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10 Tools for More Productive Online Marketing

SocialFish

Online marketing is a many headed monster. The average marketer has to balance social, content, email, and other inbound marketing tactics. All while making sure to monitor the most effective, in order to constantly tailor their strategies to improve results quarter by quarter. Anyone who has done it, whether with or without a team, knows how exhausting it is. GetResponse. DrumUp. Ugh, data.

How Lazy Content Curation Is Ruining Your Influencer Relationships

Spin Sucks

There's a fine line between content curation and plagiarism and content creators are unwittingly sabotaging the influencer relationships they hope to build. Erika Heald shares how not to curate influencer content. The post How Lazy Content Curation Is Ruining Your Influencer Relationships appeared first on Spin Sucks. Comments Seriously love this article, Erika! Creating a properly curated.

How the “Shark Tank” of Podcasts is Changing the Start Up Game

SocialFish

By Kristen Matthews. ———-. So, you’ve finally got it….that that thing that wanna-be entrepreneurs dream about and fight for all their lives…an incredible, original and viable business idea. You’ve done the research, crunched the numbers and wowed your friends with your amazing idea. You’re ready to hit the start-up market, full speed ahead. Only thing you need is…an investor.

An Introduction to Social Media for Business

Sprout Social

Despite the growing popularity, social media for business is still put on the back burner for a lot of organizations. There’s skepticism around its effectiveness for local or small businesses because we see huge brands like Coca-Cola, Nike and Starbucks get all the success. However, social media can benefit businesses of any size. Social Media for Business by the Numbers. sponsored. Location.

A World Gone Social

Learn how companies must adapt to survive.

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How to define affiliation (and is it different than engagement?)

SocialFish

Jamie opines on this topic over at AssociationSuccess.org : “One client we’re working with created an “Affiliation and Engagement” task force. Their engagement conversation wasn’t particularly focused on membership. It started looking within membership at how members lined themselves up for participation in the association. wanted to clarify what’s going on here. ” Read more here.

Are the Media Ignoring Your Email Pitches?

Spin Sucks

Frustrated that media influencers don’t respond to your email pitches? Clueless as to whether they even OPEN them? Michael Smart has a solution for you. The post Are the Media Ignoring Your Email Pitches? appeared first on Spin Sucks. Comments Scrambles to in-box to find the magic subject line

The Five Best Pinterest and Instagram Marketing Tools

Webbiquity SMM

Increasing use of mobile devices combined with the popularity of “snackable” information have made visual content an increasingly important component of content marketing. Greater use of visual communication has in turn made Instagram and Pinterest two of the fastest-growing social networks. Google Review Count:  269. ” —  StoreYa Blog. Google Review Count:  193. Pricing:  free.

Find out how ANZ is Minting Engagement on Social Media

Unmetric

Banks are increasingly taking social media by storm (and surprise). You’d be amazed to know that quite a few banks are doing exciting stuff on social media. Let’s take a look at some of the top banks in Australia. In this post, I explore the social media habits of Commonwealth Bank, ANZ, Westpac, NAB and ME Bank. will be focusing on their performance on Facebook during the month of July 2016.

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

On Women’s Equality Day, Be the Change You Want to See

Waxing UnLyrical

Today is Women’s Equality Day in the U.S., which commemorates women in this country being given the right to vote. These are the days. And such days – be they International Women’s Day , or Women’s Equality Day, or Equal Pay Day – inevitably make me think about how far we have come… and wonder whether we’re doing enough to keep moving. Equal Pay Day.

Why Agencies Need to Play Nice In the Sandbox

Spin Sucks

Collaboration between agencies shouldn’t be a game of tug-of-war, but a civil meeting of minds, where trust is built, roles established, and goals aligned. Collaborative marketing is meant to be a boon for business, not a contest of one-upmanship. Steve Randazzo has more. The post Why Agencies Need to Play Nice In the Sandbox appeared first on Spin Sucks.

Twitter: 187 Million Tweets on 2016 Summer Olympic Games

SocialTimes Twitter

Twitter released new data Monday, which analyzed millions of tweets posted about the  2016 Summer Olympic Games. From Aug. through 21, Twitter said more than 187 million tweets were posted about the Games, and those tweets led to 75 billion impressions (on and off Twitter) during that time frame. Usain Bolt (Jamaica) wins gold in 100m for third straight Olympics.

Twitter Search or Instagram Search: Which is Better for Business?

Diva Marketing Blog

Recently I was chatting with long time BBF, Paul Chaney , about the changes in social media from the days when we began in what was then called The Blogosphere. Paul Paul wondered if search on Twitter or Instagram could be a good business tool. He kindly offered to share his views and research on Diva Marketing. How How could I say no to such a generous offer? Hope you enjoy Paul's post.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Measuring Multimedia: The One Stat Every Brand Should More Closely Examine

Waxing UnLyrical

Guest Post by Dan Farkas. Why are we doing what we are doing? If you don’t know the answer, stop.“ ~ Dan Farkas. As a new school year begins at Ohio University , I put the over/under on how many times I make that statement to students at 300. That’s 90 classes, 15 Scripps PRSSA meetings, and far too many emails to count. Take the over. Seriously. It’s new turf. Why are we doing what we are doing?

