Taking the Next Step: Going From a Grassroots Enterprise 2.0 Community to an Official One
Social Media Strategery
DECEMBER 18, 2012
Way back in 2008, microblogging and enterprise collaboration platform Yammer launched at TechCrunch50. A week later, I became member #1 of the Yammer network at my old firm, a 25,000 person consulting firm with offices all over the country. But with this evolution comes a host of challenges as well. Temper the passions.
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