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The Shame of Content Marketing And Social Media

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There has been a long-held thought that great content for social media can't be a shill or a hard sell. Some brands (and individuals) have done quite well leveraging content and social media channels in a direct response fashion. Is that book really a best-seller? That is true. Up to a point.

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Why I Haven't Read Your Book (Yet)

Net-Savvy Executive

I have a pile of books on social media, measurement, and management that I'd like to get to. It sits next to another pile of books, and that's become a bit of a problem. While the social media books look potentially useful, my other exploration keeps adding books to the second pile.

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Eight steps to thriving on information overload

Buzz Marketing for Technology

Books and Reports. Recent Media Appearances. « Professional services network offsite: Tapping the Power of Collaboration | Main | Audio stream of radio interview on Facebook, networks, connectivity, and media » Eight steps to thriving on information overload. See complete list of Recent Media. Upcoming Event.

Web 2.0 244
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Upgrade Your Social Strategies By Understanding Network Theory

Social and Logical

You might already be familiar with the book by Albert-Laszlo Barabasi, Linked: How Everything is Connected to Everything Else (2003). These principles are at work, not only in social media, but also in technology and the natural world as well. In social media, they would include our Twitter followers, Facebook fans etc.

Strategy 150
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Content Marketing 2018 - The Next Chapter

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One of the people who has been leading the content marketing charge is my friend, founder of Content Marketing Institute and Content Marketing World , Joe Pulizzi (he's also the author of several incredible bestselling books including his latest, Killing Marketing , and who can forget Epic Content Marketing and Content Inc. ?). business book.

Content 69
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The information processing view of humanity

Buzz Marketing for Technology

Books and Reports. Recent Media Appearances. « Keynote: building the networked professional firm | Main | Mobile social networking, meaning virtual networks bringing people physically together, will inevitably be a pervasive application » The information processing view of humanity. See complete list of Recent Media.

Process 100
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How to Build an Incredible YouTube Strategy: Live with Sean Cannell

agora pulse

“In 2018, I launched a #1 best-selling book called “ YouTube Secrets ,” but my journey absolutely did not start there,” says Sean Cannell. “I actually got into video way back in 2003. What’s working for you these days in terms of your social media strategy? So here it is, in his own words.

YouTube 96