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No Keyboard, No Problem: How An April Fools’ Day “Setback” Brought Marc Jacobs and Staples Together

Convince & Convert

The team then shared a series of photos with text embedded to explain how they were coping with the #nokeyboardnoproblem technology fiasco. The company humorously leveraged Storify to chronicle its #nokeyboardnoproblem experience. but Twitter has done a good job of creating a visual, mobile-friendly user-experience.

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