Top Social Media Informer Social Media Marketing Content for December, 2011

Social Media And Branding [Infographic]

Mindjumpers

DECEMBER 19, 2011

Tweet Social media is the now a hot spot for all brands, though it presents an amazing opportunity to create a presence and connect with customers, but on the hind side, it is quite easy to get the whole thing wrong. For this purpose, it is imperative to understand user’s behaviour on social media – in terms of which channels are they most receptive to, how do they interact with brands and which kind of content is most attractive to them.

Social Media

Social Media Brands Survey Influencer

Social Commerce Psychology [Infographic]

Mindjumpers

DECEMBER 8, 2011

Tweet Some of the best marketing campaigns are based on the study of consumer behaviour and how the idea would be perceived by their target market. So, it is quite fair to compare the role of strategists to psychologists. The same is depicted in an interesting infographic by TabJuice. In this infographic, psychologists have defined six universal learning methods that have been identified in shoppers.

Patterns

Patterns Campaign Study Data

Facebook Private Messaging for Brands

Mindjumpers

DECEMBER 21, 2011

Tweet According to TheNextWeb , a new Facebook communication option appeared for Asia-based page admins. Apparently, this allows business pages to receive private messages from their fans. However, so far Facebook hasn’t announced the new feature, so I guess that the message option is being tested for a later roll out. A message option between pages and fans is a significant feature that will allow businesses to interact more closely with customers on the service than ever before.

Brands

Brands Facebook Feed Feedly

T Mobile Scores Again With a New Viral Hit

Mindjumpers

DECEMBER 16, 2011

Tweet T Mobile is back this holiday season with a new video that has gone viral and generated over 2 million views within a week. T Mobile has, in past, brought the best virals and flash mobs like The Fake Royal wedding , The Parking Ticket Stunt and the Welcome Back. This new viral captures the holiday spirit and features over 100 women singing out for Christmas in a Chicago’s Woodfield Mall on an updated spin on the holiday classic, “There’s No Place Like Home For The Holidays.”.

Flash Mob

Flash Mob Mobile YouTube Video

From Destination Social to Dispersed Social: 10 Trends in Social Media [Presentation]

Mindjumpers

DECEMBER 1, 2011

Tweet With 2011 closing in, here are some interesting trends that can be traced to last year and which are expected to carry on to the coming one. In this presentation by Social Practice , they say that we are moving from destination social to dispersed social, where possibly every interaction online and offline comes with a social context. Here are some trends that have been identified in the presentation, which help us make a transition into a more evolved “social” era.

Trends

Trends Social Media Embedding Study

LinkedIn Recruiter: Solution to All Your Recruitment Problems

Mindjumpers

DECEMBER 5, 2011

Tweet Keeping up the practice of writing about LinkedIn and its special features, today I will be talking about Recruitment Solutions. Last week, I had written about different pages and how to make optimal use of them. LinkedIn Recruiter is a solution provided by LinkedIn to empower companies to make the most of this professional network and find the best suited talent.

LinkedIn Skills Engineering Cost

Combining UX With Your Social Media Profiles

Mindjumpers

DECEMBER 23, 2011

Tweet. Guest blog post written by Samantha Peters, a graduate student of journalism and communication at University of Oregon. Samantha is passionate about social media, blogging and other areas of online communication. Content and communication are essential parts of creating a social media presence for brands. One of the first steps in this process is to spread the word and be seen within the social media paradigm, primarily through engaging content.

Social Media

Social Media Tumblr Open Source Exercises

The Top 3 ‘Big Ones’ in Social Media 2011

Mindjumpers

DECEMBER 29, 2011

Tweet Closing in on the end of 2011, I have listed the three big “events” that in my opinion have lead to important development within the field of social media. My original idea was to list five, but I’m having a hard time thinking of others that are in the same league as the below mentioned. But please do share if you can list number four and five.

Social Media

Social Media Apple Conference Microsoft

Community Manager: To Be Or Not To Be!

