Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. So then I ask myself a simple but very important question: Are CMOS acting like mobile and social “agents” for Hispanic shoppers and giving them exactly what they want (i.e., Is the brand’s Checkout button large and easy to find?

Mobile 225

Mobile comScore Insurance Sites 225

Mindjumpers

MARCH 5, 2014

Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Japan’s social status quo. Behavioural insights.

Social Media 200

Social Media Mobile MySpace Trends 200

Mindjumpers

AUGUST 16, 2012

from the beginning of 2012, according to statistics released by Facebook at the Game Developers Conference Europe 2012 in Cologne, Germany this Tuesday. At the moment, Facebook is intensifying the focus on mobile. If your game doesn’t work on mobile, you might quickly end up with a lot of dissatisfied fans.

Campaign 235

Campaign Facebook Marketing Mobile 235

Mindjumpers

JULY 2, 2013

Pheed was launched October 2012 and was founded by a group of friends from the technology and entertainment community in Silicon Valley, California. It is a webbased platform, also available for mobile. A platform for brands? Quiksilver. • Nasa Earth Observatory. HuffPost Teen! . HuffPost Teen!

Social Media 266

Social Media Upcoming Platform Feed 266

Sprout Social

SEPTEMBER 21, 2020

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. And while focus remains a critical fundamental in photography, Flory and Lutze have learned it’s also integral to the success of a brand. VSCO founders, Joel Flory and Greg Lutze, know a thing or two about focus.

Issues 136

Issues Survey Campaign Authentication 136

Sherrilynne Starkie

JUNE 22, 2013

Big data matters to you as humans and a community and as a marketer,” Young told the audience of senior marketing strategists. Young explained how a German green party politician took Deutsche Telecom to court to get his own cellphone data and realised that there were some 35,000 pieces of data held for 2012.

Data 327

Data Foursquare Conference Wikipedia 327

Mindjumpers

JULY 2, 2012

The reason why we post so much about this subject is that we think brands should highly prioritise this way of creating user engagement in their social media strategies in order to build a strong brand identity. So if your brand has a unique visual content to share, you should certainly consider joining the platform.

Instagram 279

Instagram How To Hashtag Communities 279

Ignite Social Media

JULY 31, 2017

We kicked off the webinar with Lisa Braziel, our SVP, talking about how she was one of the original community managers in 2007. Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. of brand’s audience. In 2015/2016, organic reach was down to 2.6%

Social Media 84

Social Media Trends Community building Hosting 84

The Realtime Report

JANUARY 9, 2013

The brand chose a relevant topic, engaged with the public, and used social media platforms – Facebook, Twitter, YouTube – to reach out to potential customers. To help make this topic relevant to potential customers, the brand sought out public opinion. Build brand recognition for Securian. Choose Relevant Content .

Social Media 186

Social Media Strategy Case Study Airlines 186

Dave Fleet

FEBRUARY 16, 2016

Decline of community management (in some areas). The (actual) year of mobile. Meanwhile, the nature of others has been significantly changed by their shift from a focus on community to one on profitability. Decline of community management (in some areas). Less “social”, more “media”. Ubiquity of rich media.

Mobile 105

Mobile Trends Compete Loyalty 105

Mindjumpers

DECEMBER 9, 2015

India is a mobile first country where 41% of total mobile users are active on social media. The increasing affordability and use of Smartphones as internet devices means India is serving data to almost one billion mobile phones, and an individual spends an average of 3 hours on social media every day irrespective of device.

Social Media 100

Social Media Trends Mobile Social Networking 100

Jon Loomer

APRIL 20, 2017

Revenue can be broken down into phases for my business: Phase 1: Consultation fees only (Aug 2011 – Mar 2012). Phase 2: Consultation fees, static virtual products and affiliate sales (Apr 2012 – Dec 2013). Private Facebook group community for PHC – Elite members only. What is the community you could serve?

Training 143

Training Discount Module Software 143

Mindjumpers

FEBRUARY 26, 2014

Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Japan’s social status quo. Behavioural insights.

