Remove 2011 Remove 2015 Remove Marketing Remove Mobile
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Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. In fact, by 2015 more U.S. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. What Can A Mobile Strategy Do For Me? Guest post by University Alliance.

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The Year Of Mobile? Sounds Like The Month Of The Smartphone

Twist Image

This is one of those moments when the Marketing industry must give pause. It feels more like what Ray Kurzweil defines as exponential growth (more on that here: Spirit of the Time - Ray Kurzweil at Zeitgeist Americas 2011 ). It wasn't too long ago that mobile carriers didn't care about data. Mobile networks vs. wi-fi.

Mobile 106
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How Appification Is Transforming The Internet

The Realtime Report

In 2013, just 7 percent of companies had implemented a mobile app strategy, and 51 percent of companies had no plans to develop one, a FeedHenry survey found. By the end of 2017, 67 percent of small businesses will have built their own mobile apps. The primary driver behind the internet’s appification has been the mobile revolution.

Mobile 111
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Webinar Recap: A Decade in Social Media. What’s Now. What’s Next?

Ignite Social Media

In 2011/2012, there were new media opportunities and there was a push for brands to buy fans to build a following and reach. In 2013/2014, we started seeing Facebook reduce visibility of content in the news feed and much more of a focus on mobile first social. In 2015/2016, organic reach was down to 2.6% of brand’s audience.

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Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Social

and our commitment to keep up with market rates when it comes to how we pay our team. We have intentionally chosen not to go up-market and serve enterprise customers, but rather we are committed to helping small businesses and ambitious individuals grow their brands on social media. and Pendo for customer communication and engagement.

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‘Tis the season: Retailers can expect 32% more social messages this holiday season

Sprout Social

Mobile-first shopping grew by 20% from 2016 to 2017 and in 2018, consumers ranked social as their number one source of inspiration for purchases. Mid-market retail businesses (51-1,000 employees) received an average of 5,229 messages a day in November and December 2017. Gearing up for projected growth in 2018.

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A Look Back: What to Look for in Your Next Social Media Director Hire

Direct Marketing Observations

So let’s relook at the post and see how it compares to 2015 with comments, updates and observations in red. Do you understand how social media fits into the overall marketing plans and goals of any organization regardless of industry? In 2015, I’d say now more than ever social is part of the fabric of every org.