In this article, you’ll discover the contrasts of the Facebook Live v. Since its launch in March 2015, it has already hit over 30 million users. Since its launch in March 2015, it has already hit over 30 million users.

Facebook 85

Facebook Hashtag Marketing Social Networking 85

Convince & Convert

MARCH 5, 2015

The campaign is running across the company’s social media channels, including Facebook, Twitter, Instagram, and Tumblr with a series of curated images and quotes showcasing personalized Chuck Taylor All Stars. hannah (@ughjinxx) March 2, 2015. hannah (@ughjinxx) March 2, 2015. Leverage Your Community to Tell Your Story.

Communities 60

Communities Case Study Tumblr Campaign 60

Twist Image

MAY 21, 2016

Brands will have to leave Facebook. . For the longest time, Facebook was encouraging brands to build Pages, chase likes and engage with consumers on their platform. Brands could not resist, as the number of Facebook users grew without end. It was all about quantity over quality, and the Facebook users were feeling it.

Facebook 64

Facebook Marketing Instagram Metrics 64

Ignite Social Media

FEBRUARY 9, 2017

More often than not Facebook plays a significant role in a brand’s social strategy. As such, brands rely on the community built around their pages. Back in 2014, everyone from brand marketers to local musicians started freaking out about the decreasing reach posts received following drastic changes to the News Feed algorithm.

Metrics 60

Metrics Brands Facebook Sample 60

Mindjumpers

JANUARY 21, 2015

As we now write 2015 much focus has turned towards the right content form moving from good copy to visuals and now especially to video. Local community management is the answer. Taking language, culture and real-time happenings into consideration is a task a centralized Community Manager simply isn’t able to execute.

Content 100

Content Tumblr Communities Social Media 100

Rebekah Radice

JANUARY 12, 2017

About to abandon Facebook marketing? Capturing the attention of your audience is increasingly difficult — whether because of Facebook’s latest algorithm changes or the constant uptick of shared content in the news feed. You can beat Facebook’s algorithm changes and position your page for optimum exposure.

Engagement 60

Engagement Tips Facebook Marketing 60

Unmetric

SEPTEMBER 27, 2019

Facebook has over 80 million active business pages and statistics show that over 2 billion people can be reached through Facebook ads. So it comes as no surprise that brands all over the world vie for their consumers’ attention to their Facebook pages. Top brands on Facebook. Samsung – 160 million followers.

Brands 96

Brands Facebook Campaign Sports 96

Rebekah Radice

NOVEMBER 1, 2016

billion people worldwide use Facebook. Sure, some might predict the social media giant’s impending downfall, but for now… …It’s clear to see that Facebook is alive and well. And if you’re not active on Facebook, chances are, your competitors are. Facebook Insights. More than 1.7

Facebook 60

Facebook Marketing Atlassian Analytics 60

Buffer Social

NOVEMBER 13, 2017

What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? While much of the focus over the last few years has been on perfecting our Facebook and Instagram marketing strategies, LinkedIn has been silently growing their user base to more than 500 million users.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Rebekah Radice

JANUARY 11, 2016

. — Samuel Pavin (@SamPavin) November 18, 2015. — Ivana Taylor (@DIYMarketers) November 18, 2015. — Dana Detrick-Clark (@Serious_Vanity) November 18, 2015. — Bob Rothman (@RothmanBob) November 18, 2015. — Micole Kaye (@socialmicole) November 18, 2015. Give before you receive.

Social Media 121

Social Media Loyalty Hubspot Campaign 121