Social Media 113

Social Media MySpace Trends Energy 113

Convince & Convert

MARCH 22, 2013

Alix Hart , Brand Marketer at Best Buy , joins the Social Pros Podcast this week to discuss integrating social into all aspects of customer service and battling the “showroom” effect as a brick-and-mortar retailer. The company’s fluency in social media drove holiday sales in 2012. Alix Hart, Best Buy @trahla.

How To 129

How To Retail Buy Mobile 129

Twist Image

APRIL 8, 2013

billion in advertising in 2012 , and while many were tough on the company in their post IPO performance due to a lack of mobile agility, the company has made some leaps and bound in the past short while to rectify the course in a post Web-browser world and changed that perspective around. In fact, mobile ad spending could rise to $7.29

Banking 109

Banking Mobile Advertising Publishing 109

Mindjumpers

AUGUST 3, 2012

Before joining Software Advice in 2012, she worked in sales management and advertising. They cited issues with file sharing, inefficient search, lack of customization, and bugs with mobile functionality. How to use Social Media for Employer Branding and Recruitment. Her work has appeared in myriad publications including Inc.,

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Mindjumpers

JANUARY 7, 2013

Twitter is definitely a platform that will survive on the long run, constantly growing in terms of increased user base as well as brands joining in order to engage with their audiences. Naturally, Twitter tends to be among the first choice of social media platforms that brands decide to engage in.

Twitter 262

Twitter Brands Nielsen HootSuite 262

Twist Image

FEBRUARY 7, 2011

Here's what Arianna Huffington had to say about the acquisition of her company to AOL: "AOL's Patch.com covers 800 towns across America, providing an incredible infrastructure for citizen journalism in time for the 2012 election, and a focus on community and local solutions that have been an integral part of HuffPost's DNA.

Content 111

Content iPad Findability Publishing 111

Laurel Papworth

JULY 4, 2012

I teach classes on social media monitoring – computer classes – and the students set up iGoogle to find and monitor Media, blogs, Twitter, Facebook, images, key influencers, keywords, CEO and brand mentions and so on. The mobile version will be retired on July 31, 2012. How did you come to this decision? .

RSS 86

RSS Social Media Netvibes Radian6 86

Webbiquity SMM

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” She was named B2B Magazine’s 2012 Digital Marketer of Year.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Later

OCTOBER 29, 2019

So here’s the truth about 12 BIG Instagram myths — so you can start growing your brand on Instagram with confidence: Instagram Myth #1: Instagram is Shadowbanning Business Profiles. This is a brand new rumor on the scene and we wanted to investigate it! . Instagram Myth #3: Instagram Is Penalizing Your Stories Views .

Instagram 76

Instagram Hashtag Feed Feedly 76

Mindjumpers

OCTOBER 4, 2012

InSitesConsulting recently released a report of the status of social media in 2012 with more than 2.000 facts & figures about social media in 19 countries. Mobile is the perfect accelerator for social media adoption and usage: 51% of internet users are smartphone owners and social network apps are the most popular ones.

Social Media 239

Social Media Collaboration Report Instagram 239

ProBlogger

MAY 7, 2012

You’re solidifying trust points with potential customers all around the world, and in your markets and if you have the community skills to “work the room” as they say, it has a powerful potential to contribute to your bottom line. 2012 is the year of the entrepreneur. That’s what entrepreneurs do.

Video 39

Video iPhone Brands Blogosphere 39

Mindjumpers

APRIL 25, 2012

Consequently, representing Mindjumpers at this year’s conference included meeting with a variety of these passionate and engaged newcomers in the social media ballgame (see my blog post on BigMarker.com , April 3 rd 2012). Mobilizing target networks online. Transparency of Community. Vincent Ha, co-founder and CEO of Gushcloud.

Mobile 259

Mobile Social Media Marketing Applications 259

Webbiquity SMM

JANUARY 15, 2013

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. But its incessant changes, moves to charge brands and celebrities for exposure they’ve become accustomed to getting for free, and possibly even (gasp!)

Facebook 192

Facebook Small Business Advertising Hubspot 192

Hootsuite

MAY 17, 2023

Have you won any other award, like an honorary recognition from your city or community organization? This ad is especially effective with the addition of “2012” because viewers instantly understand the positive connotation of winning this award for over 10 years and form an instant subconscious judgment of, “They must be good.”