Mindjumpers

DECEMBER 28, 2011

Tweet Community Managers are the voice of the brand, but their role varies across companies. There are no set list of rules or guidelines which can a make a successful community, but all successful communities have a common ingredient – a good Community Manager. Not only should these people shape the discussions, moderate and respond on behalf of the brand, but also adapt to the personality of the brand.

Communities

Communities FAQ ROI Guidelines

Social Media for Customer Service: Are you listening?

Mindjumpers

DECEMBER 20, 2011

Tweet Social media is an ideal place for creating dialogue and having conversation. In this relation, businesses can use the conversations on social media as an opportunity to respond to prospects and customers here. Recent research by Maritz Research and evolve 24 provides insights for businesses using social media to handle customer service inquiries, especially complaints.

Social Media

Social Media Hotels FAQ Training

How To Make The Best Use of LinkedIn Groups

Mindjumpers

DECEMBER 8, 2011

Tweet We have recently been writing about how to make the best use of LinkedIn for your brand. So far, we have written about LinkedIn pages and Recruitment Solutions , which are the direct ways of marketing your brand. One of the most efficient and subtle ways of marketing your brand on LinkedIn is to work with LinkedIn Groups. LinkedIn has two types of groups, which can be classified as External and Owned Groups.

Groups

Groups Groups LinkedIn How To

All You Need To Know About Your Facebook Reach [Study]

Mindjumpers

DECEMBER 2, 2011

Tweet. Engagement is one of the key words when it comes to social media. Creating content, reaching out to your fans and acquiring some more is what all of us aim for when updating our Facebook page or writing blogs. Therefore, it is necessary to understand that which kind of activity creates maximum engagement, reaches to maximum number of people and hence works wonders for your brand.

comScore

comScore Study Facebook Statistics

2012 Social Marketing & New Media Predictions [White Paper]

Mindjumpers

DECEMBER 14, 2011

Tweet In 2011, social media has grown and graduated to a whole new level. We saw an expansion of social media and integration of it in every sphere of our lives. It became an integral part of all marketing, communication agendas and therefore there is an innate need to understand what lies ahead in future. For this reason, Awareness Inc. has compiled a list of top predictions, insights and advice from 34 marketing strategists, brand marketers, and leading marketing consultants for the year 2012.

Nielsen

Nielsen Marketing Mobile Consultant

New Twitter Features Summed Up

Mindjumpers

DECEMBER 13, 2011

Tweet Last week, Twitter announced some major changes that will affect how both users and businesses use and spend time on the site. In general, Twitter is being designed to make it easier for people to follow and discover stories, news, debates or other things they care about and over time giving better opportunities for brands to connect with consumers.

Features

Features Twitter Embedding iPad

Understanding Viral Content Marketing [Infographic]

Mindjumpers

DECEMBER 7, 2011

Tweet On our blog, we have several times written about how to create a viral success. Through a guest blog post called “ Tips for Viral Marketing Success: Channels, Stories and People ”, our posts “ Viral Campaigns: Do’s & Dont’s ” and How to Create Viral Success: Top 10 Viral Campaigns. However, here I will attempt to gather some of our earlier mentioned tips and try to include some new ones with a help of an infographic put together by ProBlogger and Voltier Digital.

Content

Content Marketing Campaign Cost

Social Media Informer

December, 2011

Mindjumpers

Social Media And Branding [Infographic]

Social Commerce Psychology [Infographic]

Trending Sources

Facebook Private Messaging for Brands

T Mobile Scores Again With a New Viral Hit

From Destination Social to Dispersed Social: 10 Trends in Social Media [Presentation]

LinkedIn Recruiter: Solution to All Your Recruitment Problems

Combining UX With Your Social Media Profiles

The Top 3 ‘Big Ones’ in Social Media 2011

Community Manager: To Be Or Not To Be!

Social Media for Customer Service: Are you listening?

How To Make The Best Use of LinkedIn Groups

All You Need To Know About Your Facebook Reach [Study]

2012 Social Marketing & New Media Predictions [White Paper]

New Twitter Features Summed Up

Popular Blog Posts From 2011 – and Welcome 2012!

Understanding Viral Content Marketing [Infographic]

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