Writtent Blog

APRIL 23, 2013

It remains one of the best destinations for B2B marketers, due to the fact it’s niche appeal. The average income of a LinkedIn member is around $109,000 , which is consistent with its reputation as a hub for high-powered professionals and B2B decision makers. Develop a Diverse Content Strategy. Company Pages.

B2B 107

B2B LinkedIn Tips Marketing 107

Webbiquity SMM

OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). For a more up-to-date look at marketing strategy, check out the Best B2B Marketing and Sales Strategy Guides and Insights of 2011.

Vocus 155

Vocus B2B Social Media Statistics 155

Webbiquity SMM

DECEMBER 12, 2018

And this percentage is growing with every passing year, which means digital marketing should be at the forefront of any promotional strategy because it is universal, affordable, and will only grow in importance. In 2012 he founded a creative design agency. As of June 2018, 4.2 Social Listening. Live Video.

Trends 166

Trends Marketing Influencer B2B 166

Convince & Convert

JANUARY 7, 2016

In addition to his work as Director of Content Strategy at Oracle Marketing Cloud, Jeff has worked as an author, strategist, marketer, speaker, and blogger. He co-authored “The B2B Social Media Book” back in 2012 and brings his specialist insight into B2B marketing strategy to the Content Pros Podcast.

Content 60

Content B2B How To Energy 60

Visually SM

AUGUST 19, 2020

Finding the proper channel to announce your goods and services demands as much of a strategy as anything else. How to build a social media strategy? How to build a social media strategy? What you are looking for is how to build a social media strategy. Are you ready? Keep reading to find out the answers!

Social Media 130

Social Media Brands Reddit Platform 130

Convince & Convert

AUGUST 8, 2019

The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. That was in 2012, when messengers were less popular. If you want to find out more about how your measuring strategy can help you improve ROI, download Talkwalker’s free report.

Brands 152

Brands Analytics Consultant Data 152

Webbiquity SMM

JULY 2, 2012

” Looking at the same sample of 40+ b2b technology websites used in the recent b2b mobile website strategy post here, the average for the first quarter of 2012 was about 39%. But the range of results was wide, from less than a quarter of total website visits to almost two-thirds.

SEO 188

SEO B2B Social Bookmarking Organization 188

Writtent Blog

MAY 20, 2014

Content marketing — like any other type of online marketing — is continually changing and evolving. Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007. Social media marketing is the most popular content promotion tactic by a mile. Image source.

Trends 95

Trends Content Marketing Curation 95

Convince & Convert

MAY 23, 2017

The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. That was in 2012, when messengers were less popular. If you want to find out more about how your measuring strategy can help you improve ROI, download Talkwalker’s free report.

Brands 129

Brands Analytics Data Metrics 129

Writtent Blog

JUNE 25, 2013

Your content is really only as good as its context. Would you read something about a 2012 political election, or best practices for using MySpace? Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. Use the dashboard to curate content in real-time.

Tools 91

Tools Content Blogger Curation 91

Buzz Marketing for Technology

DECEMBER 21, 2012

It’s a goldmine of information for the direction of marketers’ mobile strategies and determining where mobile fits in as both a sales channel and marketing medium. 1. Using data for real-time content targeting. So how can mobile consumer data improve sales and marketing efforts? That’s right, real time.

Mobile 225

Mobile Marketing Exercises Applications 225

Writtent Blog

JULY 10, 2013

As consumers worldwide increasingly swap out their laptops for more nimble, portable devices, your marketing budget and content need to shift to fit, or you risk being left behind. Revenue from mobile content will reach $40 billion in 2012, and $65 billion by 2016. Worldwide, mobile traffic doubled between 2012 and 2013.

Statistics 108

Statistics Mobile comScore Marketing 108

Ari Herzog

NOVEMBER 12, 2012

Flextronics sent its first tweet on October 1, 2012. JB’s services are broad from corporate identity to web strategy to brand advertising to content management. The company went social this fall, as CMO Catherine Hernandez-Blades elaborated in the company’s first blog post. My Connection to Flextronics.

Radian6 172

Radian6 Press Release Vimeo Upcoming 172

Buzz Marketing for Technology

JUNE 5, 2013

Posted in Behavioral Targeting Business Intelligence Conversion Conversion Optimization Customer Experience Interactive Marketing Internet Search SEO Strategy User Generated Content. Here are some things to consider when doing so: Improve page load speeds by leaving out huge graphics and Flash content.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Webbiquity SMM

JULY 2, 2012

” Looking at the same sample of 40+ b2b technology websites used in the recent b2b mobile website strategy post here, the average for the first quarter of 2012 was about 39%. But the range of results was wide, from less than a quarter of total website visits to almost two-thirds.

B2B 100

B2B SEO Social Bookmarking Sample 100

Webbiquity SMM

FEBRUARY 4, 2013

But in Marketing in the Round: How to Develop an Integrated Marketing Campaign in the Digital Era (Que Biz-Tech) , authors Gini Dietrich and Geoff Livingston provide a roadmap to developing strategy, planning tactics, determining and executing the best approach, and finally measuring and refining a unified marketing effort.

Review 186

Review Marketing Metrics Meeting 186

Webbiquity SMM

JANUARY 19, 2016

And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses. The number of worldwide social media users is projected to grow from 2.1 MediaPost ).