Real Estate 103

Real Estate Examples HootSuite Facebook 103

Convince & Convert

JUNE 8, 2012

So, that means 2/3 of Americans have never followed a brand on Twitter, have never followed a brand on Facebook, have never subscribed to a company’s YouTube channel. Real, regular people aren’t into all this stuff as much as we are, just not as engaged with these brands, as we are. Jim : Yeah. I am there.

Publishing 118

Publishing Case Study Buy Company 118

Hootsuite

JANUARY 15, 2020

That means choosing the right social platforms for their brands. The best way to choose the right platform for your brand is by taking a look at the demographics. billion people use mobile devices for social media—and that number is likely to grow since 5.11 billion people now have mobile phones. Okay, maybe some.).

Social Media 145

Social Media Marketing YouTube LinkedIn 145

yMarketingMatters

FEBRUARY 10, 2014

Facebook averages 945 million monthly active mobile users. According to the Global Web Index study it is: Mobile – the number of people accessing the Internet via a mobile phone increased by 60.3% In the USA, there are now 101 million daily mobile users. Mobile Marketing. Establish a stronger brand.

Social Media 279

Social Media Mobile YouTube Social Networking 279

Hootsuite

JUNE 23, 2020

Use them correctly and you’ll get your posts seen by more people likely to be interested in your products or brand. Instagram hashtags can be a great way of building community online so people are motivated to engage with your brand. Branded hashtags are another great option for businesses on Instagram.

Hashtag 145

Hashtag Instagram How To HootSuite 145

Social Media Marketing

NOVEMBER 29, 2012

Scott Monty (@ScottMonty) November 30, 2012 And one of my followers came to the rescue: Why not write about it? :) RT @ scottmonty : Did you ever have writer's block, like for a month? — Have they indicated other brands or interests that matter to them? All respectable brands. What have their comments told you?

Content 167

Content Hubspot Mobile Team 167

Webbiquity SMM

FEBRUARY 10, 2015

Image credit: Business 2 Community. Do consumers actually listen to brands? Do brands actually listen to consumers? Is the value of social media marketing for b2c brand overrated? consumers say they “mostly” or “always” ignore brand posts on every social network. Business 2 Community ). VentureBeat ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Twist Image

FEBRUARY 14, 2017

Never has a sentiment been so true like it is for brands these day. Brands should be spinning like a top (in fact, a lot of them are). If you think back to the early days of social media, there was a commonly-held sentiment that brands came into social media kicking and screaming (for the most part). This is a fact.

Brands 53

Brands Fashion Retail Authentication 53

Buffer Social

OCTOBER 1, 2018

This exciting announcement gives businesses a brand new way to connect with their community on Facebook in 2018 and beyond. Part II: Vertical video gains momentum and popularity with brands. Part II: Vertical video gains momentum and popularity with brands. Facebook will now allow Facebook Pages to join Groups as a Page.

Video 84

Video Facebook Instagram Groups 84

Twist Image

APRIL 3, 2012

He thought to himself: "this is the what retail looks like in 2012." From posters and art to furniture and jewelry, its about more than a great price (although sales can be up to 70% off retail) as Fab has managed to create it's own brand, look and feel that nurtured a passionate community of customers (and fans).

Tips 106

Tips Retail Mobile Posterous 106

Convince & Convert

MARCH 1, 2013

Michele Wingate , Social Media Manager for American Family Insurance , joins the Social Pros Podcast this week todiscuss building lasting relationships on social media, complying with federal marketing regulations, and developing an internal community to support employees in social media. Please Support Our Sponsors. Social Pros Shoutout.

Insurance 138

Insurance Smart Phone Aggregator How To 138

Convince & Convert

JULY 13, 2012

Read on for insights from Shawn and Eric’s Social Media Stat of the Week ( this week : are corporate crises isolated events or do they affect a brand for eternity?). In 2011, Carnival, according to some brand reputation research from Harris Interactive , in 2011 Carnival was ranked the number two cruise line. In 2012, Susan G.

Banking 113

Banking Mobile Team Social Media 113