What does the future of decentralized social media mean for marketers?
Sprout Social
SEPTEMBER 7, 2023
The fediverse, a portmanteau of “federation” and “universe,” is made up of decentralized social networks. It’s similar to the metaverse , but here’s the distinction: Instead of interconnected worlds fueled by augmented reality (AR) and virtual reality (VR), the fediverse consists of interoperable social networks.
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