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Social Media: It’s a Thing

SocialFish

We all know it, but this is kinda fun regardless. Credit: OnBlastBlog. photo credit ). Potluck

The Power of a Team Begins with Exceptional Leadership

Spin Sucks

The power of a team starts with its leader. Here are some simple, yet great leadership lessons Corina Manea learned from a phenomenal leader and the great team Gini Dietrich put together. The post The Power of a Team Begins with Exceptional Leadership appeared first on Spin Sucks.

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Facebook Slideshow Ads Get Several New Features

SocialTimes Facebook

Facebook introduced its Slideshow  feature last October, allowing brands to create video ads out of groups of still images, and the social network announced  a host of new Slideshow features Tuesday. Then they can choose from audio tracks that reflect a range of different themes, and they will soon be able to upload their own audio tracks.

The Smart Marketer's Guide to Social Media Management

Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.

How to Get a More Engaged Audience With Your Social Media Content

Sprout Social

On social media, increasing audience engagement is like keeping the attention of a two-year-old. There’s so many things published each day that we’re often “on to the next” before finishing the content in front of us. So as a brand, the social competition can make it feel impossible to keep your audience engaged and focused. What is Audience Engagement? These phrases should focus on the results.

How to Turn Your Employees into LinkedIn Content Superstars

Meltwater

A B2B client approached us last week with a problem we’ve heard over and over… Read More.

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11 Simple Design Tips to Enhance Your Social Media Images

Buffer Social

Humans are, by nature, very visual beings. In the brain itself, there are hundreds of millions of neurons devoted to visual processing, nearly 30 percent of the entire cortex , as compared with 8 percent for touch and just 3 percent for hearing. Let’s dive in! . Social Media Design Tips: 11 Principles & Tactics to Enhance Your Images. Color. Orange = Aggressive. Blue = Trust and security.

Business Lessons from the Spin Sucks Trenches

Spin Sucks

Laura Petrolino discusses a few of the top business lessons she's learned during the last three years at Arment Dietrich/Spin Sucks. The post Business Lessons from the Spin Sucks Trenches appeared first on Spin Sucks. Comments Thanks for starting it off what sound like a great series of.

Master The Next Wave Of Social

As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind.

Twitter Adds Message Button for Websites

SocialTimes Twitter

Twitter Wednesday rolled out a button for websites that will allow visitors to send private messages to the individuals or companies behind those sites. The social network announced in a tweet  that the new Message button is now available here  for use on all websites: Announcing our new Message button. Now people can easily slide into your DMs from your website. Get yours now! https://t.co/ash9ouvgzu. ash9ouvgzu. — TwitterDev (@TwitterDev) August 24, 2016. It works best when your account settings allow you to receive direct messages from anyone, whether or not they follow you.

What Does An Ideal LinkedIn Profile Look Like

Koka Sexton

When we talk about social selling , we inevitably think about LinkedIn as a major asset for building prospects. LinkedIn can accommodate you with the tools to build your online presence if you are determined enough to focus not simply on yourself but also on your buyers and their achievements. Make sure your profile headline speaks to your prospects and reflects your approach to them.

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51 Profitable SEO Niches to Dominate with Low Competition

Viper Chill

Today I’m going to reveal some of the most interesting online niches where there is a lot of money to be made. These are niches which have a level of competition that allows you to compete, and fast. really didn’t want to do that when deciding to cover this topic, so have covered each niche in a lot of depth so you can see if it’s the right fit for you. ” Near me. Illinois.

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Rio 2016: 1.5 Billion Facebook Interactions; 916 Million on Instagram

SocialTimes Facebook

The 2016 Summer Olympic Games  spurred 1.5 billion interactions from 277 million unique users on Facebook and 916 million interactions from 131 million Instagram users from Aug. through 21. Facebook said in an email to SocialTimes that the five posts that tallied the most likes, comments and shares during Rio 2016 were: Cristiano Ronaldo congratulates Usain Bolt (below). Neymar following Brazil’s gold-medal victory in soccer. Indian Prime Minister Narendra Modi congratulates P.V. Sindhu. Zac Efron surprising Simone Biles. Bolt posing with one of his gold medals. Mexico. India. Facebook said 15.2

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Where Does an Ultra Cool Content Marketer Go for Work?

Spin Sucks

As a content marketer in 2016, the world is your oyster. Companies have started to realize that they’re not only selling a product, they’re selling a story. Amanda Wilks looks at types of jobs available for content marketers. The post Where Does an Ultra Cool Content Marketer Go for Work? appeared first on Spin Sucks.

Why a Twitter Dashboard is Critical for Small Businesses

Sprout Social

What are your best performing Tweets? How many new followers did you get last month? What days of the week do you get the most engagement? With a Twitter dashboard, you can easily answer all of these questions and more. It’s surprising how many businesses have no idea whether or not their Twitter management strategy actually working. Are you replying to incoming Tweets? Easier to Tweet.

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How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Tons of Work)

The Social Media Hat

Social Media How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Tons of Work). Social media marketers know that curating, creating and posting social content can take a lot of time. In fact, many freelancers and agencies stay away from offering social media services because it's so time-consuming. What Sort of Content Should You Be Looking For? But how do you know that?

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