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Why Online Banking on Mobiles Will Soar

Idaconcpts

Since 2008, consumers have been moving from brick-and-mortar banking to online banking at an impressive rate. Several forecasts predict that by 2015, 50% or more of US mobile users will be conducting transactions from their mobile devices (e.g. Activities Least Likely to Give Up for a Week by Generation X and Y.

Banking 137
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4 Tips on Effective Anti-Counterfeit Programs

The Realtime Report

4 Tips on Effective Anti-Counterfeit Programs By Tim Waring Anti-counterfeit strategy is a relatively new area of business; 10 – 20 years for the majority of active companies and a few decades old for a few of the earliest entrants. Rather than a cost activity, it becomes an additional approach for ultimately increasing company sales.

Tips 91
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265
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Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

Akamai Marketing

Hawaii is celebrating its 50th year as a state this year, the Weiner mobile started in 1936, making the Weinermobile the older of the two. Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. The Oscar Myer Weinermobile makes an appearance in Hawaii this week.

Mobile 124
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Social Media Chat Tuesday, July 21st

Adam Cohen

My topic for this week is “ Social media AND… “ If you have been a subscriber here you know that I look at social media tactics as informed strategies leveraging deeper understanding of a brand’s most valuable customers and prospects – truly integrated into other forms of marketing. See you there?

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I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

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How are Those 2022 Predictions Working Out?

Direct Marketing Observations

It’s all about daily active users or DAUs and monthly active users or MAUs. According to Statista, US residents spend an average of 323 minutes per week watching video content – on mobile phones alone! It’s simple. Users speak with their actions and their words. You can look no further than the explosion of video.

B2B 112