Social Media 100

Social Media Marketing Survey Metrics 100

Convince & Convert

FEBRUARY 8, 2016

It’s our ritual, our process, and the way we tackle each new piece of content. But we need to ask ourselves: with the amount of content we must produce, is the same old process we’ve done for years the best way to move forward? In 2012, a group of marketers got together to find a better way. Agile Marketing Mitigates Risk.

Content 60

Content Marketing Process Energy 60

Convince & Convert

SEPTEMBER 6, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. Please support them; we couldn’t do it without their help!

Crowdsourcing 136

Crowdsourcing B2B Social Media Retail 136

Kikolani

AUGUST 24, 2012

Blogging / Content. Content Development: Finding Great Topics for Your Target Audience – Find out how to discover great content topic ideas for your target audience using internal resources, tools, and social networks. There are tons of great link-building strategies that can be utilized to increase backlinks.

Mashup 117

Mashup Resources How To Remix 117

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

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B2B Strategy Marketing Buy 190

Convince & Convert

MARCH 3, 2010

corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing. Communicate with Content After strategic thinking, the key to social media success is content creation. Forrester Research shows that from 2009-2014, U.S.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Webbiquity SMM

SEPTEMBER 10, 2012

We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups. Stacey Acevero.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Convince & Convert

MAY 1, 2015

Now they’ve learned to focus their efforts on channels that are able to support the three pillars of their strategy: service, brand reputation, and commerce. “I That’s due, in large part, to the ability to spend more time and resources on developing their strategy. They felt the need to be everywhere. jwsteiert Tweet This.

Social Media 60

Social Media Hashtag Airlines Social Media Management 60

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Eric’s Social Media Stat of the Week: Social Media is the Best Source of Leads for 11% of B2B Companies. Jay: Yeah, even more so than email in a B2B circumstance. Listen Now. Eric: Yeah.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Eric’s Social Media Stat of the Week: Social Media is the Best Source of Leads for 11% of B2B Companies. Jay: Yeah, even more so than email in a B2B circumstance. Listen Now. Eric: Yeah.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

AUGUST 17, 2015

James’ subject line is particularly great because it has the chutzpah to use those bold caps on “DOUBLE” paired with the more B2B caps-throughout style across the rest of the subject. Defense Against the Dark Arts: ESAPI” invited folks back in 2012 to a course on using enterprise API to defend their sites against hackers.

Statistics 60

Statistics API B2B Groups 60

Webbiquity SMM

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Twitter Tips and Guides.

Tools 192

Tools Twitter Tips HootSuite 192

Sprout Social

FEBRUARY 27, 2017

Of the top brands using Instagram, 60% use the same filter for all content. Nearly a fourth of social media influencers believe Instagram is the top avenue for influencer marketing strategies. 94% B2B organizations rely on LinkedIn for content marketing and distribution. more engagement than posts excluding them.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Webbiquity SMM

JANUARY 9, 2013

Find the answers to those Big Questions and more here in nine expert marketing strategy guides from the past year. Yet just 30 months later, IDG reported that the shift was official, and digital would account for more than 50% of marketing spending in 2012. 7 Burning Questions for B2B Marketers in 2012 by iMediaConnection.

Strategy 190

Strategy Marketing B2B Exercises 190

Sprout Social

JUNE 27, 2023

Bob Wolfley has worn many hats: Content creator. Senior director of campaign strategy. In 2012 while working and traveling for Phi Delta Theta General Headquarters, he launched The Traveling Unicorn , an Instagram account documenting his journeys—but in a unicorn mask. It was my first piece of video content too.

Travel 93

Travel B2B Automotive Campaign 93

Webbiquity SMM

DECEMBER 4, 2012

Find the answers to those questions and many more here in almost two dozen of the best social media guides, tips, tools, insights and rants of 2012. ” Beyond the Basics: 30 Fresh Social Media Tips for 2012 by KISSmetrics. Slideshare: The B2B Social Media Powerhouse by Heidi Cohen. Social Media Marketing Guides and Tips.

Social Media 213

Social Media Resources Tips Policies 213

Webbiquity SMM

OCTOBER 23, 2012

How can you stand out among all the chirping, build your Twitter presence, grow your following, and get your content promoted? Find the answers to those and many more questions here in more than two dozen of the best Twitter how-to guides, resources, tools and reviews of 2012 so far. Twitter Tips for Newbies.

Tools 203

Tools Tips Twitter Klout 203

Sherrilynne Starkie

FEBRUARY 11, 2012

Content is set to be one of the biggest trends in B2B marketing for 2012, but the concept is not all that new. Corporate blogging began circa 2004 and with the growing ubiquity of social networks many companies have been creating and sharing content as part of their marketing strategies. Coke is world’s No.

Content 307

Content Marketing B2B Newsletter 307

Convince & Convert

MARCH 8, 2013

Todd Wheatland, VP of Marketing at Kelly OCG, joins the Social Pros Podcast from Content Marketing World in Sydney, Australia this week to discuss producing massive amounts of relevant content, curating your personal brand, and how to get your followers to share your content. Spinning Data into Content. via eMarketer.

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Curation Content How To LinkedIn 127

Webbiquity SMM

AUGUST 28, 2012

Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far. Why Now Is The Time To Build Your Personal Brand by B2B Marketing Insider. 3 Steps to an Effective Social Media Strategy by Social Media Examiner. You want loyalty?

Social Media 207

Social Media Tips Tumblr Wikipedia 207